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Who here wants to attract more clients?

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Who wants to grow your business
or practice, finally, who wants

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to have a business that you love?

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Well, you're in the right place
because today you're gonna learn

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the steps to discover what you want
for your business and your life,

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because the two go hand in hand.

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And best of all, you're gonna learn how
to attract your perfect fit clients.

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The good news is that there's only three
steps to getting everything you want when

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deliberately using the law of attraction.

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And guess what?

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There's even better news
because you're gonna learn why.

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Using the Law of Attraction deliberately
pretty much guarantees your business

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success, but only if you use it.

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All right, let's get this show started.

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Hello everyone, and welcome to this
first session of our masterclass in

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using the law of attraction deliberately
to create the kind of business you

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want, attract the kind of ideal client
that you want, and at the same time.

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Create the kind of life you want.

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And did I mention that we're going
to be doing this deliberately?

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I call this client attraction amplified
because once you've learned who your

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ideal or perfect fit client is, you'll
be able to attract all the clients you

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can handle without chasing after them.

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Now we have a few goals we're gonna
reach during our weeks together.

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So this week you'll come away
with an understanding about

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what the law of attraction is
and how to use it deliberately.

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And later in the call, we're gonna
be doing an exercise so you can

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discover who your perfect client is.

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I want you to be able to go away
today knowing exactly how to not only

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discover what you were looking for
in a perfect fit client, but also how

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to find the clarity around all kinds
of things related to your business.

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They don't call me the Chief Clarity
Officer for nothing around here.

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And then next week on our third call,
you're gonna find out how doubt and

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resistance can keep you from achieving
what you say you want, and I'll share ways

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to vanish those limiting beliefs forever.

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Then in our fourth class,
we're gonna build a vibrational

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business plan together.

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If you're like me and you really
dislike the whole planning process

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and find it difficult to do, I'm gonna
share with you how to create a plan

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that not only will be effective for
growing your business, but will be

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fun in the process to make and to use.

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If you love post-it notes and office
supplies the way that I do, think

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you'll enjoy this kind of planning.

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Then in our last class, I'm gonna teach
you the four different languages that

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your clients might speak, so you can
always speak to them in a way that

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you'll be guaranteed to be heard.

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As each week passes, you'll be
learning just how to use the law

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of attraction deliberately, and
that's what you're here for, right?

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You know, when you're in business,
there are any number of challenges

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that you face, and it's not always
smooth sailing, but it can be

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smoother when you employ the law of
attraction in meeting those challenges.

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So my goal during the five weeks
we're in this course together is

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that we'll learn techniques to
meet these challenges head on.

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And the first big challenge that
I hear from my clients is that

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there are not enough clients.

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If this is a challenge for you, it's
likely because you haven't been able

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to figure out exactly the kind of
client you should be going after.

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We're gonna learn more
about that very thing today.

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And a lot of folks who go into business
for themselves, especially coaches,

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often feel like they're not good enough.

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Well, here's a little secret.

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If you're just one step ahead of
them, you'll be plenty good enough.

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Remember, to a third grader,
a fourth grader is God.

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Most business owners I know just fly
by the seat of their pants, not really

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knowing which direction they're going
or how they want their business to grow.

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I'm really looking forward to sharing
the vibrational business plan with you.

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It's not a plan that you take to a
bank for a loan, but rather it's a

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plan that will give you direction
day by day and month by month.

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Now, too often we're talking to our
clients, but they're not listening to

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us, and that's because we haven't learned
how they want to take in information.

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So once you know how to speak
their language, it'll be smooth

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sailing no matter what you're
trying to communicate to them.

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And that's whether you're talking with
them one-on-one in a coaching session

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or sending out marketing materials.

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But the biggest bugaboo about being
in business is often about money,

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specifically a lack of money.

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I hear so many coaches and business people
talking about never having enough money.

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I think it's probably just
human nature to do that.

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But by the end of this course with
what you're gonna be learning, I hope

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that any money challenges you have will
just go away because you know what?

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When you know how to define and
then attract your perfect fit

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clients, you'll eventually have
more business, more clients.

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You'll have more than you can handle,
and that naturally means more money.

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Plus, wouldn't it be fun to
have a waiting list of clients

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who are eager to work with you?

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It can actually happen for you.

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So my name is Marty Marsh.

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I call myself a sole proprietor.

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And yes, I spell that SOUL.

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And I believe that you are a sole
proprietor too, or you wouldn't have

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been attracted to me to be your guide.

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As we study, learn, discover, and
apply the steps for deliberate

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attraction over the next few weeks.

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I've been a certified law of attraction
trainer and mentor since about 2005,

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and I live in the beautiful Palm
Springs area of Southern California.

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I've been self-employed since
1995, and I love the freedom that

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comes from having my own business.

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I. I've also published two books
about the Law of Attraction, and

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they're both available@amazon.com.

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Just by being here.

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I know that you are a heart-centered
holistic type business person with

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maybe a touch of woowoo in you.

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I like to say I have a lot of woo
along with a lot of practicality,

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and a lot of people do put the law of
attraction into the WOOWOO category.

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But you know what?

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A little woowoo is not a bad thing,
but in addition to being a little

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woowoo, it is also a very practical
law to use for growing your business.

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And it's my intention to demonstrate that
to you today and over the next four weeks.

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Now, what you hear today in particular
may sound pretty familiar, but one of

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the hallmarks of the way I teach this
material to you is by using what I

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call accelerated learning techniques.

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And what do I mean by that?

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Well, let's turn it backwards.

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I'm going to share techniques with
you that lets you learn faster.

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I can pretty much guarantee that
what you hear, you'll remember, I'm

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going to be in your head a lot as we
move through this program, and one of

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the techniques I use is repetition.

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So you'll be learning and I'll be asking
questions and I expect you to answer even

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if you don't think you know the answer.

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So please speak up and I'm
going to repeat things.

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That's so you get it.

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Now, did I mention that
I'm going to repeat things?

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So I'm wanting you to get the law
of attraction intellectually yes.

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But I also want you to leave after
each session and actually put

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into practice what you learned.

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So if I ask you to write something
down, write it down, and if

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there's homework, do the homework.

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Remember that the operative word hidden
inside the word attraction is action.

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I'm going to be teaching
you some action steps today.

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Now, we'll talk more about this
a little later, but the most

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important thing you must understand
is that the law of attraction is

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always working on your behalf.

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Whether you like it or not, or believe it
or not, or even deny it, and all of your

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life, it's been sending you both negative
things and positive things by responding

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to the vibration you're putting out there.

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So to make sure we only get positive
things, the things we say that we want,

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we have to use the law of Attraction
in a deliberate way and stop just

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allowing random stuff to happen to us.

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You've heard me say we're going to
discover who your perfect fit client is.

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So I want to ask you any idea why
I call them perfect fit clients?

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Well, the reality is that
no one is perfect, right?

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But what we're looking for are those
clients who are actually perfect for us.

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They don't have to be perfect people.

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They just have to be a good fit
for us and for our business.

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And we're gonna figure out
who those people are today.

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So years ago when I first discovered, um,
you know, this idea and the notion about

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using the law of attraction deliberately.

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It totally changed my life.

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My business was thriving,
my life was going great.

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I was manifesting clients and money
and good fortune all the way around,

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both in my business and my personal
life, and it was going so well.

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In fact, you know that I was able to
spend nearly six years living full-time

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in an RV and traveling all around the
United States, and it was great fun.

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I loved every minute of it, but
even though I was teaching Law of

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Attraction, somewhere along the way,
I hit a roadblock and I got scared.

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I was afraid I might hurt somebody's
feelings if I told them the truth about

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the law of attraction and how it works.

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I stopped actively practicing it,
and I stopped teaching it, and things

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started to not go so well for me.

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I felt lost in my business.

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My health went to hell.

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I was grasping at this and that,
and wondering if I was ever going to

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figure out what to do when I grew.

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But all the time, the law of
attraction was calling to me.

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So eventually my love of sharing about
business and marketing went out and I

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realized how much good I could do for
people struggling in their business if I

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started teaching Law of Attraction again
with a focus on business and marketing.

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So first, today I'm going to recap
the law of attraction for you, what

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it is, how it works, and why you keep
attracting what you're attracting.

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Now, this will be a good recap
for those who have heard it before

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and a good starting place for
those who may be less familiar.

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Now, remember, repetition helps
integrate the information.

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So I hope you have paper and pen handy
or the printouts of the PDF document

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I sent you because the first thing
I'd like you to do is write down the

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definition of the law of attraction.

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When I say the definition, I
mean one that I've learned and

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interpreted from my own LOA mentors.

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I don't even know if you
could find it in a dictionary.

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Even though you can see the definition
for the law of attraction in the PDF

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documents, and on this slide, I'd
still like you to write this down

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because when we write things down,
we get it, we remember it, and we

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retain the information a lot longer.

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So here's the definition
for the law of attraction.

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Now write this down.

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I attract to my life.

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I attract to my life and business.

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Whatever I give my attention,
energy, and focus to,

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I attract to my life and business,
whatever I give my attention, energy,

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and focus to Now, I love hearing that.

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So you mean whatever I give my
attention, energy, and focus

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to, I can have more of it.

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That's all you need to do.

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Give it attention, energy, and focus.

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Well, if you notice, I'm not quite
finished with that definition, am I?

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And I gotta say, I don't
really like the rest of it.

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So here's the rest of that sentence,
whether wanted or unwanted, or you

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could say positive or negative.

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You may be saying, why would I want to
attract something that I don't want?

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You don't want to attract
something that you don't want.

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I know that you know that.

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I know we're all attracting
things we don't want.

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Maybe it's not large things.

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It could just be little
things, little irritations.

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We're attracting things we
don't want all the time.

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I'd like you to double underline the
word unwanted, I promise here shortly.

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You're gonna understand very clearly
why it is that you're attracting

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things that you don't want.

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So that's the definition, but it really
doesn't tell the whole story because law

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of attraction is really all about vibes.

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Now, that's an interesting, funky
word to use, wouldn't you say?

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It's all about vibes.

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Kind of a hippie word isn't.

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Will say things like, wow,
does she give off a good vibe?

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I like the vibes in this store.

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It's pretty cool.

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You hear that a lot in Apple stores.

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When you meet somebody new, you
might say, wow, I'm getting a

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real negative vibe from him.

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I'm hearing the word
vibe a lot more lately.

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Perhaps it's because I'm just,
uh, you know, more attuned to it.

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But I even heard it on a newscast
recently and I heard someone on TV

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use it just a couple of days ago, and
I just saw it in a novel I'm reading.

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So most of you are using, you
know, you're used to using the

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word vibe to describe those kinds
of moods or feelings that you get.

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Is it true that you can pick
up somebody's negative vibe

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even without talking to them?

226
00:13:08,263 --> 00:13:10,063
You don't even need to
know their name, do you?

227
00:13:10,123 --> 00:13:10,933
You think, wow.

228
00:13:10,933 --> 00:13:12,973
Are they ever giving off a negative vibe?

229
00:13:14,143 --> 00:13:16,663
In that case, I'd like
you to write this down.

230
00:13:17,923 --> 00:13:21,043
A vibe equals a mood or a feeling.

231
00:13:23,203 --> 00:13:25,183
A vibe equals

232
00:13:28,123 --> 00:13:31,843
a mood or a feeling.

233
00:13:33,853 --> 00:13:37,333
Every time we talk about vibes,
we're just talking about this

234
00:13:37,333 --> 00:13:38,833
mood or feeling we're picking up.

235
00:13:39,043 --> 00:13:41,413
Of course, the word vibe
comes from a longer word.

236
00:13:41,413 --> 00:13:42,283
What's that word?

237
00:13:43,848 --> 00:13:44,983
It's vibration.

238
00:13:45,823 --> 00:13:48,013
So I'd like you to also write this down.

239
00:13:48,343 --> 00:13:51,823
A vibe equals a vibration.

240
00:13:53,773 --> 00:13:58,033
The word vibe is really taken
from the word vibration, and

241
00:13:58,033 --> 00:13:59,713
a vibe is a mood or a feeling.

242
00:14:00,583 --> 00:14:03,763
If a vibe is a mood or a feeling,
that means every mood or feeling

243
00:14:03,763 --> 00:14:06,013
that you have has a vibration.

244
00:14:06,523 --> 00:14:08,383
So when do you have a mood or a feeling?

245
00:14:09,163 --> 00:14:10,303
All the time, right?

246
00:14:10,693 --> 00:14:11,533
Even right now.

247
00:14:11,533 --> 00:14:16,573
Right now, and right now, at every moment,
at every second of every hour, of every

248
00:14:16,573 --> 00:14:19,363
day, everybody has a mood or a feeling.

249
00:14:20,593 --> 00:14:21,133
Now we're out.

250
00:14:21,193 --> 00:14:21,523
Right?

251
00:14:21,523 --> 00:14:22,123
Now.

252
00:14:22,333 --> 00:14:27,403
You all have a mood or a feeling that
means that right now you are all sending

253
00:14:27,403 --> 00:14:31,813
a vibration, you're sending it, you're
putting it out there, you're emitting it.

254
00:14:32,893 --> 00:14:35,503
You know how if somebody is in
a really cranky mood, you can

255
00:14:35,503 --> 00:14:37,663
physically feel their negative vibe.

256
00:14:38,623 --> 00:14:41,923
On the other hand, when someone is
feeling blissful, abundant, and in love,

257
00:14:41,923 --> 00:14:43,723
you can feel their positive vibe, right?

258
00:14:44,533 --> 00:14:46,123
So a vibe is a feeling.

259
00:14:47,083 --> 00:14:49,333
At every moment you have a feeling.

260
00:14:49,483 --> 00:14:51,913
So at every moment you have a vibration.

261
00:14:52,273 --> 00:14:55,543
In the vibrational world, how
many kind of vibes are there?

262
00:14:56,233 --> 00:14:57,343
There are only two.

263
00:14:57,523 --> 00:15:01,093
And what are they negative or positive?

264
00:15:02,503 --> 00:15:05,983
Now, I'd like you to draw a line down
the middle of your page about five

265
00:15:05,983 --> 00:15:09,643
or six lines deep, or go to page two
of your PDF where you're, you'll see

266
00:15:09,643 --> 00:15:11,863
the, the two scales pictured there.

267
00:15:13,033 --> 00:15:16,333
If you're not using the PDF on the
top of the left hand column, right?

268
00:15:16,333 --> 00:15:17,533
Negative vibes.

269
00:15:19,498 --> 00:15:23,338
And on the top of the right hand
column, write positive vibes.

270
00:15:25,528 --> 00:15:28,858
What's a mood or a feeling that
when you have it causes you

271
00:15:28,858 --> 00:15:30,658
to send off a negative vibe?

272
00:15:31,288 --> 00:15:32,128
How about anger?

273
00:15:33,928 --> 00:15:36,688
I'm feeling anger when I'm angry.

274
00:15:36,688 --> 00:15:38,488
Am I sending off a negative vibe?

275
00:15:39,418 --> 00:15:40,918
Did I do it on purpose?

276
00:15:41,368 --> 00:15:41,938
No.

277
00:15:41,998 --> 00:15:45,058
I didn't say to myself, Marty,
you're really ticked off now.

278
00:15:45,058 --> 00:15:47,368
You need to send a negative
vibration to match that.

279
00:15:47,398 --> 00:15:48,658
It doesn't happen that way.

280
00:15:49,378 --> 00:15:50,908
So what, what might be next?

281
00:15:53,758 --> 00:15:54,988
How about sadness?

282
00:15:56,188 --> 00:15:56,968
What else?

283
00:15:58,708 --> 00:15:59,938
Maybe loneliness.

284
00:16:00,748 --> 00:16:02,938
Let's take a couple of
more disappointment.

285
00:16:04,123 --> 00:16:08,023
Perhaps you're feeling anger, sadness,
loneliness, disappointment, grief,

286
00:16:08,263 --> 00:16:12,913
shame, blame, guilt, frustration,
fear, doubt, and resistance.

287
00:16:13,423 --> 00:16:17,683
I bet you there are a thousand words of
the dictionary used to describe negative

288
00:16:17,683 --> 00:16:21,823
emotions, and there are different degrees
of negative emotion, aren't there?

289
00:16:22,543 --> 00:16:26,203
In other words, if I'm irritated with
something, is that a negative emotion?

290
00:16:27,223 --> 00:16:27,673
Yes.

291
00:16:27,673 --> 00:16:31,663
If I'm really ticked off or mad or
upset, is that a negative emotion?

292
00:16:32,473 --> 00:16:33,313
Yes it is.

293
00:16:33,313 --> 00:16:36,463
Of course, they're both negative,
but you can see how they're on

294
00:16:36,463 --> 00:16:38,023
different degrees of the scale.

295
00:16:38,353 --> 00:16:41,068
One of them might be a slight
negative vibe and the other one

296
00:16:41,068 --> 00:16:43,093
is a really strong negative vibe.

297
00:16:43,843 --> 00:16:45,403
They're still both on the negative side.

298
00:16:45,403 --> 00:16:49,033
Right now, let's go to
the positive vibrations.

299
00:16:49,333 --> 00:16:52,963
When are, what are some moods or
feelings that when you have them

300
00:16:52,993 --> 00:16:55,123
cause you to offer a positive vibe?

301
00:16:56,803 --> 00:17:01,753
How about abundance, happiness, joy.

302
00:17:03,133 --> 00:17:08,413
Bliss, contentment, appreciation,
gratitude, excitement.

303
00:17:09,463 --> 00:17:14,383
Again, there are hundreds of positive
words, would really be a fun exercise

304
00:17:14,383 --> 00:17:19,093
if anybody wanted to do it, to go
through the dictionary and highlight

305
00:17:19,093 --> 00:17:22,558
every feeling word, they would
end up in one of these columns.

306
00:17:23,168 --> 00:17:27,403
Every feeling word ends up in one of these
columns, either negative or positive.

307
00:17:28,333 --> 00:17:30,643
Some people say, what about
the feelings in the middle?

308
00:17:30,793 --> 00:17:31,963
Well, there isn't one.

309
00:17:32,173 --> 00:17:33,793
If there was, it would have a name.

310
00:17:34,243 --> 00:17:37,093
If you could get to that feeling,
it wouldn't last very long.

311
00:17:37,093 --> 00:17:40,663
Anyway, so somebody once said
to me, what about contentment?

312
00:17:41,353 --> 00:17:43,063
What vibration is contentment?

313
00:17:44,383 --> 00:17:46,033
It's a positive vibration, right?

314
00:17:46,603 --> 00:17:50,173
Every mood or feeling falls into
one of these two categories.

315
00:17:50,803 --> 00:17:52,273
When do you have a mood or a feeling?

316
00:17:53,863 --> 00:17:58,843
Right now, and right now, and right
now everybody has a mood or a feeling.

317
00:17:59,383 --> 00:18:03,043
That means that right now and right now,
and right now, everybody is offering a

318
00:18:03,043 --> 00:18:05,563
vibration either negative or positive.

319
00:18:06,553 --> 00:18:11,023
Here's the most important thing I
learned in 2005 that changed my life.

320
00:18:11,023 --> 00:18:14,383
To help me understand all of this,
I'd like you to write this down.

321
00:18:15,523 --> 00:18:20,863
At every moment I am sending
a vibration, whether negative

322
00:18:20,863 --> 00:18:23,743
or positive, at every moment

323
00:18:27,793 --> 00:18:29,563
I am sending a vibration,

324
00:18:32,203 --> 00:18:33,973
whether negative or positive.

325
00:18:36,758 --> 00:18:38,503
Does everybody believe that so far?

326
00:18:41,473 --> 00:18:44,503
So right now, right now, and
right now, we all have a feeling

327
00:18:44,803 --> 00:18:46,393
we're all sending a vibration.

328
00:18:47,053 --> 00:18:49,153
So let me finish that sentence, okay.

329
00:18:49,603 --> 00:18:55,093
At every moment I'm sending a vibration,
whether negative or positive, and.

330
00:18:55,858 --> 00:19:01,048
At every moment, law of Attraction is
responding to my vibra, my vibration

331
00:19:01,468 --> 00:19:03,268
by giving me more of the same.

332
00:19:03,628 --> 00:19:05,038
So let me say that again.

333
00:19:05,578 --> 00:19:11,038
At every moment I am sending a vibration,
whether negative or positive, and

334
00:19:11,548 --> 00:19:14,998
at every moment, law of Attraction
is responding to my vibration.

335
00:19:15,238 --> 00:19:19,708
By giving me more of the same, I'm
going to have somebody read that back.

336
00:19:19,708 --> 00:19:21,058
Would somebody read that back to me?

337
00:19:23,878 --> 00:19:29,758
At every moment, I am sending a vibration,
whether negative or positive, and at

338
00:19:29,758 --> 00:19:33,328
every moment the Law of Attraction
responds with more of the same.

339
00:19:34,113 --> 00:19:34,463
Great.

340
00:19:35,368 --> 00:19:39,808
So I was hoping that when you said
it, it would sound better, but um,

341
00:19:39,838 --> 00:19:43,168
you know, do you mean it could give
me more of a negative vibration?

342
00:19:44,428 --> 00:19:48,838
So yeah, that, yep, that sentence
was my most profound revelation.

343
00:19:48,898 --> 00:19:50,128
This was really important too.

344
00:19:51,283 --> 00:19:53,563
I discovered that the law
of attraction is a science.

345
00:19:53,563 --> 00:19:57,943
If you think of it in terms of
quantum physics, it's a law and

346
00:19:57,943 --> 00:20:01,723
it doesn't make decisions or have
a conscience or play favorites.

347
00:20:01,723 --> 00:20:03,523
It's, it isn't prejudiced.

348
00:20:03,643 --> 00:20:04,903
It is simply obedient.

349
00:20:05,953 --> 00:20:09,223
So as I'm offering a negative
vibration, it's checking and

350
00:20:09,223 --> 00:20:10,453
checking what is it doing?

351
00:20:10,453 --> 00:20:15,073
After it checks and finds the vibration,
it matches it, and it gives me more

352
00:20:15,073 --> 00:20:17,023
of the same, a negative outcome.

353
00:20:17,653 --> 00:20:19,093
It doesn't know the difference.

354
00:20:19,333 --> 00:20:22,003
It's not a human being
doesn't have feelings.

355
00:20:22,213 --> 00:20:23,683
It's just obedience.

356
00:20:23,773 --> 00:20:25,063
That's why it's called a law.

357
00:20:25,483 --> 00:20:26,533
It's pretty black and white.

358
00:20:26,593 --> 00:20:27,523
This is the law.

359
00:20:29,203 --> 00:20:32,113
The law of attraction
has just one job to do.

360
00:20:32,773 --> 00:20:37,093
And if Law of Attraction had a
voice, it would say, my job is

361
00:20:37,093 --> 00:20:39,073
to match vibrations perfectly.

362
00:20:40,303 --> 00:20:44,353
The question is, what is the
vibration that you're sending?

363
00:20:45,238 --> 00:20:48,928
To, to find out what the vibration is
that you're sending, that you're sending.

364
00:20:48,928 --> 00:20:52,018
You just need to take a look to
see what, what you're getting.

365
00:20:52,558 --> 00:20:56,218
It's a perfect match, particularly
around business and clients.

366
00:20:56,788 --> 00:20:59,038
Now, remember that we said
it's whatever you give your

367
00:20:59,038 --> 00:21:00,868
attention, energy, and focus to.

368
00:21:02,038 --> 00:21:06,448
So many times when I'm coaching, I would
have a client who canceled an appointment.

369
00:21:06,718 --> 00:21:09,088
In that very moment, I was
giving attention, energy,

370
00:21:09,088 --> 00:21:10,618
and focus to them canceling.

371
00:21:11,008 --> 00:21:16,108
I was upset about it, and because I was
so upset, I decided to tell two friends.

372
00:21:16,438 --> 00:21:20,278
I sent a message to my friends,
Nancy and Michael, to my sister.

373
00:21:20,398 --> 00:21:22,498
I'd talk about it with
whoever would listen.

374
00:21:22,858 --> 00:21:26,938
I'd write about it, post it, tell
someone else remember it, and

375
00:21:26,938 --> 00:21:28,918
think about it over and over again.

376
00:21:29,548 --> 00:21:33,568
So all of this time, was I giving it
more attention, energy, and focus?

377
00:21:35,068 --> 00:21:35,818
Absolutely.

378
00:21:35,818 --> 00:21:36,178
Right.

379
00:21:36,538 --> 00:21:38,098
So what was the law of attraction?

380
00:21:38,098 --> 00:21:41,278
Picking up when it was checking
my vibration, as I spent

381
00:21:41,278 --> 00:21:44,878
two hours complaining about
an a, a canceling client,

382
00:21:49,468 --> 00:21:51,358
it was picking up my negative vibration.

383
00:21:51,358 --> 00:21:51,658
Right.

384
00:21:52,438 --> 00:21:54,808
So now it matched that
same negative vibration.

385
00:21:54,808 --> 00:21:55,708
Then what happened?

386
00:21:56,818 --> 00:21:58,198
I started a roll, didn't I?

387
00:21:58,288 --> 00:22:03,568
I got on a roll what was happening then
I called two more friends to complain.

388
00:22:03,628 --> 00:22:05,728
I gave it a lot of attention and focus.

389
00:22:05,938 --> 00:22:07,738
Then what do you think started to happen?

390
00:22:09,238 --> 00:22:11,038
More people started to cancel.

391
00:22:12,328 --> 00:22:14,548
Have you ever caught yourself
saying, what's up with this?

392
00:22:14,548 --> 00:22:15,988
All my clients are canceling.

393
00:22:16,528 --> 00:22:18,688
Now you understand that
you were on a roll.

394
00:22:18,838 --> 00:22:23,638
Now you understand why the role
was continuing on your observation

395
00:22:23,638 --> 00:22:26,818
of clients canceling brought
you more client cancellations.

396
00:22:27,703 --> 00:22:32,533
So just yesterday I was carrying on about
how technology was kicking me in the

397
00:22:32,533 --> 00:22:37,123
butt, and then a friend of mine told me
that, uh, mercury is in retrograde again.

398
00:22:38,503 --> 00:22:41,173
So it didn't seem to matter
what I was attempting to do.

399
00:22:41,173 --> 00:22:42,733
I was running into problems.

400
00:22:43,003 --> 00:22:45,883
So I was complaining about that
to anyone who would listen.

401
00:22:45,883 --> 00:22:50,053
So what do you think was happening
with my technology all of that time?

402
00:22:52,423 --> 00:22:53,683
It was getting worse.

403
00:22:54,133 --> 00:22:58,093
Everything just got worse and worse
until I had to totally walk away from it.

404
00:22:58,358 --> 00:23:01,903
It was the only way I could get out of
that negative loop, and I know better.

405
00:23:02,203 --> 00:23:02,863
Good grief.

406
00:23:04,213 --> 00:23:07,483
So ideally, we want to learn
how to be more deliberate in

407
00:23:07,483 --> 00:23:08,743
the vibration we're sending.

408
00:23:08,803 --> 00:23:10,153
We want to be deliberate.

409
00:23:10,153 --> 00:23:12,013
Attract deliberate.

410
00:23:12,013 --> 00:23:14,023
Attraction is what you're
learning how to do.

411
00:23:14,203 --> 00:23:18,103
You're here to learn how to deliberately
attract more clients and customers.

412
00:23:19,483 --> 00:23:21,103
So I'd like you to write this down.

413
00:23:22,033 --> 00:23:25,003
Deliberate attraction equals.

414
00:23:25,438 --> 00:23:27,178
Deliberate vibrations.

415
00:23:29,338 --> 00:23:31,078
Deliberate attraction

416
00:23:34,138 --> 00:23:38,368
equals deliberate vibrations.

417
00:23:40,558 --> 00:23:43,858
If you want to deliberately attract
something, you need to deliberately

418
00:23:43,858 --> 00:23:45,538
offer the right vibrations.

419
00:23:46,378 --> 00:23:49,078
Law of attraction is matching vibrations.

420
00:23:49,618 --> 00:23:51,958
If you want to attract more
clients, you need to offer the

421
00:23:51,958 --> 00:23:53,908
vibration of having more clients.

422
00:23:54,658 --> 00:23:58,828
If you want to attract more pizza, you
need to attract the vibration of pizza.

423
00:23:59,428 --> 00:24:01,798
If you want a date for Friday
night, you need to offer the

424
00:24:01,798 --> 00:24:03,268
vibration of having a date.

425
00:24:04,048 --> 00:24:08,518
In other words, whatever you want more of,
you need to be offering that vibration.

426
00:24:08,938 --> 00:24:11,218
Most people don't offer that vibration.

427
00:24:12,118 --> 00:24:16,258
Now, there are three little words that
are the culprits for creating a lot of

428
00:24:16,258 --> 00:24:21,413
negativity in your life, and those three
little words are, don't not, and no.

429
00:24:22,933 --> 00:24:27,733
Whenever you say don't not know you
give attention to what you don't want.

430
00:24:28,543 --> 00:24:31,393
The law of attraction only hears
what comes after the words.

431
00:24:31,393 --> 00:24:34,753
Don't not, and no, don't think
of the Statue of Liberty.

432
00:24:36,463 --> 00:24:38,023
Don't think of a red car.

433
00:24:39,643 --> 00:24:41,143
It works just like Google.

434
00:24:42,433 --> 00:24:44,923
Go type in the words no
football and what do you get?

435
00:24:45,613 --> 00:24:46,513
Football, right?

436
00:24:47,623 --> 00:24:49,303
Google ignores the word no.

437
00:24:49,813 --> 00:24:51,343
Law of attraction does too.

438
00:24:52,303 --> 00:24:56,323
So whenever you hear yourself saying
the words, don't not know, there's

439
00:24:56,323 --> 00:24:58,003
a phrase you should say next.

440
00:24:58,903 --> 00:25:02,023
And that phrase is, so what do I want?

441
00:25:03,043 --> 00:25:05,653
I want you to get that
phrase drilled in your head.

442
00:25:06,133 --> 00:25:10,393
So be sure to write it down whenever you
catch yourself saying what you don't want.

443
00:25:10,483 --> 00:25:11,443
Say instead.

444
00:25:11,713 --> 00:25:13,273
So what do I want?

445
00:25:14,503 --> 00:25:17,053
How many vibrations can
you have at any time?

446
00:25:17,593 --> 00:25:18,253
Just one.

447
00:25:18,973 --> 00:25:21,613
There are negative vibrations
and positive vibrations.

448
00:25:21,658 --> 00:25:25,378
If you have a negative vibration,
you cannot have a positive vibration.

449
00:25:26,128 --> 00:25:29,878
If you have a positive one, you can't
have a negative one at the same time.

450
00:25:30,808 --> 00:25:35,068
Now, your homework for the rest of
your life is I want you to catch

451
00:25:35,068 --> 00:25:37,048
yourself at any time you use the words.

452
00:25:37,048 --> 00:25:43,648
Don't not know that you hear me in
your head saying, so what do you want?

453
00:25:44,458 --> 00:25:47,338
Now, of course you're going to
use the words, don't not know.

454
00:25:47,908 --> 00:25:49,558
They can be very useful words.

455
00:25:49,978 --> 00:25:53,038
I've used those words probably a
dozen times already, just today.

456
00:25:53,908 --> 00:25:56,818
But like with everything else, with
the law of attraction, we want to be

457
00:25:56,818 --> 00:26:01,498
deliberate in the way we use words,
those words, and all other words.

458
00:26:02,548 --> 00:26:05,218
We'll be talking about more
about words in just a minute.

459
00:26:06,808 --> 00:26:10,108
If you've hung out with me at all,
you've probably heard me say a dozen

460
00:26:10,108 --> 00:26:15,628
times how much I dislike the phrase
used so much in business correspondence.

461
00:26:16,018 --> 00:26:17,698
Don't hesitate to call me.

462
00:26:18,568 --> 00:26:20,308
What are you calling attention to?

463
00:26:21,508 --> 00:26:22,768
Hesitation, right?

464
00:26:23,668 --> 00:26:25,588
They're going to hesitate to call you.

465
00:26:26,188 --> 00:26:28,828
So why not just say,
please call me instead.

466
00:26:30,478 --> 00:26:30,928
Okay?

467
00:26:31,228 --> 00:26:34,078
On another page, I want
you to write this down.

468
00:26:34,738 --> 00:26:37,588
It's the formula for delivered attraction.

469
00:26:38,218 --> 00:26:39,778
That's what you all want to have, right?

470
00:26:39,778 --> 00:26:40,708
As a formula.

471
00:26:41,908 --> 00:26:45,028
So this is the formula for
deliberate at attack attraction.

472
00:26:45,898 --> 00:26:48,928
The law of attraction is existing
in your life right now, whether you

473
00:26:48,928 --> 00:26:53,698
like it or not, understand it or
not, or believe it or not, right now.

474
00:26:53,698 --> 00:26:56,968
And right now, and right now, all
of you are attracting whatever

475
00:26:56,968 --> 00:26:58,078
it is that you're getting.

476
00:26:59,098 --> 00:27:02,128
So I want to repeat that
so you really hear it.

477
00:27:02,488 --> 00:27:07,738
Whatever you're getting, whether negative
or positive, or whether it's something you

478
00:27:07,738 --> 00:27:10,438
want or don't want, you're attracting it.

479
00:27:10,798 --> 00:27:13,948
You're the one attracting whatever it is.

480
00:27:14,968 --> 00:27:17,248
We want to be more
deliberate in our attracting.

481
00:27:17,248 --> 00:27:20,878
We want to deliberately attract
something, and we would want

482
00:27:20,878 --> 00:27:22,078
that to be something good.

483
00:27:22,738 --> 00:27:25,378
So isn't it nice to know that
there's a formula for that?

484
00:27:26,308 --> 00:27:28,408
So there are just three
steps to the formula.

485
00:27:28,888 --> 00:27:30,478
I'm gonna give you all three steps.

486
00:27:30,478 --> 00:27:31,948
So I want you to write these down.

487
00:27:32,938 --> 00:27:35,788
Now, even though you can see the words
on the screen, remember what I said

488
00:27:35,788 --> 00:27:37,348
at the beginning of the class today?

489
00:27:37,408 --> 00:27:41,458
If you write things down, you'll be more
likely to get it and to remember it.

490
00:27:42,028 --> 00:27:44,368
So write down these three action steps.

491
00:27:44,758 --> 00:27:48,508
Remember that action is the word
right inside the word attraction.

492
00:27:49,378 --> 00:27:52,588
So here's where we are going to
start taking some concrete action.

493
00:27:53,428 --> 00:27:56,458
Step one is identify my desire.

494
00:27:58,468 --> 00:28:01,918
Step one is identify my desire.

495
00:28:04,288 --> 00:28:07,648
Step two, give my desire attention.

496
00:28:09,838 --> 00:28:11,248
Give my desire.

497
00:28:11,308 --> 00:28:11,938
Attention.

498
00:28:13,708 --> 00:28:16,828
In the opening of today's,
today's call, I said, whatever you

499
00:28:16,828 --> 00:28:20,698
give your energy, attention and
focus to, you'll get more of it.

500
00:28:20,938 --> 00:28:21,568
Guess what?

501
00:28:21,988 --> 00:28:25,108
Once you've identified what
you want, you need to give it

502
00:28:25,108 --> 00:28:26,728
attention, energy, and focus.

503
00:28:27,328 --> 00:28:29,968
And the last step number
three is allow it.

504
00:28:30,958 --> 00:28:33,178
So on the rest of today's
call, we're gonna learn more

505
00:28:33,178 --> 00:28:35,308
about identifying our desire.

506
00:28:35,338 --> 00:28:38,428
And in future classes, we'll cover
the other steps in more depth.

507
00:28:39,778 --> 00:28:42,238
So a lot of people think when
they hear that formula, well

508
00:28:42,238 --> 00:28:44,488
that's easy, but you know what?

509
00:28:44,938 --> 00:28:49,708
Most people aren't good at identifying
what they do want, but they're really

510
00:28:49,708 --> 00:28:51,958
good at identifying what they don't want.

511
00:28:52,888 --> 00:28:55,888
Don't you hear people talk all the
time about what they don't want?

512
00:28:56,008 --> 00:28:56,668
It's rampant.

513
00:28:56,728 --> 00:28:57,628
It's everywhere.

514
00:28:58,168 --> 00:29:00,508
I go on Facebook and there
are people there complaining

515
00:29:00,508 --> 00:29:01,828
about what they don't want.

516
00:29:02,473 --> 00:29:04,813
When they talk about what they
don't want, they're giving it

517
00:29:04,813 --> 00:29:06,523
attention, energy, and focus.

518
00:29:06,883 --> 00:29:10,303
As they do that, the law of
attraction gives them more.

519
00:29:10,603 --> 00:29:13,123
They say, this is exactly
what I didn't want.

520
00:29:14,713 --> 00:29:17,383
If Law of Attraction had a voice,
it would say, that's exactly

521
00:29:17,383 --> 00:29:20,113
what you've been giving your
attention, energy, and focus to.

522
00:29:20,323 --> 00:29:22,183
I'm just a matcher of vibrations.

523
00:29:22,183 --> 00:29:23,653
I did a good job, didn't I?

524
00:29:25,153 --> 00:29:29,323
So for step one, we need a tool,
and if I just told you to go get

525
00:29:29,323 --> 00:29:34,363
more clear about your desires, how
would you do that under step one?

526
00:29:34,423 --> 00:29:38,593
And you can find this also on page four
of your PDF document or on your sheet

527
00:29:38,593 --> 00:29:41,833
of paper, write, identify My Desire.

528
00:29:42,853 --> 00:29:46,753
And then where it says Tool,
I'd like you to write Clarity

529
00:29:46,753 --> 00:29:48,403
through Contrast Worksheet.

530
00:29:49,963 --> 00:29:55,873
So identify my desire and the tool to
identify what your desire is, is going to

531
00:29:55,873 --> 00:29:58,123
be the clarity through contrast worksheet.

532
00:29:58,423 --> 00:29:59,143
That's your tool.

533
00:30:01,288 --> 00:30:03,958
We want something to do and
someone to tell us how to do it.

534
00:30:04,168 --> 00:30:05,518
That's what we're about to do.

535
00:30:05,908 --> 00:30:09,088
So let's go to the third page of
your PDF or take out a new blank

536
00:30:09,088 --> 00:30:11,998
sheet of paper on the very top.

537
00:30:12,088 --> 00:30:12,508
Top.

538
00:30:12,688 --> 00:30:16,588
I want you to write clarity through
contrast worksheet on your PDF.

539
00:30:16,588 --> 00:30:17,908
Of course, it's already there.

540
00:30:18,658 --> 00:30:22,768
And at the very bottom of the page
somewhere I want you to write contrast

541
00:30:22,768 --> 00:30:25,408
equals anything that doesn't feel good.

542
00:30:26,398 --> 00:30:31,438
Contrast equals anything
that doesn't feel good.

543
00:30:33,538 --> 00:30:41,158
You got that contrast equals
anything that doesn't feel good.

544
00:30:43,798 --> 00:30:46,708
So for this example, we're gonna
use clients or customers, we're

545
00:30:46,708 --> 00:30:48,508
gonna interchange those two words.

546
00:30:50,068 --> 00:30:53,338
So this is an exercise for
discovering your ideal or

547
00:30:53,338 --> 00:30:55,168
perfect fit client or customer.

548
00:30:55,438 --> 00:30:57,568
So write that at the top of the page.

549
00:30:59,503 --> 00:31:02,863
I might ask, I might ask somebody,
you know, who is your ideal client?

550
00:31:03,643 --> 00:31:04,843
They say, I don't know.

551
00:31:05,743 --> 00:31:08,383
I guess my ideal client
is someone who has money.

552
00:31:09,883 --> 00:31:12,853
Would you want somebody who
has money but is rude, not

553
00:31:12,853 --> 00:31:14,713
kind, and not very cooperative?

554
00:31:15,343 --> 00:31:16,483
That's not ideal.

555
00:31:16,903 --> 00:31:17,893
It's kind of ideal.

556
00:31:18,553 --> 00:31:22,183
They're partly ideal because they do
have money, but they're not quite ideal.

557
00:31:23,293 --> 00:31:26,413
If you're writing on a piece of paper on
the top of the left hand column, right?

558
00:31:26,413 --> 00:31:30,133
Contrast on the top of the
right hand column, right?

559
00:31:30,253 --> 00:31:30,913
Clarity.

560
00:31:33,013 --> 00:31:36,133
I'm gonna teach you how observing
what you don't want can bring you

561
00:31:36,133 --> 00:31:38,173
more clarity about what you do want.

562
00:31:38,653 --> 00:31:39,733
Now, this is important.

563
00:31:40,273 --> 00:31:42,613
Knowing what you don't want is important.

564
00:31:44,263 --> 00:31:47,863
So this might not be really happening to
you personally, but for example, sake.

565
00:31:47,863 --> 00:31:51,703
Let's say we're interviewing somebody who
has a business with clients and customers.

566
00:31:52,003 --> 00:31:54,373
We want to find out
what their contrast is.

567
00:31:55,408 --> 00:31:58,918
What are some, some things they don't
like about their customers or clients?

568
00:31:59,218 --> 00:32:01,018
What's the first thing
that we could put there?

569
00:32:04,678 --> 00:32:05,878
Anyone have any ideas?

570
00:32:09,148 --> 00:32:10,528
Don't return phone calls.

571
00:32:11,458 --> 00:32:13,108
Yes, they don't return phone calls.

572
00:32:13,138 --> 00:32:15,538
That's the number one
complaint I hear from coaches.

573
00:32:16,348 --> 00:32:18,208
I hear it from service providers.

574
00:32:18,208 --> 00:32:21,268
I hear it from virtually every
business owner I know is that

575
00:32:21,268 --> 00:32:23,338
clients don't return phone calls.

576
00:32:23,488 --> 00:32:25,258
That's one form of contrast.

577
00:32:25,798 --> 00:32:28,318
I'm going to take just a second
here to say something to you.

578
00:32:28,408 --> 00:32:31,143
A long time ago someone said to me.

579
00:32:31,963 --> 00:32:36,283
They were talking about how, um, we don't
answer the phone because we don't want

580
00:32:36,283 --> 00:32:38,353
somebody to be selling something to us.

581
00:32:38,773 --> 00:32:41,683
But if we want to call somebody
to sell something to them, we're

582
00:32:41,683 --> 00:32:43,393
wanting them to answer the phone.

583
00:32:43,543 --> 00:32:46,813
And one of the way to get them
to answer the phone is if you

584
00:32:46,813 --> 00:32:49,963
answer the phone when other people
call you to sell you something.

585
00:32:50,293 --> 00:32:53,083
Now, it doesn't mean that you
have to buy what they're selling.

586
00:32:53,233 --> 00:32:57,103
You can very politely decline what
it is that they're selling, but

587
00:32:57,253 --> 00:33:00,973
you create that energy around, you
know, I'm gonna help you, or I'm

588
00:33:00,973 --> 00:33:02,713
at least going to acknowledge you.

589
00:33:03,073 --> 00:33:07,003
And, um, they will acknowledge
you when the time comes for them

590
00:33:07,003 --> 00:33:08,683
to, to get in touch with you.

591
00:33:08,683 --> 00:33:11,653
So that's just a little side
note, a little sidebar for you.

592
00:33:13,183 --> 00:33:15,883
So another thing I hear is
that they don't pay on time.

593
00:33:15,973 --> 00:33:17,563
So that's more contrast.

594
00:33:18,373 --> 00:33:21,013
But we're still interviewing
this person so far.

595
00:33:21,253 --> 00:33:24,493
They don't return phone calls and
they don't pay their bills on time.

596
00:33:24,493 --> 00:33:25,183
What else?

597
00:33:27,403 --> 00:33:29,203
Clients can often be flaky, can't they?

598
00:33:29,653 --> 00:33:31,063
In other words, they're scattered.

599
00:33:31,963 --> 00:33:34,963
So let's use both of those
words for number three.

600
00:33:35,653 --> 00:33:37,123
They're flaky and they're scattered.

601
00:33:37,933 --> 00:33:38,623
What else?

602
00:33:40,963 --> 00:33:42,103
They're always late.

603
00:33:42,913 --> 00:33:46,153
This is the kind of the bane
of, um, people who do coaching

604
00:33:47,203 --> 00:33:49,603
clients show up late all the time.

605
00:33:50,683 --> 00:33:53,353
So perhaps I keep attracting
clients that are always late.

606
00:33:53,353 --> 00:33:54,523
Make that number four.

607
00:33:56,473 --> 00:33:57,073
What else?

608
00:33:57,193 --> 00:33:59,413
How about they always cancel appointments?

609
00:34:00,583 --> 00:34:01,813
Make that number five.

610
00:34:03,763 --> 00:34:06,883
If you're having a problem, trying to
think about something to put on your list.

611
00:34:07,363 --> 00:34:11,473
Think back to a client ago, two
clients ago or four clients ago,

612
00:34:12,043 --> 00:34:14,593
was there anything that happened
there that was a little squidgy

613
00:34:14,593 --> 00:34:15,823
for you that you didn't like?

614
00:34:16,453 --> 00:34:18,253
Perhaps they're just negative people.

615
00:34:18,583 --> 00:34:20,983
Whatever comes out of
them is always negative.

616
00:34:21,583 --> 00:34:22,963
Make that number six.

617
00:34:25,063 --> 00:34:27,643
For many coaches, they have
clients who just don't listen.

618
00:34:28,783 --> 00:34:30,133
That can be number seven.

619
00:34:30,898 --> 00:34:33,688
I'm just giving you some examples
here so you can get the idea

620
00:34:33,688 --> 00:34:35,398
of what contrast is all about.

621
00:34:36,568 --> 00:34:38,578
Maybe your clients don't trust you.

622
00:34:38,968 --> 00:34:41,788
Let's put that on there as
number eight, A lack of trust.

623
00:34:43,258 --> 00:34:46,708
Another big one I hear is that I
just don't have enough clients.

624
00:34:47,638 --> 00:34:48,388
Let's make that one.

625
00:34:48,388 --> 00:34:49,228
Number nine.

626
00:34:50,248 --> 00:34:52,828
Does anybody ever say that
clients are hard to find?

627
00:34:53,668 --> 00:34:54,958
I hear this all the time.

628
00:34:55,138 --> 00:34:57,898
Make that number 10, that
clients are hard to find.

629
00:34:59,158 --> 00:35:01,468
Let's pretend that we're talking
to a friend of ours and we've

630
00:35:01,768 --> 00:35:04,438
taken out a napkin and we've
drawn a line down the middle.

631
00:35:04,828 --> 00:35:06,838
We're just having a
conversation with them.

632
00:35:07,228 --> 00:35:11,758
They say business isn't very good based
on what you've learned just so far.

633
00:35:11,758 --> 00:35:15,238
Just by that person saying, business
is not very good, we're thinking,

634
00:35:15,448 --> 00:35:18,268
no wonder if you knew what I knew.

635
00:35:18,268 --> 00:35:20,398
You'd know why you're
getting what you're getting.

636
00:35:20,788 --> 00:35:22,948
You'd know why business is not very good.

637
00:35:23,788 --> 00:35:25,618
We say, tell me what's going on.

638
00:35:26,128 --> 00:35:27,508
Tell me about some of your clients.

639
00:35:27,508 --> 00:35:28,318
What don't you like?

640
00:35:29,248 --> 00:35:31,138
They say they're not
returning phone calls.

641
00:35:31,138 --> 00:35:32,368
That really irritates me.

642
00:35:32,608 --> 00:35:35,578
They don't pay me on time, so I
have a hard time paying my bills.

643
00:35:35,848 --> 00:35:37,198
They're flaky and scattered.

644
00:35:37,198 --> 00:35:38,398
They're all over the board.

645
00:35:38,998 --> 00:35:41,578
They're always late and some of
them are canceling appointments.

646
00:35:41,908 --> 00:35:42,658
They're negative.

647
00:35:42,688 --> 00:35:44,698
They don't listen and they don't trust me.

648
00:35:45,688 --> 00:35:48,328
I never seem to have enough clients
because they're really hard to

649
00:35:48,328 --> 00:35:50,008
find in the first, first place.

650
00:35:51,478 --> 00:35:53,998
We wouldn't be too far off
to say that for this person.

651
00:35:53,998 --> 00:35:55,768
This is the kind of
clients they're getting.

652
00:35:56,248 --> 00:35:57,748
And why do you think that is?

653
00:35:58,348 --> 00:35:59,938
Because this is the vibration.

654
00:35:59,938 --> 00:36:03,988
They are sending all of us, all
of those things on the list or

655
00:36:03,988 --> 00:36:08,338
the negative vibrations, they are
sending what we're calling contrast.

656
00:36:09,148 --> 00:36:12,328
By the way, we've only come up
with 10 items for this list.

657
00:36:12,388 --> 00:36:13,678
Is it limited to 10?

658
00:36:14,038 --> 00:36:14,428
No.

659
00:36:15,208 --> 00:36:19,258
Notice how one negative thought generated
another one and generated another one.

660
00:36:19,978 --> 00:36:20,938
How long did it take?

661
00:36:21,058 --> 00:36:23,338
It took us just a few
minutes to do this list.

662
00:36:24,418 --> 00:36:26,698
If your list is a hundred
long, it's a hundred long.

663
00:36:27,403 --> 00:36:30,133
If you're stuck and can't think
of anybody, open your client

664
00:36:30,133 --> 00:36:32,833
file drawer or your CRM system.

665
00:36:33,163 --> 00:36:35,983
Look in there and you
go, yes, I remember him.

666
00:36:36,733 --> 00:36:38,323
I haven't worked with him in ages.

667
00:36:39,403 --> 00:36:41,143
Here's what drove me crazy about him.

668
00:36:41,203 --> 00:36:43,513
You can take time to build a
list from what you remember

669
00:36:43,513 --> 00:36:44,543
about that guy and others.

670
00:36:46,393 --> 00:36:49,603
So a few months back, I had a
client that I did a book design for.

671
00:36:50,443 --> 00:36:53,893
At first I thought, boy, I'd like
to have 12 clients just like her.

672
00:36:54,763 --> 00:36:57,793
But then as we worked together,
she started to drive me crazy.

673
00:36:57,793 --> 00:36:58,753
Oh my God.

674
00:36:58,903 --> 00:37:01,393
I thought we'd never get that
book to the printing company.

675
00:37:02,473 --> 00:37:05,773
I was filled with anxiety the
whole time that we worked together.

676
00:37:06,463 --> 00:37:09,793
Now, do you think I would want
12 or 13 clients like that?

677
00:37:09,973 --> 00:37:12,313
No, absolutely not.

678
00:37:12,913 --> 00:37:13,693
So guess what?

679
00:37:13,693 --> 00:37:18,973
I had more to add to my don't want
list, so then I can be alert in

680
00:37:18,973 --> 00:37:22,573
the future and try to set better
boundaries with future clients.

681
00:37:23,848 --> 00:37:26,518
This list articulates the vibration.

682
00:37:26,518 --> 00:37:29,788
That person I mentioned a
minute ago is sending, if that's

683
00:37:29,788 --> 00:37:31,138
what that person is sending.

684
00:37:31,138 --> 00:37:33,658
Can law of attraction not not match it?

685
00:37:34,438 --> 00:37:36,148
It has to match that vibration.

686
00:37:36,388 --> 00:37:37,828
It doesn't know the difference.

687
00:37:38,368 --> 00:37:40,918
Law of Attraction isn't saying
that's what she doesn't want.

688
00:37:40,918 --> 00:37:44,368
Law of Attraction is saying,
Hey, I match vibrations.

689
00:37:45,688 --> 00:37:48,538
We wouldn't be the least bit
surprised that all of this person's

690
00:37:48,538 --> 00:37:51,898
clients are like that, or at least
parts of each of those things.

691
00:37:52,498 --> 00:37:55,468
So what if you're curious and you
want to know what the vibes are you're

692
00:37:55,468 --> 00:37:57,418
sending in any area of your life.

693
00:37:58,198 --> 00:38:01,138
If you wanna know what the vibes
you're sending off about your business,

694
00:38:01,138 --> 00:38:05,158
about sales, about attracting new
customers, clients, and business

695
00:38:05,158 --> 00:38:09,658
partners, or any of those areas, take
a look to see what you're getting.

696
00:38:09,658 --> 00:38:10,978
It's a perfect match.

697
00:38:11,698 --> 00:38:14,548
Whatever you're getting in
signups, referrals and sales

698
00:38:14,968 --> 00:38:16,828
is matching your vibration.

699
00:38:17,398 --> 00:38:21,478
So I always say, if you're having money
troubles, just look in your wallet.

700
00:38:22,168 --> 00:38:25,468
What's in there is a perfect match
to your vibrations about money.

701
00:38:26,818 --> 00:38:29,908
So for your homework, I want
you to create your own clarity

702
00:38:29,908 --> 00:38:33,748
through contrast worksheet for
you and your business on the left.

703
00:38:34,198 --> 00:38:38,368
Write down every characteristic you can
think of that you don't want in a client.

704
00:38:39,088 --> 00:38:40,678
Let me tell you another little story.

705
00:38:41,758 --> 00:38:46,378
Years ago when I first went out on my
own, I thought that work was work and

706
00:38:46,378 --> 00:38:50,608
you took the work, you took the good
work with the bad, and if a client was

707
00:38:50,608 --> 00:38:52,498
difficult, that's just the way it was.

708
00:38:53,128 --> 00:38:53,938
Work was work.

709
00:38:53,938 --> 00:38:56,668
And if you were getting paid,
then it had to be good work.

710
00:38:57,778 --> 00:39:02,548
So I had gotten a new faster computer,
and so that opened up some space in

711
00:39:02,548 --> 00:39:04,798
my schedule to take on one new client.

712
00:39:06,103 --> 00:39:09,823
Now, up to that point, my clients
had just come to me by word of mouth

713
00:39:09,913 --> 00:39:11,623
referrals from existing clients.

714
00:39:11,893 --> 00:39:15,343
So I asked around if anyone knew
of someone who needed help with

715
00:39:15,343 --> 00:39:19,123
the layout and production of a
magazine or a newspaper, because

716
00:39:19,123 --> 00:39:20,773
that's what I did at the time.

717
00:39:21,163 --> 00:39:25,423
And lo and behold, I landed what
appeared to be the perfect client.

718
00:39:26,203 --> 00:39:31,303
Well, as it turned out, his project was
a perfect fit for me, but he was not.

719
00:39:31,483 --> 00:39:35,173
He also made me crazy as a designer.

720
00:39:35,683 --> 00:39:38,653
I liked having creative freedom
for the project I worked on.

721
00:39:39,163 --> 00:39:42,883
This guy wanted to sit next to me and
direct everything I was doing, and I let

722
00:39:42,883 --> 00:39:45,733
him, you know, he'd say, change this font.

723
00:39:45,853 --> 00:39:47,503
Let's see how this photo would look.

724
00:39:47,503 --> 00:39:48,793
Let's change the size of it.

725
00:39:49,033 --> 00:39:50,383
Let's try these colors.

726
00:39:50,563 --> 00:39:54,253
It was maddening for me as
it would be for any designer.

727
00:39:54,823 --> 00:39:59,113
It took me a while to get rid of him, and
he never could seem to understand why.

728
00:39:59,473 --> 00:40:01,993
But the valuable lesson I learned.

729
00:40:02,608 --> 00:40:07,228
You have to remember, I knew nothing
about law of Attraction back then,

730
00:40:09,238 --> 00:40:14,578
but the valuable lesson I learned was
that I had to be very specific about the

731
00:40:14,578 --> 00:40:16,438
kind of client I wanted to work with.

732
00:40:16,918 --> 00:40:19,768
Otherwise I'd still have to
take on just whoever showed up.

733
00:40:20,128 --> 00:40:21,088
So this is important.

734
00:40:21,538 --> 00:40:25,468
Most business people I know never take
the time to do this kind of an exercise.

735
00:40:25,678 --> 00:40:29,878
If they do it at all, they just jump
right in to trying to figure out who their

736
00:40:29,878 --> 00:40:35,758
ideal client is without ever once looking
at what they might not like in a client.

737
00:40:36,688 --> 00:40:41,128
So the contrast part is pretty
important, and we're only looking at

738
00:40:41,128 --> 00:40:42,988
this negative quality list briefly.

739
00:40:43,348 --> 00:40:48,478
Once it's served its purpose, we toss
out that part and we keep the good part.

740
00:40:49,348 --> 00:40:51,268
The good part's gonna be
on the right hand side.

741
00:40:51,958 --> 00:40:54,898
Here's the good news, we
can change our vibrations.

742
00:40:55,903 --> 00:40:58,783
So underneath this worksheet,
near the very bottom, or even on a

743
00:40:58,783 --> 00:41:02,803
new sheet of paper, or go to page
five in your PEDF, I want you to

744
00:41:02,803 --> 00:41:05,143
draw four boxes beside each other.

745
00:41:06,013 --> 00:41:09,853
Make them about the size of a matchbox,
if you remember what those are.

746
00:41:10,393 --> 00:41:12,523
Or maybe the size of half a credit card.

747
00:41:14,233 --> 00:41:17,713
And in the first box, I want
you to write the word words.

748
00:41:19,333 --> 00:41:24,163
In the second box, write the
word thoughts and underneath

749
00:41:24,163 --> 00:41:27,763
it in write made up of words.

750
00:41:29,323 --> 00:41:32,353
A thought is just a string of
words that forms a sentence, right?

751
00:41:32,353 --> 00:41:34,723
And then after you have a
thought, what do you get?

752
00:41:36,403 --> 00:41:37,093
Feelings.

753
00:41:37,603 --> 00:41:38,323
Put feelings.

754
00:41:38,323 --> 00:41:42,703
In the third box you can write
feelings slash vibrations.

755
00:41:42,883 --> 00:41:44,023
Are they the same thing?

756
00:41:44,953 --> 00:41:45,733
Yes, they are.

757
00:41:46,123 --> 00:41:51,133
So underneath that, in bracket, in bracket
or parentheses, write the negative symbol.

758
00:41:52,483 --> 00:41:57,253
The positive sign or write out
the words negative and positive,

759
00:41:59,293 --> 00:42:01,363
and then write results in last box.

760
00:42:02,263 --> 00:42:05,263
I know this is going to sound really
simple and it might challenge your current

761
00:42:05,263 --> 00:42:07,543
beliefs on things, but let's look at

762
00:42:10,543 --> 00:42:12,793
each other with the third box.

763
00:42:12,793 --> 00:42:16,093
If I'm having a negative emotion about
something, where did it come from?

764
00:42:18,463 --> 00:42:22,003
It was the thought, wasn't
it that that preceded it.

765
00:42:22,213 --> 00:42:25,273
What was in the thought that generated
the negative thought that generated

766
00:42:25,273 --> 00:42:28,603
the negative vibration was words.

767
00:42:29,683 --> 00:42:32,623
Are there words that cause us
to offer a negative vibration?

768
00:42:33,313 --> 00:42:35,983
You just have to look at that
list we built a few minutes ago.

769
00:42:37,063 --> 00:42:39,493
Remember, there are three
really common words that we use

770
00:42:39,493 --> 00:42:41,023
a lot underneath your boxes.

771
00:42:41,023 --> 00:42:42,973
Write the words, don't not, and no.

772
00:42:45,193 --> 00:42:48,043
Now, when you include those words
in your thoughts, you now give

773
00:42:48,043 --> 00:42:50,653
attention to what you didn't want,
which is a negative vibration.

774
00:42:51,478 --> 00:42:53,608
What is the best way to change vibrations?

775
00:42:54,388 --> 00:42:59,968
You change your words, which inevitably
changes your thoughts, which invariably

776
00:42:59,968 --> 00:43:01,768
changes your feelings or your vibes.

777
00:43:03,328 --> 00:43:06,808
So if you're having a really
positive vibration, can you change

778
00:43:06,808 --> 00:43:08,488
them to negative vibrations?

779
00:43:09,058 --> 00:43:09,568
Sure.

780
00:43:09,928 --> 00:43:10,648
Instantly.

781
00:43:11,008 --> 00:43:11,908
By changing what?

782
00:43:13,138 --> 00:43:14,458
By changing your words.

783
00:43:15,658 --> 00:43:18,148
I want you to put a circle
by the words, don't not know.

784
00:43:18,148 --> 00:43:19,228
And draw a line through it.

785
00:43:19,258 --> 00:43:20,878
As in do not use.

786
00:43:22,078 --> 00:43:23,578
Now I know that you know that.

787
00:43:23,578 --> 00:43:26,128
I know that you know that we're
going to be using, don't not

788
00:43:26,128 --> 00:43:27,808
know because that's what we do.

789
00:43:28,408 --> 00:43:29,998
But I gave you a correction earlier.

790
00:43:29,998 --> 00:43:31,888
Does anyone remember what that was?

791
00:43:36,688 --> 00:43:38,788
So what do I want?

792
00:43:40,138 --> 00:43:43,828
So besides the words, don't not know,
I want you to write this sentence.

793
00:43:44,248 --> 00:43:46,078
So what do I want?

794
00:43:47,488 --> 00:43:48,718
We're recapping this again.

795
00:43:48,718 --> 00:43:50,008
Let's move back up to our list.

796
00:43:51,028 --> 00:43:53,368
Do you see how we built the
list of what we don't want?

797
00:43:53,698 --> 00:43:55,018
What vibration was that?

798
00:43:58,378 --> 00:43:59,668
All negative stuff, right?

799
00:44:00,688 --> 00:44:05,128
So beside the word contrast, write
negative or just draw a negative symbol.

800
00:44:06,658 --> 00:44:10,198
If I want to get to the other
side, the clarity side, what

801
00:44:10,198 --> 00:44:11,728
question do I need to ask?

802
00:44:14,578 --> 00:44:19,318
So what do I want in between
the words contrast and clarity?

803
00:44:19,318 --> 00:44:20,518
Write the sentence again.

804
00:44:21,268 --> 00:44:22,858
So what do I want?

805
00:44:24,148 --> 00:44:27,268
Are you getting the idea that I want
you to remember to use that phrase

806
00:44:27,298 --> 00:44:31,648
whenever you're encountering something
negative that is happening Now, we're

807
00:44:31,648 --> 00:44:33,118
not finished with this list yet.

808
00:44:33,748 --> 00:44:36,808
The purpose of this exercise
is to identify desire.

809
00:44:37,408 --> 00:44:39,988
This worksheet doesn't say
anything about desire in it.

810
00:44:39,988 --> 00:44:45,328
Does it as the words contrast and
clarity in bracket, besides the word

811
00:44:45,328 --> 00:44:47,998
clarity, write, clarity, birth's, desire.

812
00:44:49,873 --> 00:44:51,943
Clarity, birth's desire.

813
00:44:54,103 --> 00:44:57,343
The whole purpose of this worksheet
is to get you to your desire.

814
00:44:57,433 --> 00:44:58,363
So how do you get it?

815
00:44:58,903 --> 00:45:00,103
You get clarity.

816
00:45:00,733 --> 00:45:04,273
Clarity about what you want,
and clarity comes from contrast.

817
00:45:04,933 --> 00:45:07,843
You ever notice when you get clear
about something, how it feels?

818
00:45:08,923 --> 00:45:12,553
Maybe you're shopping for some
clothes, a tv, a sofa or something.

819
00:45:13,213 --> 00:45:15,163
You say, man, that's exactly what I want.

820
00:45:15,163 --> 00:45:16,153
I love that.

821
00:45:16,633 --> 00:45:17,923
I like it in this color.

822
00:45:17,923 --> 00:45:19,603
I like this, and I like that.

823
00:45:20,353 --> 00:45:21,883
How did that clarity feel?

824
00:45:23,413 --> 00:45:24,553
It feels good.

825
00:45:25,543 --> 00:45:26,803
That was your desire.

826
00:45:26,863 --> 00:45:29,563
That was the birthing of
the positive vibration.

827
00:45:30,283 --> 00:45:34,573
So in order to get to
desire, I need to get clear.

828
00:45:34,663 --> 00:45:38,743
In order to get clear, I need
to know what I don't want.

829
00:45:40,633 --> 00:45:43,693
Somebody might say, you're teaching
us to be more positive, but we just

830
00:45:43,693 --> 00:45:45,463
built a list of 10 negative things.

831
00:45:45,853 --> 00:45:49,123
Why was it okay to build a
list of 10 negative things?

832
00:45:50,383 --> 00:45:53,623
And it's because it helps you to
get clarity and what's the key to

833
00:45:53,623 --> 00:45:55,873
how long we observe that contrast?

834
00:45:56,953 --> 00:45:58,393
We observe it briefly.

835
00:45:59,743 --> 00:46:01,453
I want you to write in
the margin somewhere.

836
00:46:01,453 --> 00:46:03,703
Observe contrast, briefly.

837
00:46:06,433 --> 00:46:08,563
Observe Contrast briefly

838
00:46:11,143 --> 00:46:13,783
when it comes to a really bad
smell, how long is briefly,

839
00:46:15,973 --> 00:46:20,593
might be as long as you can stand it,
but how long someone smells something

840
00:46:20,593 --> 00:46:22,693
bad is up to the individual person.

841
00:46:23,743 --> 00:46:26,773
What's briefly for most people
may not be briefly for you.

842
00:46:28,153 --> 00:46:31,093
When it comes to something that
smells really ra bad, briefly is

843
00:46:31,093 --> 00:46:32,983
usually about a nanosecond, isn't it?

844
00:46:33,673 --> 00:46:34,648
Oh my, I don't like that.

845
00:46:36,853 --> 00:46:39,583
When it comes to relationships,
how long is briefly?

846
00:46:40,873 --> 00:46:46,603
Maybe 40 years for some folks When it
comes to your job, how long is briefly

847
00:46:48,343 --> 00:46:50,803
in the only corporate job I ever had?

848
00:46:51,253 --> 00:46:55,693
I grew, I grew to dislike it for a
number of years before I finally left it.

849
00:46:56,593 --> 00:47:00,313
I observed my unhappiness in
that job way longer than briefly.

850
00:47:01,723 --> 00:47:04,603
So what happens when you
observe contrast longer.

851
00:47:06,733 --> 00:47:08,053
It lasts longer, doesn't it?

852
00:47:08,323 --> 00:47:09,373
And you get more of it.

853
00:47:10,183 --> 00:47:12,583
So observe, contrast briefly.

854
00:47:13,483 --> 00:47:15,433
We spent what, four minutes on it.

855
00:47:15,703 --> 00:47:18,343
That wasn't enough time to
even set the energy in motion.

856
00:47:19,363 --> 00:47:20,503
We want to get to clarity.

857
00:47:20,503 --> 00:47:22,933
So let's go through our
list again, one at a time.

858
00:47:24,373 --> 00:47:26,383
Number one is don't return phone calls.

859
00:47:26,893 --> 00:47:28,963
A little voice in my head
says, ding, ding, ding.

860
00:47:28,963 --> 00:47:30,463
You just said what you didn't want.

861
00:47:31,153 --> 00:47:33,493
The question is then, so what do I want?

862
00:47:34,168 --> 00:47:37,618
The very first one is that people
don't return phone calls or I,

863
00:47:37,738 --> 00:47:39,988
who would say, so what do I want?

864
00:47:39,988 --> 00:47:41,248
Or what do you want?

865
00:47:43,288 --> 00:47:46,168
So all my clients return
my calls promptly.

866
00:47:46,498 --> 00:47:50,518
Yes, all of my clients
return my calls promptly.

867
00:47:51,088 --> 00:47:53,668
Now we've converted that
contrast to clarity.

868
00:47:54,718 --> 00:47:58,168
Now, what do we do with number
one on the contrast side where

869
00:47:58,168 --> 00:47:59,668
they don't return phone calls?

870
00:48:00,808 --> 00:48:01,858
We're done looking at it.

871
00:48:02,068 --> 00:48:03,118
So just cross it off.

872
00:48:05,038 --> 00:48:06,958
The next one is that
they don't pay on time.

873
00:48:06,958 --> 00:48:08,368
So what do you want instead?

874
00:48:10,558 --> 00:48:11,998
I want them to pay on time.

875
00:48:12,838 --> 00:48:13,618
So cross off.

876
00:48:13,648 --> 00:48:15,538
Cross off that they don't pay on time.

877
00:48:15,628 --> 00:48:16,858
It's pretty simple, really.

878
00:48:16,978 --> 00:48:18,358
You already see what I'm doing.

879
00:48:19,288 --> 00:48:20,488
Your clients are flaky.

880
00:48:20,488 --> 00:48:22,858
I keep attracting flaky
and scattered clients.

881
00:48:23,068 --> 00:48:24,838
So what do you want?

882
00:48:26,368 --> 00:48:28,828
I want intelligent and focused clients.

883
00:48:29,968 --> 00:48:31,618
What other words can you use?

884
00:48:32,908 --> 00:48:35,248
One thought generates
another one and another one.

885
00:48:35,428 --> 00:48:37,348
So maybe they're also organized.

886
00:48:37,348 --> 00:48:38,248
They're accountable.

887
00:48:38,848 --> 00:48:39,838
They're secure.

888
00:48:40,918 --> 00:48:43,318
Do you see how we just keep
birthing more and more?

889
00:48:44,308 --> 00:48:46,438
So let's cross off flaky and scattered.

890
00:48:47,368 --> 00:48:51,088
Next one is they're always
late, so what do you want?

891
00:48:52,408 --> 00:48:53,758
They're always on time.

892
00:48:53,908 --> 00:48:55,408
We want them to be on time.

893
00:48:55,408 --> 00:48:56,218
They're prompt.

894
00:48:57,118 --> 00:48:59,578
So on the left hand side,
cross off always late.

895
00:49:01,438 --> 00:49:02,968
They always cancel appointments.

896
00:49:03,088 --> 00:49:03,808
What do you want?

897
00:49:04,558 --> 00:49:05,968
We want 'em to be reliable.

898
00:49:05,968 --> 00:49:07,348
We want 'em to be committed.

899
00:49:09,118 --> 00:49:10,378
Do they keep their appointments?

900
00:49:10,378 --> 00:49:12,088
Yes, they keep their appointments.

901
00:49:12,118 --> 00:49:13,018
They're reliable.

902
00:49:13,018 --> 00:49:13,408
Good.

903
00:49:14,248 --> 00:49:14,908
This is good.

904
00:49:15,868 --> 00:49:17,518
Some of them are a little bit negative.

905
00:49:18,178 --> 00:49:18,898
What do you want?

906
00:49:20,188 --> 00:49:21,838
You want it to be more positive, right?

907
00:49:22,528 --> 00:49:23,548
Maybe upbeat.

908
00:49:24,418 --> 00:49:26,128
They're upbeat and uplifting.

909
00:49:26,698 --> 00:49:28,138
They're just positive.

910
00:49:29,188 --> 00:49:30,028
They could be fun.

911
00:49:32,218 --> 00:49:33,688
They're not very good listeners.

912
00:49:33,958 --> 00:49:35,188
They don't listen very well.

913
00:49:35,998 --> 00:49:37,078
That's what you don't want.

914
00:49:37,078 --> 00:49:37,918
What do you want?

915
00:49:39,778 --> 00:49:41,608
Well, we want people
that are approachable.

916
00:49:42,178 --> 00:49:45,598
We want good listeners or
great listeners even, you know,

917
00:49:45,598 --> 00:49:47,428
they're good communicators.

918
00:49:48,898 --> 00:49:50,818
They don't trust.

919
00:49:50,818 --> 00:49:51,538
What do you want?

920
00:49:52,588 --> 00:49:53,428
They trust me.

921
00:49:53,428 --> 00:49:58,768
They like my advice, and maybe more
important, we'll talk about this

922
00:49:58,768 --> 00:50:03,478
again in a minute, but maybe even
more important is I trust them.

923
00:50:05,848 --> 00:50:06,988
I don't have enough clients.

924
00:50:06,988 --> 00:50:07,648
What do you want?

925
00:50:08,968 --> 00:50:10,528
I have an abundance of clients.

926
00:50:12,028 --> 00:50:15,418
To have an abundance of clients
instead of putting a number.

927
00:50:16,588 --> 00:50:19,468
I like the idea of an abundance
of clients because an abundance

928
00:50:19,468 --> 00:50:23,338
of clients to me might be five,
and for Lucy it might be 25.

929
00:50:24,868 --> 00:50:26,728
I don't want to tell you
a number to put there.

930
00:50:27,238 --> 00:50:29,608
Abundance will feel
different for each of you.

931
00:50:30,178 --> 00:50:31,918
It might be higher or lower.

932
00:50:31,948 --> 00:50:36,988
We don't wanna say it can only be five
or 25, or to limit ourselves in some way.

933
00:50:37,288 --> 00:50:39,208
You know what abundance means to you?

934
00:50:39,268 --> 00:50:40,888
You don't even have to put a number to it.

935
00:50:41,338 --> 00:50:45,508
The very last one is that
clients are hard to find.

936
00:50:46,348 --> 00:50:48,598
So what do you want?

937
00:50:50,188 --> 00:50:55,738
They find me if they're hard
to find, what do we want?

938
00:50:56,068 --> 00:50:57,928
You know, it's like putting
a lighthouse out there.

939
00:50:59,008 --> 00:51:02,938
Lighthouse is is always to
bring ships in safely, right?

940
00:51:03,748 --> 00:51:05,788
We're doing the same
thing with our clients.

941
00:51:06,568 --> 00:51:07,348
So what do we want?

942
00:51:08,188 --> 00:51:10,228
Well, the clients are everywhere.

943
00:51:12,058 --> 00:51:13,378
They're easy to attract.

944
00:51:14,608 --> 00:51:15,988
Let's see if we proved our point.

945
00:51:16,738 --> 00:51:18,598
Gonna read our list of our perfect fit.

946
00:51:18,628 --> 00:51:19,528
Ideal client.

947
00:51:19,708 --> 00:51:23,398
Remember, this exercise is
to help us arrive at desire.

948
00:51:24,178 --> 00:51:26,008
So would this be an ideal client?

949
00:51:26,428 --> 00:51:30,388
Let's go up to the top and double
underline ideal or perfect fit.

950
00:51:30,658 --> 00:51:31,438
My perfect fit.

951
00:51:31,438 --> 00:51:32,878
Client returns calls.

952
00:51:33,238 --> 00:51:34,318
They pay on time.

953
00:51:34,798 --> 00:51:37,438
They're intelligent, focused,
organized and accountable.

954
00:51:37,438 --> 00:51:38,368
They're on time.

955
00:51:38,518 --> 00:51:39,838
They keep their appointments.

956
00:51:40,378 --> 00:51:43,348
They're positive, upbeat,
uplifting and approachable.

957
00:51:43,678 --> 00:51:45,838
They're great listeners
and good communicators.

958
00:51:46,108 --> 00:51:49,228
They trust me and like
me, they like my advice.

959
00:51:49,618 --> 00:51:51,088
I have an abundance of them.

960
00:51:51,328 --> 00:51:52,738
They find me.

961
00:51:53,458 --> 00:51:54,868
Clients are everywhere.

962
00:51:55,198 --> 00:51:57,148
Do you think that makes
for an ideal client?

963
00:51:58,648 --> 00:52:01,708
So you may be asking yourself,
is this really possible to have

964
00:52:01,708 --> 00:52:03,418
this kind of a perfect fit client?

965
00:52:04,378 --> 00:52:07,918
Well, do you suppose anybody else on
the planet has that kind of client?

966
00:52:08,638 --> 00:52:10,258
Yes, I do myself.

967
00:52:10,288 --> 00:52:13,498
All my clients tend to be
like this because that's what

968
00:52:13,498 --> 00:52:14,938
I've offered vibrationally.

969
00:52:15,808 --> 00:52:19,198
But a few years ago I
learned another hard lesson.

970
00:52:19,633 --> 00:52:22,453
You know how we marketers always
talk about how you have to do the

971
00:52:22,453 --> 00:52:26,443
marketing work that lets a prospective
client get to know you, then to like

972
00:52:26,443 --> 00:52:30,673
you, and then they'll trust you, the
know, like, and trust factor, right?

973
00:52:31,483 --> 00:52:33,283
You're likely familiar with that idea.

974
00:52:34,573 --> 00:52:38,083
The only time I ever really got burned
with someone not paying all of the

975
00:52:38,083 --> 00:52:42,403
payments on a payment plan they agreed
to was someone that I didn't know at all.

976
00:52:42,613 --> 00:52:44,563
They kind of came to me out of the blue.

977
00:52:44,983 --> 00:52:47,083
I had no prior relationship with them.

978
00:52:48,553 --> 00:52:50,743
They opted for a payment
plan for a course.

979
00:52:51,103 --> 00:52:55,753
They completed the entire program and then
boom, after the first payment, no more.

980
00:52:56,323 --> 00:53:00,013
So the lesson I learned is
that this goes in reverse too.

981
00:53:00,613 --> 00:53:05,713
This know, like, and trust, and I
added this to my ideal client profile.

982
00:53:06,613 --> 00:53:11,293
I want clients that I know,
like, and trust because I've

983
00:53:11,293 --> 00:53:12,913
built a relationship with them.

984
00:53:14,383 --> 00:53:14,908
Read that again.

985
00:53:15,223 --> 00:53:19,093
I want clients that I
know, like, and trust.

986
00:53:19,663 --> 00:53:21,973
Because I've built a
relationship with them.

987
00:53:23,893 --> 00:53:28,873
So the cool thing is when I make that
effort, even if it's just connecting on

988
00:53:28,873 --> 00:53:33,253
a free webinar, then I tend to attract
my ideal client or class participant.

989
00:53:33,853 --> 00:53:36,673
Keep that in mind for your
own contrast to clarity.

990
00:53:36,673 --> 00:53:41,203
When you're thinking about
ideal clients or customers, do

991
00:53:41,203 --> 00:53:43,063
you know, like, and trust them.

992
00:53:44,443 --> 00:53:46,543
Now let's go back to review
what we talked about.

993
00:53:47,383 --> 00:53:50,563
When you talk about what you don't
want, you offer a negative vibration.

994
00:53:51,223 --> 00:53:54,733
When you go from what you don't want
to, what you do want, the words change.

995
00:53:54,943 --> 00:53:56,863
When the words change,
the vibration changes.

996
00:53:57,103 --> 00:54:00,793
How many vibrations can you
hold at one time as you're

997
00:54:00,793 --> 00:54:02,173
holding the new you just won?

998
00:54:03,433 --> 00:54:06,613
And as you're holding the new vibration,
when is law of attraction checking

999
00:54:07,723 --> 00:54:12,583
right now and right now, and right now,
every second of every hour of every day?

1000
00:54:13,783 --> 00:54:16,513
Does it know what you offered
vibrationally yesterday

1001
00:54:17,353 --> 00:54:18,943
or even minutes ago?

1002
00:54:19,768 --> 00:54:20,428
It doesn't.

1003
00:54:21,088 --> 00:54:25,678
It's only obedient to what is happening
right now, and this is really good news.

1004
00:54:26,308 --> 00:54:29,488
So somewhere on your paper, draw
a circle and inside big black

1005
00:54:29,488 --> 00:54:31,738
letters, write the word reset button.

1006
00:54:32,908 --> 00:54:34,528
You all have a reset button.

1007
00:54:36,688 --> 00:54:40,318
Who can tell me where we use the
restart or reset button These days?

1008
00:54:45,238 --> 00:54:46,648
It's on your computer or your phone.

1009
00:54:46,648 --> 00:54:46,978
Right?

1010
00:54:47,968 --> 00:54:50,278
When your computer or your
phone goes wonky, you press

1011
00:54:50,278 --> 00:54:52,048
the reset, button it, fix it.

1012
00:54:52,948 --> 00:54:58,108
Almost always, if there's an area in
your business like today we did the

1013
00:54:58,108 --> 00:55:01,558
ideal client, or you don't like the
clients you're getting, you can tell by

1014
00:55:01,558 --> 00:55:04,138
how you feel that they're not a match.

1015
00:55:04,138 --> 00:55:07,738
You can just tell these clients
aren't really a match for me.

1016
00:55:07,738 --> 00:55:09,148
I'd like to reset these.

1017
00:55:09,178 --> 00:55:11,578
Wouldn't it be nice to be
able to reset your clients?

1018
00:55:12,538 --> 00:55:15,153
Go back to that box where we put
words, thoughts, and feelings.

1019
00:55:16,288 --> 00:55:20,818
If you wanna re reset the experience
you're getting in the end, you'd

1020
00:55:20,818 --> 00:55:23,038
simply need to reset your vibration.

1021
00:55:24,268 --> 00:55:27,178
This exercise we just did
is like your reset button.

1022
00:55:27,478 --> 00:55:29,368
You are resetting your vibration.

1023
00:55:29,788 --> 00:55:30,508
I promise you.

1024
00:55:30,508 --> 00:55:34,018
When you change your vibration, you'll
change the results you're getting.

1025
00:55:34,918 --> 00:55:36,328
I'd like you to write that down.

1026
00:55:36,388 --> 00:55:40,228
When I change my vibration, I
change the results I'm getting.

1027
00:55:42,148 --> 00:55:44,038
When I change my vibration,

1028
00:55:46,288 --> 00:55:48,718
I change the results I'm getting.

1029
00:55:52,978 --> 00:55:54,958
The next sentence you'll hear is,

1030
00:55:57,778 --> 00:56:02,368
I can reset what I'm getting
by changing my vi vibration,

1031
00:56:05,458 --> 00:56:10,678
I can reset what I'm getting
by changing my vibration.

1032
00:56:12,088 --> 00:56:13,438
Here's what happens to some people.

1033
00:56:14,713 --> 00:56:17,653
When they're first doing this work,
maybe they have three clients who are all

1034
00:56:17,653 --> 00:56:19,393
like this person we've been describing.

1035
00:56:19,693 --> 00:56:21,613
They're a combination of all these things.

1036
00:56:21,853 --> 00:56:22,933
Less than ideal.

1037
00:56:23,833 --> 00:56:27,313
If you have reset your vibration,
now you're holding this pure positive

1038
00:56:27,313 --> 00:56:28,783
vibration and you can take a look.

1039
00:56:29,443 --> 00:56:32,233
Are your current clients
matching your new vibration?

1040
00:56:33,163 --> 00:56:33,823
Maybe not.

1041
00:56:35,143 --> 00:56:39,223
So what might happen to you energetically
between you and your current clients?

1042
00:56:39,523 --> 00:56:41,233
Are they going to be a match anymore?

1043
00:56:42,433 --> 00:56:43,453
Probably not.

1044
00:56:44,173 --> 00:56:45,433
So how will that feel?

1045
00:56:45,943 --> 00:56:48,313
Will you experience some
resistance with them?

1046
00:56:49,243 --> 00:56:51,643
You might say, I still have this customer.

1047
00:56:52,093 --> 00:56:53,593
I really don't like this customer.

1048
00:56:54,193 --> 00:56:54,823
They're rude.

1049
00:56:54,823 --> 00:56:57,913
They don't pay on time, and are always
trying to beat me down on price.

1050
00:56:58,123 --> 00:56:59,803
I don't like doing that anymore.

1051
00:57:00,523 --> 00:57:06,403
Now you go back to that old track, you
say, my ideal client pays on time, has a

1052
00:57:06,403 --> 00:57:08,533
lot of money, and is kind and generous.

1053
00:57:09,193 --> 00:57:13,243
The distance between the client you
want and the client you have equals

1054
00:57:13,243 --> 00:57:15,103
the amount of resistance you feel.

1055
00:57:16,033 --> 00:57:17,473
I would like you to write that down.

1056
00:57:18,793 --> 00:57:21,343
The distance between my ideal client,

1057
00:57:24,643 --> 00:57:27,373
the distance between my ideal client

1058
00:57:33,733 --> 00:57:35,293
and my existing client

1059
00:57:41,743 --> 00:57:45,043
is equal to the resistance.

1060
00:57:45,043 --> 00:57:45,853
I feel.

1061
00:57:47,803 --> 00:57:51,973
The distance between my ideal
client and my existing client is

1062
00:57:51,973 --> 00:57:54,913
equal to the resistance I feel.

1063
00:57:56,383 --> 00:57:59,203
If I were to go through my own
client list and pull out my very

1064
00:57:59,203 --> 00:58:00,913
first client, her name is Sandy.

1065
00:58:01,633 --> 00:58:03,013
She is all of these things.

1066
00:58:03,073 --> 00:58:05,113
She's kind and she pays on time.

1067
00:58:05,653 --> 00:58:07,813
Do she and I have
resistance with each other.

1068
00:58:08,638 --> 00:58:10,858
Not at all because she's so close.

1069
00:58:10,858 --> 00:58:11,668
We're a match.

1070
00:58:12,688 --> 00:58:15,598
When we talk about being a match,
I'm talking about being a vibrational

1071
00:58:15,598 --> 00:58:19,318
match, so somewhere in the margins
or on a new piece of paper.

1072
00:58:19,318 --> 00:58:19,648
Right?

1073
00:58:19,708 --> 00:58:21,388
I'm matching vibrationally.

1074
00:58:23,488 --> 00:58:26,183
I'm matching vibrationally.

1075
00:58:28,738 --> 00:58:29,698
That's what we want.

1076
00:58:30,928 --> 00:58:32,518
We want to match vibrationally.

1077
00:58:33,238 --> 00:58:36,718
Maybe I'll have some clients that are
really far away from my ideal client.

1078
00:58:36,928 --> 00:58:38,818
That means there's a lot of resistance.

1079
00:58:39,508 --> 00:58:42,238
So then some of them might
just fall off of your radar.

1080
00:58:43,288 --> 00:58:46,258
Did you ever have a friend like that in
your life who wasn't really a match and

1081
00:58:46,258 --> 00:58:48,058
just kind of dissipated from your life?

1082
00:58:48,718 --> 00:58:51,958
You never got into a fight with
them or had any ill feelings.

1083
00:58:51,958 --> 00:58:52,498
You'd think?

1084
00:58:52,828 --> 00:58:53,788
I wonder where they went.

1085
00:58:53,788 --> 00:58:55,228
I haven't seen them for years.

1086
00:58:56,188 --> 00:58:58,708
It's because you weren't in
vibrational harmony with them.

1087
00:58:59,698 --> 00:59:01,888
When you hold your vibration
at a certain point.

1088
00:59:02,323 --> 00:59:05,653
In this case, we're gonna hold our
vibration for a really great client.

1089
00:59:06,043 --> 00:59:08,023
That's what we're going to match more of.

1090
00:59:08,293 --> 00:59:11,713
So let me ask you something else,
and you don't have to answer this

1091
00:59:11,713 --> 00:59:16,153
out loud, but how many of you are
either giving away your work or not

1092
00:59:16,153 --> 00:59:19,753
charging enough because you somehow
think you either can't get that much

1093
00:59:20,143 --> 00:59:21,973
or that you don't deserve that much?

1094
00:59:22,663 --> 00:59:25,153
What kind of a vibration do you
think you're putting out there when

1095
00:59:25,153 --> 00:59:26,623
you think that way about yourself?

1096
00:59:27,523 --> 00:59:29,503
So ask yourself, what do I want?

1097
00:59:30,163 --> 00:59:32,743
I want clients that are happy
to pay me what I'm worth.

1098
00:59:33,463 --> 00:59:38,413
I want clients that pay me what I charge
when I ask for without negotiating.

1099
00:59:40,483 --> 00:59:41,983
Now, I know this isn't easy.

1100
00:59:42,373 --> 00:59:45,793
When we start this new way of thinking,
it's often the case that things can

1101
00:59:45,793 --> 00:59:47,413
get worse before they get better.

1102
00:59:48,463 --> 00:59:51,703
So in the third class, we're gonna be
learning all about doubt and how doubt

1103
00:59:51,703 --> 00:59:55,513
gets in the way of us getting the things
we want, like being paid what we want.

1104
00:59:56,563 --> 01:00:00,403
If you state your price and then you hear
that voice that says, that's too much.

1105
01:00:00,823 --> 01:00:01,783
They'll never pay that.

1106
01:00:01,783 --> 01:00:02,413
Guess what?

1107
01:00:03,133 --> 01:00:04,063
That's what you'll get.

1108
01:00:04,663 --> 01:00:06,103
And that is a voice of doubt.

1109
01:00:06,583 --> 01:00:08,473
We'll learn how to control that voice.

1110
01:00:09,613 --> 01:00:13,183
So next week we're gonna move on to
step two, which says that you need to

1111
01:00:13,183 --> 01:00:16,633
give your attention, energy, and focus
to whatever it is that you desire.

1112
01:00:17,113 --> 01:00:20,233
And the best way to harness that
power so that you can indeed give

1113
01:00:20,233 --> 01:00:24,343
it attention, energy, and focus
is to write a desire statement.

1114
01:00:25,033 --> 01:00:26,473
That's what we're gonna do next time.

1115
01:00:27,163 --> 01:00:30,643
So if I build this list of my
ideal client, which we did on this

1116
01:00:30,643 --> 01:00:34,063
call today, and then I put it in
a desk drawer and never look at

1117
01:00:34,063 --> 01:00:35,533
it again, is that gonna help me?

1118
01:00:37,003 --> 01:00:37,603
No.

1119
01:00:37,753 --> 01:00:41,203
What do I need to be doing
to this new desire I have?

1120
01:00:42,343 --> 01:00:44,533
Give it attention,
energy, and focus, right?

1121
01:00:45,583 --> 01:00:48,973
So keep in mind that the law of
attraction is pretty obedient.

1122
01:00:49,393 --> 01:00:52,483
It's whatever you give your
attention, energy, and focus to.

1123
01:00:52,963 --> 01:00:54,103
You want more clients.

1124
01:00:54,133 --> 01:00:56,293
What do you need to be offering
vibrationally more clients, right?

1125
01:00:58,393 --> 01:01:01,003
If you want more filet mignon,
what do you need to be offering

1126
01:01:01,033 --> 01:01:03,823
vibrationally more filet mignon.

1127
01:01:04,483 --> 01:01:07,333
If you want more abundance,
what do you need to be offering?

1128
01:01:08,353 --> 01:01:09,913
The vibration of abundance.

1129
01:01:10,723 --> 01:01:14,473
This new vibration you have isn't
necessarily one that exists for you yet,

1130
01:01:14,773 --> 01:01:16,723
so we need to deliberately offer it.

1131
01:01:17,023 --> 01:01:19,063
That's why we're called
deliberate attractors.

1132
01:01:19,783 --> 01:01:22,243
We need to deliberately
offer that vibration.

1133
01:01:22,363 --> 01:01:24,073
You're gonna learn more
about that next week.

1134
01:01:25,273 --> 01:01:29,353
For now, we worked on discovering
our ideal customer and client.

1135
01:01:29,953 --> 01:01:32,203
What are some other areas
of business you could do?

1136
01:01:33,343 --> 01:01:35,023
You know, we could build
another list together.

1137
01:01:35,023 --> 01:01:38,323
Let's give it the title of Law of
Attraction to attract my ideal,

1138
01:01:38,623 --> 01:01:39,943
and then you'd fill in the blank.

1139
01:01:40,843 --> 01:01:43,093
So let's put down what
we've learned so far.

1140
01:01:43,933 --> 01:01:49,483
We already have identified our i
I our ideal or perfect fit client.

1141
01:01:50,203 --> 01:01:53,023
What are some things, some other
things in business that you would

1142
01:01:53,023 --> 01:01:55,363
want to make sure are ideal for you?

1143
01:01:56,968 --> 01:02:01,168
Do you think you could find any contrast
in past business partners that you had?

1144
01:02:02,278 --> 01:02:05,848
What feels like now, a hundred
years ago, I took on a business

1145
01:02:05,848 --> 01:02:09,388
partner, partner only to discover
we weren't a good match at all.

1146
01:02:10,228 --> 01:02:12,658
So getting untangled from that was a mess.

1147
01:02:13,048 --> 01:02:15,808
But really, it's not
necessarily a bad thing.

1148
01:02:15,808 --> 01:02:16,828
It just happens.

1149
01:02:17,458 --> 01:02:18,388
So what else?

1150
01:02:19,888 --> 01:02:23,578
We could talk about a financial
situation, perhaps a project that

1151
01:02:23,578 --> 01:02:25,228
we want to get more clarity about.

1152
01:02:25,408 --> 01:02:26,458
Wouldn't we love that?

1153
01:02:27,208 --> 01:02:29,158
I wanna work on my ideal project.

1154
01:02:30,088 --> 01:02:33,208
I know some of you are in a business
where referrals are really important.

1155
01:02:33,688 --> 01:02:36,508
Does anybody have any contrast
around the referrals they get?

1156
01:02:36,958 --> 01:02:37,798
You bet they do.

1157
01:02:38,338 --> 01:02:40,198
You think, well, that was a waste of time.

1158
01:02:40,198 --> 01:02:41,788
That wasn't a referral at all.

1159
01:02:42,658 --> 01:02:47,128
Do you suppose you'd want to identify
who your ideal referral partner is?

1160
01:02:47,818 --> 01:02:48,718
Put that down.

1161
01:02:49,453 --> 01:02:53,203
Who is my ideal referrer or
what is my ideal referer?

1162
01:02:54,763 --> 01:02:55,483
It's a tough word.

1163
01:02:56,203 --> 01:02:57,763
Here's a little business tip for you.

1164
01:02:58,753 --> 01:03:01,303
If you ask for referrals, tell the person.

1165
01:03:01,303 --> 01:03:04,873
You ask to refer you about the
ideal client that you want.

1166
01:03:05,323 --> 01:03:07,723
You may think they know,
but likely they don't.

1167
01:03:08,443 --> 01:03:11,683
But armed with information that you
give them, they can probably think of

1168
01:03:11,683 --> 01:03:13,573
several people who they can refer to you.

1169
01:03:15,193 --> 01:03:18,973
So how about ideal employees
or contractors or vendors

1170
01:03:18,973 --> 01:03:20,683
like a, a virtual assistant?

1171
01:03:21,613 --> 01:03:24,403
If you like what you're getting,
keep offering that vibration.

1172
01:03:24,403 --> 01:03:28,093
You don't need to change it, but
if not, then let's change it.

1173
01:03:28,093 --> 01:03:28,993
Let's reset it.

1174
01:03:29,653 --> 01:03:31,993
You can see that we're talking
about attracting more business,

1175
01:03:31,993 --> 01:03:35,533
which is really about getting more
customers and clients, or making

1176
01:03:35,533 --> 01:03:37,543
additional sales to existing clients.

1177
01:03:37,993 --> 01:03:42,853
Perhaps you're looking for your ideal
marketing avenue or strategy or tactic.

1178
01:03:43,573 --> 01:03:46,513
Have any of you ever done marketing
that bombed and it didn't work for you?

1179
01:03:47,983 --> 01:03:51,883
Probably most likely or any
of these things here, you can

1180
01:03:51,883 --> 01:03:53,353
build a list of contrasts.

1181
01:03:53,953 --> 01:03:56,593
So what do you not like
about email marketing?

1182
01:03:57,853 --> 01:04:00,013
What do you not like about networking?

1183
01:04:01,153 --> 01:04:03,013
What do you not like about blogging?

1184
01:04:04,213 --> 01:04:07,393
What do you not like about
social media as a marketing tool?

1185
01:04:08,293 --> 01:04:12,643
Now, I can make a list a mile long for
that one because up to this point, I've

1186
01:04:12,643 --> 01:04:16,123
not learned how to use social media as
a marketing tool for my own business.

1187
01:04:16,843 --> 01:04:17,953
So here's the question.

1188
01:04:17,983 --> 01:04:19,303
I want you to write this down.

1189
01:04:20,623 --> 01:04:22,873
What am I telling myself about this?

1190
01:04:25,753 --> 01:04:28,003
What am I telling myself about this?

1191
01:04:30,163 --> 01:04:33,673
It could be about clients, customers,
business partners, projects,

1192
01:04:33,673 --> 01:04:39,313
referrals, income employees, or web
designers or virtual assistants.

1193
01:04:39,373 --> 01:04:40,693
What am I telling myself?

1194
01:04:42,223 --> 01:04:46,123
Clarity through contrast exercise will
articulate what you're telling yourself.

1195
01:04:46,633 --> 01:04:49,603
In addition to creating a clarity
through contrast for your own

1196
01:04:49,603 --> 01:04:53,683
business on whatever topic you like,
just keep in mind that you can make

1197
01:04:53,683 --> 01:04:56,503
worksheets for any variety of things.

1198
01:04:57,493 --> 01:05:00,733
So the last time I taught this
class, I had a woman send me her

1199
01:05:01,063 --> 01:05:05,233
clarity through contrast worksheets
for stuff going on in her business.

1200
01:05:05,233 --> 01:05:08,353
But um, but also stuff going
on in her personal life.

1201
01:05:09,583 --> 01:05:13,303
If you can come up with at least
10 to 20 items of contrast for your

1202
01:05:13,303 --> 01:05:17,143
personal life too, you may want
to keep this list out in the open.

1203
01:05:17,773 --> 01:05:23,443
Add to it over a few days as you think of
things, if you're having problems figuring

1204
01:05:23,443 --> 01:05:25,153
out the contrast, what can you do?

1205
01:05:25,993 --> 01:05:28,123
Remember, you're building
a list of contrast.

1206
01:05:28,273 --> 01:05:29,533
And what is contrast?

1207
01:05:29,953 --> 01:05:31,723
It's anything that doesn't feel good.

1208
01:05:32,563 --> 01:05:36,373
You may get an anxious feeling, get
rid of whatever is making you feel bad.

1209
01:05:36,463 --> 01:05:40,483
It doesn't feel good, get rid of it, or
at least put it where you can't see it.

1210
01:05:41,533 --> 01:05:45,463
If you're looking at anything in your
business and it makes you feel a little

1211
01:05:45,463 --> 01:05:50,743
squidgy, then get rid of it or change
your thinking about it and ask yourself,

1212
01:05:50,743 --> 01:05:53,203
so what do I want to feel instead?

1213
01:05:55,513 --> 01:05:59,143
Okay, I'm gonna recap what we
learned today before I let you go.

1214
01:06:00,103 --> 01:06:02,773
So remember I said I was
going to repeat things.

1215
01:06:03,973 --> 01:06:07,003
We learn that whatever you're
getting is whatever you're vibrating.

1216
01:06:07,513 --> 01:06:08,893
Now, is that for short and simple?

1217
01:06:09,553 --> 01:06:13,393
If you want to know the vibrations you're
sending off about any area that we just

1218
01:06:13,393 --> 01:06:18,853
discussed, referrals, projects, sales
customers, clients, marketing, and so on,

1219
01:06:19,183 --> 01:06:21,283
take a look to see what you're getting.

1220
01:06:21,733 --> 01:06:22,663
It's bang on.

1221
01:06:22,903 --> 01:06:23,953
It's a perfect match.

1222
01:06:24,613 --> 01:06:26,623
You've learned that you can
reset what you're getting

1223
01:06:26,623 --> 01:06:28,093
by resetting your vibration.

1224
01:06:28,783 --> 01:06:34,483
You learn that you reset the vibration
simply by resetting the words you learn

1225
01:06:34,483 --> 01:06:38,503
that the words don't not know usually
are often the culprit or reason why

1226
01:06:38,503 --> 01:06:39,883
you're getting what you don't want.

1227
01:06:40,708 --> 01:06:42,358
Please don't hesitate to call me.

1228
01:06:42,628 --> 01:06:46,588
How many times do you see that or that
you've said or written that yourself?

1229
01:06:47,428 --> 01:06:49,048
How about, please call me instead.

1230
01:06:49,378 --> 01:06:51,418
Please call me if you have any questions.

1231
01:06:52,378 --> 01:06:55,078
You'd never say, don't visit
my sale website, would you?

1232
01:06:55,138 --> 01:06:55,948
No, of course not.

1233
01:06:55,948 --> 01:06:58,348
You always say, please visit my website.

1234
01:06:59,218 --> 01:07:01,288
We want to become more
deliberate attractor.

1235
01:07:01,288 --> 01:07:05,368
So we're using the formula for
deliberate attraction to become a more

1236
01:07:05,368 --> 01:07:08,728
deliberate attractor, we need to be
more deliberate in our vibrations.

1237
01:07:09,088 --> 01:07:11,428
And remember, there's
a three step formula.

1238
01:07:11,908 --> 01:07:15,028
The first step is asking
yourself, what do you want?

1239
01:07:15,778 --> 01:07:19,438
And we aren't that good at answering
that question, but boy are we ever good

1240
01:07:19,678 --> 01:07:21,328
at talking about what we don't want.

1241
01:07:21,958 --> 01:07:25,378
The name of the exercise is to
identify your ideal something.

1242
01:07:26,428 --> 01:07:30,418
Did the clarity through Contrast worksheet
help with identifying ideal clients?

1243
01:07:30,988 --> 01:07:31,738
You bet it did.

1244
01:07:32,488 --> 01:07:33,718
Now, that's the exercise.

1245
01:07:33,748 --> 01:07:35,878
Find out what you don't want first.

1246
01:07:36,148 --> 01:07:39,748
You can only birth clarity when you
find out what you don't want first.

1247
01:07:40,708 --> 01:07:43,408
Let's take going to a
restaurant as, as an example.

1248
01:07:43,438 --> 01:07:46,348
Have you ever gone to a restaurant
and not not known what you wanted?

1249
01:07:47,128 --> 01:07:48,058
You know, sure you have.

1250
01:07:48,088 --> 01:07:50,788
You go down the menu and
say, well, that's too greasy.

1251
01:07:51,358 --> 01:07:52,138
That's too filling.

1252
01:07:52,138 --> 01:07:55,318
That's too like, that's too
spicy, that's too expensive.

1253
01:07:55,888 --> 01:07:59,098
In other words, you go through the whole
list to find the things you don't like.

1254
01:07:59,818 --> 01:08:03,808
I love to eat out, but I also like
to eat low carb, so I go through a

1255
01:08:03,808 --> 01:08:05,908
menu looking for low carb options.

1256
01:08:06,268 --> 01:08:08,608
There are rarely very many, so
I have to go through the menu

1257
01:08:08,608 --> 01:08:09,868
saying, I don't want that.

1258
01:08:09,868 --> 01:08:10,828
I don't want that.

1259
01:08:11,188 --> 01:08:14,998
I don't want that until I finally
find something that I do want.

1260
01:08:16,468 --> 01:08:20,038
When I see the one that I like,
it's because I birth the clarity.

1261
01:08:21,148 --> 01:08:24,358
I had to know what I didn't want
to find the thing that I did.

1262
01:08:24,628 --> 01:08:25,918
Does this make sense to you?

1263
01:08:27,328 --> 01:08:30,388
You're making your decisions when you
get something to eat at a restaurant

1264
01:08:30,388 --> 01:08:32,068
based on what you don't like.

1265
01:08:32,698 --> 01:08:34,738
It's the same when you go
through your music collection.

1266
01:08:34,798 --> 01:08:35,878
I don't like that singer.

1267
01:08:35,878 --> 01:08:37,588
I don't want to listen to that song.

1268
01:08:38,098 --> 01:08:40,348
I don't feel like hearing that there.

1269
01:08:40,378 --> 01:08:41,278
That's what I want.

1270
01:08:42,088 --> 01:08:44,218
For me, that's usually
Adele, just so you know.

1271
01:08:45,748 --> 01:08:48,448
Now, how do you know when you
found the ideal thing for you?

1272
01:08:49,408 --> 01:08:51,118
It's because it makes you feel good.

1273
01:08:51,808 --> 01:08:52,588
There you go.

1274
01:08:52,648 --> 01:08:54,568
You can tell by how you feel.

1275
01:08:56,428 --> 01:08:59,998
Your homework is to build more of
your contrast list, birth, more

1276
01:08:59,998 --> 01:09:04,108
colla, clarity, cross off the
contrast, and then build a new list.

1277
01:09:04,738 --> 01:09:07,978
I promise you, just by building
the new list, you'll have set

1278
01:09:07,978 --> 01:09:10,918
the energy in motion when?

1279
01:09:10,918 --> 01:09:12,118
When does the motion start?

1280
01:09:13,648 --> 01:09:17,668
The motion starts whenever you give
it attention, energy, and focus.

1281
01:09:18,088 --> 01:09:20,218
And that's what we're gonna
concentrate on next week.

1282
01:09:21,418 --> 01:09:23,368
So this concludes today's class.

1283
01:09:24,178 --> 01:09:26,068
Please do the homework I gave you today.

1284
01:09:26,098 --> 01:09:30,058
I'm gonna ask that while you're in this
program, that you don't shortchange

1285
01:09:30,058 --> 01:09:32,518
yourself, participate fully, do the work.

1286
01:09:33,163 --> 01:09:36,613
It's the only way you're going to see
change in progress and above all, I

1287
01:09:36,613 --> 01:09:38,293
want you to have fun with all of this.

1288
01:09:38,293 --> 01:09:41,173
And if you want to share your
worksheets with me, you are

1289
01:09:41,173 --> 01:09:42,703
welcome to email them to me.

1290
01:09:43,903 --> 01:09:46,738
So we'll meet again in a week
next Wednesday on December

1291
01:09:46,738 --> 01:09:48,163
20th at the same time.

1292
01:09:48,733 --> 01:09:51,673
In the meantime, I'm available
to answer any questions you

1293
01:09:51,673 --> 01:09:53,173
have or to help you along.

1294
01:09:53,743 --> 01:09:56,293
So just send me an email
or call me on the phone.

1295
01:09:56,953 --> 01:10:00,793
Um, I've set up a private email for
you to use, um, that I check on a

1296
01:10:00,793 --> 01:10:02,893
regular basis, so be sure to use it.

1297
01:10:03,133 --> 01:10:06,943
It's Marty can help@gmail.com.

1298
01:10:09,133 --> 01:10:12,943
Marty can help@gmail.com.

1299
01:10:13,633 --> 01:10:21,433
It's your private access to me during
this course, or my phone is (206)

1300
01:10:21,433 --> 01:10:25,723
290-7901 if you get my machine.

1301
01:10:25,723 --> 01:10:27,943
Please leave a message and a
good time to call you back.

1302
01:10:28,513 --> 01:10:30,703
Be sure to schedule a
time to meet with me.

1303
01:10:30,763 --> 01:10:33,343
Um, you got a link for that in
one of the emails that went out,

1304
01:10:33,343 --> 01:10:36,793
I think, and I'll make sure that
you get, um, a link to that.

1305
01:10:36,793 --> 01:10:41,113
And in the, um, where we post
the recordings, you'll find other

1306
01:10:41,113 --> 01:10:44,623
valuable information there, including
some of the links you need and

1307
01:10:44,623 --> 01:10:46,393
some of the contact info you need.

1308
01:10:46,873 --> 01:10:51,643
So I see Suzanne is asking for
contact info for, so Suzanne,

1309
01:10:51,733 --> 01:10:53,233
um, if you want to email me,

1310
01:10:55,363 --> 01:11:00,643
it's Marty can help@gmail.com.

1311
01:11:01,153 --> 01:11:01,603
Oh, okay.

1312
01:11:03,883 --> 01:11:04,693
Somebody answered it.

1313
01:11:04,813 --> 01:11:05,473
Alright, great.

1314
01:11:06,318 --> 01:11:06,698
So you

1315
01:11:12,103 --> 01:11:14,173
can listen to recording
of this call again.

1316
01:11:14,233 --> 01:11:16,993
Um, we'll post it in a special
place for you and you'll get

1317
01:11:16,993 --> 01:11:18,703
an email notification about it.

1318
01:11:19,333 --> 01:11:20,773
So let's just do a little wrap up.

1319
01:11:21,133 --> 01:11:24,073
I'd like to hear something from
each of you that you got today

1320
01:11:24,403 --> 01:11:28,213
that you put a little star behind
or maybe made an asterisk next to.

1321
01:11:28,603 --> 01:11:30,703
Was there something that
made you think, aha.

1322
01:11:31,093 --> 01:11:34,483
Was there something you heard or
saw or felt that made sense to

1323
01:11:34,483 --> 01:11:36,613
you or that resonated with you?

1324
01:11:37,303 --> 01:11:39,403
So, um, who'd like to go first?

1325
01:11:40,333 --> 01:11:43,783
So was there something you heard or
you saw or you felt that made sense

1326
01:11:43,783 --> 01:11:45,343
to you or that resonated with you?

1327
01:11:48,853 --> 01:11:56,173
I can answer for me, um, the,
the three step formula and

1328
01:11:56,173 --> 01:11:59,683
I can do steps one and two.

1329
01:12:00,103 --> 01:12:02,143
Number three is the hard one for me.

1330
01:12:02,473 --> 01:12:04,633
Yes, it is for all of us.

1331
01:12:04,633 --> 01:12:05,023
Lucy.

1332
01:12:06,373 --> 01:12:06,883
Absolutely.

1333
01:12:08,203 --> 01:12:08,533
Cool.

1334
01:12:09,613 --> 01:12:10,093
Thank you.

1335
01:12:10,183 --> 01:12:10,873
Anything else?

1336
01:12:12,163 --> 01:12:13,423
I like the reset button too.

1337
01:12:14,563 --> 01:12:15,028
Oh, you like that?

1338
01:12:15,028 --> 01:12:15,548
Oh good.

1339
01:12:15,658 --> 01:12:17,773
Yeah, I need that one.

1340
01:12:18,523 --> 01:12:18,973
Yes.

1341
01:12:20,878 --> 01:12:23,908
So I see Suzanne is saying, for
me, it's the message to be more

1342
01:12:23,908 --> 01:12:28,228
intentional with vibes and greater
awareness through use of the worksheet.

1343
01:12:28,228 --> 01:12:28,948
Absolutely.

1344
01:12:28,948 --> 01:12:29,908
Suzanne, thank you.

1345
01:12:31,168 --> 01:12:31,558
Okay.

1346
01:12:31,678 --> 01:12:32,458
I enjoyed that.

1347
01:12:32,458 --> 01:12:34,918
It was fun, fun for me.

1348
01:12:34,948 --> 01:12:36,238
Anyway, I hope it was for you.

1349
01:12:36,238 --> 01:12:37,168
So bye for now.

1350
01:12:37,858 --> 01:12:40,498
And I will talk to you for
sure next week, if not before.

1351
01:12:40,498 --> 01:12:43,828
And if, like I said, if you need
me, I'm here and I'm available.

1352
01:12:43,828 --> 01:12:48,298
That's one of the, um, that's one of
the, the fun things about teaching a

1353
01:12:48,298 --> 01:12:51,988
class live is we get to actually spend
some time with together as we need it.

1354
01:12:51,988 --> 01:12:52,318
Okay?

1355
01:12:53,578 --> 01:12:53,908
All right.

1356
01:12:53,908 --> 01:12:54,988
So everybody take care.

1357
01:12:55,563 --> 01:12:55,913
Aloha.

1358
01:12:56,458 --> 01:12:56,728
Aloha.

1359
01:12:56,733 --> 01:12:57,388
Thank you.

1360
01:12:57,388 --> 01:12:57,808
You'll see.

1361
01:12:57,808 --> 01:12:58,978
And we'll see you next week.

1362
01:13:07,133 --> 01:13:09,233
Who here wants to attract more clients?

1363
01:13:09,773 --> 01:13:13,343
Who wants to grow your business
or practice, finally, who wants

1364
01:13:13,343 --> 01:13:14,663
to have a business that you love?

1365
01:13:15,203 --> 01:13:18,533
Well, you're in the right place
because today you're gonna learn

1366
01:13:18,533 --> 01:13:22,013
the steps to discover what you want
for your business and your life,

1367
01:13:22,523 --> 01:13:24,023
because the two go hand in hand.

1368
01:13:24,563 --> 01:13:28,373
And best of all, you're gonna learn how
to attract your perfect fit clients.

1369
01:13:29,123 --> 01:13:33,023
The good news is that there's only three
steps to getting everything you want when

1370
01:13:33,023 --> 01:13:34,973
deliberately using the law of attraction.

1371
01:13:35,213 --> 01:13:35,933
And guess what?

1372
01:13:36,233 --> 01:13:39,053
There's even better news
because you're gonna learn why.

1373
01:13:39,053 --> 01:13:43,013
Using the Law of Attraction deliberately
pretty much guarantees your business

1374
01:13:43,013 --> 01:13:45,713
success, but only if you use it.

1375
01:13:46,313 --> 01:13:48,473
All right, let's get this show started.

1376
01:13:49,853 --> 01:13:54,083
Hello everyone, and welcome to this
first session of our masterclass in

1377
01:13:54,083 --> 01:13:57,923
using the law of attraction deliberately
to create the kind of business you

1378
01:13:57,923 --> 01:14:02,813
want, attract the kind of ideal client
that you want, and at the same time.

1379
01:14:03,143 --> 01:14:04,553
Create the kind of life you want.

1380
01:14:04,613 --> 01:14:07,103
And did I mention that we're going
to be doing this deliberately?

1381
01:14:07,913 --> 01:14:13,793
I call this client attraction amplified
because once you've learned who your

1382
01:14:13,793 --> 01:14:18,623
ideal or perfect fit client is, you'll
be able to attract all the clients you

1383
01:14:18,623 --> 01:14:20,513
can handle without chasing after them.

1384
01:14:21,713 --> 01:14:24,953
Now we have a few goals we're gonna
reach during our weeks together.

1385
01:14:25,313 --> 01:14:28,373
So this week you'll come away
with an understanding about

1386
01:14:28,373 --> 01:14:31,493
what the law of attraction is
and how to use it deliberately.

1387
01:14:32,033 --> 01:14:35,033
And later in the call, we're gonna
be doing an exercise so you can

1388
01:14:35,033 --> 01:14:37,193
discover who your perfect client is.

1389
01:14:37,763 --> 01:14:42,473
I want you to be able to go away today
knowing exactly how to use, um, to not

1390
01:14:42,473 --> 01:14:45,953
only, well, yeah, I want you to be able
to go away today knowing exactly how to

1391
01:14:45,953 --> 01:14:49,793
not only discover what you were looking
for in a perfect fit client, but also

1392
01:14:50,153 --> 01:14:53,993
how to find the clarity around all kinds
of things related to your business.

1393
01:14:54,413 --> 01:14:57,353
They don't call me the Chief Clarity
Officer for nothing around here.

1394
01:14:58,313 --> 01:15:02,903
And then next week on our third call,
you're gonna find out how doubt and

1395
01:15:02,903 --> 01:15:08,543
resistance can keep you from achieving
what you say you want, and I'll share ways

1396
01:15:08,543 --> 01:15:10,703
to vanish those limiting beliefs forever.

1397
01:15:11,633 --> 01:15:14,153
Then in our fourth class,
we're gonna build a vibrational

1398
01:15:14,153 --> 01:15:15,773
plan, business plan together.

1399
01:15:16,403 --> 01:15:19,523
If you're like me and you really
dislike the whole planning process

1400
01:15:19,523 --> 01:15:23,513
and find it difficult to do, I'm gonna
share with you how to create a plan

1401
01:15:23,513 --> 01:15:26,963
that not only will be effective for
growing your business, but will be

1402
01:15:26,963 --> 01:15:29,303
fun in the process to make and to use.

1403
01:15:29,783 --> 01:15:33,323
If you love post-it notes and office
supplies the way that I do, and I

1404
01:15:33,323 --> 01:15:37,253
know Nancy loves 'em too, I think
you'll enjoy this kind of planning.

1405
01:15:38,123 --> 01:15:42,863
Then in our last class, I'm gonna teach
you the four different languages that

1406
01:15:42,863 --> 01:15:46,193
your clients might speak, so you can
always speak to them in a way that

1407
01:15:46,193 --> 01:15:47,843
you'll be guaranteed to be heard.

1408
01:15:48,413 --> 01:15:51,563
As each week passes, you'll be
learning just how to use the law

1409
01:15:51,563 --> 01:15:55,193
of attraction deliberately, and
that's what you're here for, right?

1410
01:15:56,708 --> 01:16:00,488
You know, when you're in business,
there are any number of challenges

1411
01:16:00,488 --> 01:16:03,938
that you face, and it's not always
smooth sailing, but it can be

1412
01:16:03,938 --> 01:16:07,628
smoother when you employ the law of
attraction in meeting those challenges.

1413
01:16:08,318 --> 01:16:12,038
So my goal during the five weeks
we're in this course together is

1414
01:16:12,038 --> 01:16:15,458
that we'll learn techniques to
meet these challenges head on.

1415
01:16:15,878 --> 01:16:18,578
And the first big challenge that
I hear from my clients is that

1416
01:16:18,578 --> 01:16:20,288
there are not enough clients.

1417
01:16:20,918 --> 01:16:23,978
If this is a challenge for you, it's
likely because you haven't been able

1418
01:16:23,978 --> 01:16:27,038
to figure out exactly the kind of
client you should be going after.

1419
01:16:27,668 --> 01:16:29,948
We're gonna learn more
about that very thing today.

1420
01:16:30,608 --> 01:16:34,478
And a lot of folks who go into business
for themselves, especially coaches,

1421
01:16:34,958 --> 01:16:36,818
often feel like they're not good enough.

1422
01:16:37,358 --> 01:16:38,558
Well, here's a little secret.

1423
01:16:38,978 --> 01:16:42,098
If you're just one step ahead of
them, you'll be plenty good enough.

1424
01:16:42,338 --> 01:16:46,118
Remember, to a third grader,
a fourth grader is God.

1425
01:16:47,378 --> 01:16:50,828
Most business owners I know just fly
by the seat of their pants, not really

1426
01:16:50,828 --> 01:16:54,338
knowing which direction they're going
or how they want their business to grow.

1427
01:16:54,833 --> 01:16:58,343
I'm really looking forward to sharing
the vibrational business plan with you.

1428
01:16:58,973 --> 01:17:03,143
Um, it's not a plan that you take to
a bank for a loan, but rather it's

1429
01:17:03,143 --> 01:17:06,413
a plan that will give you direction
day by day and month by month.

1430
01:17:07,133 --> 01:17:10,733
Now, too often we're talking to our
clients, but they're not listening to

1431
01:17:10,733 --> 01:17:15,143
us, and that's because we haven't learned
how they want to take in information.

1432
01:17:15,263 --> 01:17:18,623
So once you know how to speak
their language, I'll be smooth.

1433
01:17:18,863 --> 01:17:22,103
It'll be smooth sailing no matter what
you're trying to communicate to them.

1434
01:17:22,493 --> 01:17:25,733
And that's whether you're talking with
them one-on-one in a coaching session

1435
01:17:26,183 --> 01:17:28,343
or sending out marketing materials.

1436
01:17:29,183 --> 01:17:34,853
But the biggest bugaboo about being
in business is often about money,

1437
01:17:35,753 --> 01:17:38,033
specifically a lack of money.

1438
01:17:38,633 --> 01:17:42,893
I hear so many coaches and business people
talking about never having enough money.

1439
01:17:43,463 --> 01:17:45,833
I think it's probably just
human nature to do that.

1440
01:17:46,343 --> 01:17:49,643
But by the end of this course with
what you're gonna be learning, I hope

1441
01:17:49,643 --> 01:17:53,423
that any money challenges you have will
just go away because you know what?

1442
01:17:54,263 --> 01:17:57,053
When you know how to define and
then attract your perfect fit

1443
01:17:57,053 --> 01:18:00,533
clients, you'll eventually have
more business, more clients.

1444
01:18:00,953 --> 01:18:04,373
You'll have more than you can handle,
and that naturally means more money.

1445
01:18:04,793 --> 01:18:07,163
Plus, wouldn't it be fun to
have a waiting list of clients

1446
01:18:07,163 --> 01:18:08,603
who are eager to work with you?

1447
01:18:09,113 --> 01:18:10,613
It can actually happen for you.

1448
01:18:11,813 --> 01:18:13,883
So my name is Marty Marsh.

1449
01:18:14,303 --> 01:18:16,193
I call myself a sole proprietor.

1450
01:18:16,193 --> 01:18:18,893
And yes, I spell that SOUL.

1451
01:18:19,493 --> 01:18:23,033
And I believe that you are a sole
proprietor too, or you wouldn't have

1452
01:18:23,033 --> 01:18:25,013
been attracted to me to be your guide.

1453
01:18:25,013 --> 01:18:29,393
As we study, learn, discover, and
apply the steps for deliberate

1454
01:18:29,393 --> 01:18:31,313
attraction over the next few weeks.

1455
01:18:32,603 --> 01:18:36,983
I've been a certified law of attraction
trainer and mentor since about 2005,

1456
01:18:37,643 --> 01:18:40,913
and I live in the beautiful Palm
Springs area of Southern California.

1457
01:18:41,543 --> 01:18:46,193
I've been self-employed since
1995, and I love the freedom that

1458
01:18:46,193 --> 01:18:48,083
comes from having my own business.

1459
01:18:48,088 --> 01:18:52,538
I. I've also published two books
about the Law of Attraction, and

1460
01:18:52,538 --> 01:18:55,028
they're both available@amazon.com.

1461
01:18:56,288 --> 01:18:57,518
Just by being here.

1462
01:18:58,178 --> 01:19:01,748
I know that you are a heart-centered
holistic type business person with

1463
01:19:01,748 --> 01:19:03,548
maybe a touch of woowoo in you.

1464
01:19:03,968 --> 01:19:07,508
I like to say I have a lot of woo
along with a lot of practicality,

1465
01:19:08,138 --> 01:19:12,068
and a lot of people do put the law of
attraction into the WOOWOO category.

1466
01:19:12,248 --> 01:19:12,968
But you know what?

1467
01:19:13,238 --> 01:19:16,658
A little woowoo is not a bad thing,
but in addition to being a little

1468
01:19:16,658 --> 01:19:21,548
woowoo, it is also a very practical
law to use for growing your business.

1469
01:19:21,968 --> 01:19:26,078
And it's my intention to demonstrate that
to you today and over the next four weeks.

1470
01:19:26,768 --> 01:19:32,198
Now, what you hear today in particular
may sound pretty familiar, but one of

1471
01:19:32,198 --> 01:19:35,948
the hallmarks of the way I teach this
material to you is by using what I call

1472
01:19:35,948 --> 01:19:38,228
learn accelerated learning techniques.

1473
01:19:38,858 --> 01:19:40,178
And what do I mean by that?

1474
01:19:40,598 --> 01:19:42,518
Well, let's turn it backwards.

1475
01:19:42,968 --> 01:19:46,238
I'm going to share techniques with
you that lets you learn faster.

1476
01:19:47,108 --> 01:19:52,388
I can pretty much guarantee that
what you hear, you'll remember, I'm

1477
01:19:52,388 --> 01:19:56,258
going to be in your head a lot as we
move through this program, and one of

1478
01:19:56,258 --> 01:19:58,358
the techniques I use is repetition.

1479
01:19:59,078 --> 01:20:03,368
So you'll be learning and I'll be asking
questions and I expect you to answer even

1480
01:20:03,368 --> 01:20:05,168
if you don't think you know the answer.

1481
01:20:05,558 --> 01:20:08,738
So please speak up and I'm
going to repeat things.

1482
01:20:08,918 --> 01:20:09,968
That's so you get it.

1483
01:20:10,418 --> 01:20:13,238
Now, did I mention that
I'm going to repeat things?

1484
01:20:14,198 --> 01:20:17,618
So I'm wanting you to get the law
of attraction intellectually yes.

1485
01:20:18,038 --> 01:20:21,698
But I also want you to leave after
each session and actually put

1486
01:20:21,698 --> 01:20:23,168
into practice what you learned.

1487
01:20:23,558 --> 01:20:26,618
So if I ask you to write something
down, write it down, and if

1488
01:20:26,618 --> 01:20:28,328
there's homework, do the homework.

1489
01:20:29,018 --> 01:20:33,698
Remember that the operative word hidden
inside the word attraction is action.

1490
01:20:34,118 --> 01:20:36,878
I'm going to be teaching
you some action steps today.

1491
01:20:38,078 --> 01:20:41,198
Now, we'll talk more about this
a little later, but the most

1492
01:20:41,228 --> 01:20:44,438
important thing you must understand
is that the law of attraction is

1493
01:20:44,438 --> 01:20:46,118
always working on your behalf.

1494
01:20:46,538 --> 01:20:51,308
Whether you like it or not, or believe it
or not, or even deny it, and all of your

1495
01:20:51,308 --> 01:20:56,108
life, it's been sending you both negative
things and positive things by responding

1496
01:20:56,108 --> 01:20:57,908
to the vibration you're putting out there.

1497
01:20:58,718 --> 01:21:03,098
So to make sure we only get positive
things, the things we say that we want,

1498
01:21:03,758 --> 01:21:08,018
we have to use the law of Attraction
in a deliberate way and stop just

1499
01:21:08,018 --> 01:21:10,448
allowing random stuff to happen to us.

1500
01:21:11,348 --> 01:21:14,528
You've heard me say we're going to
discover who your perfect fit client is.

1501
01:21:14,528 --> 01:21:19,118
So I want to ask you any idea why
I call them perfect fit clients?

1502
01:21:19,988 --> 01:21:22,688
Well, the reality is that
no one is perfect, right?

1503
01:21:23,468 --> 01:21:27,788
But what we're looking for are those
clients who are actually perfect for us.

1504
01:21:28,298 --> 01:21:30,068
They don't have to be perfect people.

1505
01:21:30,518 --> 01:21:33,758
They just have to be a good fit
for us and for our business.

1506
01:21:34,448 --> 01:21:36,938
And we're gonna figure out
who those people are today.

1507
01:21:38,228 --> 01:21:43,688
So years ago when I first discovered, um,
you know, this idea and the notion about

1508
01:21:43,688 --> 01:21:45,548
using the law of attraction deliberately.

1509
01:21:45,893 --> 01:21:47,273
It totally changed my life.

1510
01:21:48,053 --> 01:21:50,753
My business was thriving,
my life was going great.

1511
01:21:51,263 --> 01:21:55,013
I was manifesting clients and money
and good fortune all the way around,

1512
01:21:55,343 --> 01:21:59,423
both in my business and my personal
life, and it was going so well.

1513
01:21:59,423 --> 01:22:03,173
In fact, you know that I was able to
spend nearly six years living full-time

1514
01:22:03,173 --> 01:22:07,673
in an RV and traveling all around the
United States, and it was great fun.

1515
01:22:07,673 --> 01:22:11,753
I loved every minute of it, but
even though I was teaching Law of

1516
01:22:11,753 --> 01:22:16,373
Attraction, somewhere along the way,
I hit a roadblock and I got scared.

1517
01:22:17,513 --> 01:22:21,683
I was afraid I might hurt somebody's
feelings if I told them the truth about

1518
01:22:21,683 --> 01:22:23,783
the law of attraction and how it works.

1519
01:22:24,413 --> 01:22:29,633
I stopped actively practicing it,
and I stopped teaching it, and things

1520
01:22:29,633 --> 01:22:31,493
started to not go so well for me.

1521
01:22:32,033 --> 01:22:33,803
I felt lost in my business.

1522
01:22:34,013 --> 01:22:35,213
My health went to hell.

1523
01:22:35,963 --> 01:22:39,473
I was grasping at this and that,
and wondering if I was ever going to

1524
01:22:39,473 --> 01:22:40,883
figure out what to do when I grew.

1525
01:22:41,843 --> 01:22:44,813
But all the time, the law of
attraction was calling to me.

1526
01:22:45,353 --> 01:22:50,183
So eventually my love of sharing about
business and marketing went out and I

1527
01:22:50,183 --> 01:22:54,833
realized how much good I could do for
people struggling in their business if I

1528
01:22:54,833 --> 01:22:59,033
started teaching Law of Attraction again
with a focus on business and marketing.

1529
01:23:00,353 --> 01:23:04,133
So first, today I'm going to recap
the law of attraction for you, what

1530
01:23:04,133 --> 01:23:08,213
it is, how it works, and why you keep
attracting what you're attracting.

1531
01:23:08,753 --> 01:23:11,873
Now, this will be a good recap
for those who have heard it before

1532
01:23:12,233 --> 01:23:15,263
and a good starting place for
those who may be less familiar.

1533
01:23:15,683 --> 01:23:19,163
Now, remember, repetition helps
integrate the information.

1534
01:23:20,243 --> 01:23:23,963
So I hope you have paper and pen handy
or the printouts of the PDF document

1535
01:23:23,963 --> 01:23:27,863
I sent you because the first thing
I'd like you to do is write down the

1536
01:23:27,863 --> 01:23:29,963
definition of the law of attraction.

1537
01:23:30,893 --> 01:23:34,493
When I say the definition, I
mean one that I've learned and

1538
01:23:34,493 --> 01:23:36,983
interpreted from my own LOA mentors.

1539
01:23:37,493 --> 01:23:39,713
I don't even know if you
could find it in a dictionary.

1540
01:23:40,763 --> 01:23:44,063
Even though you can see the definition
for the law of attraction in the PDF

1541
01:23:44,063 --> 01:23:47,783
documents, and on this slide, I'd
still like you to write this down

1542
01:23:47,783 --> 01:23:52,223
because when we write things down,
we get it, we remember it, and we

1543
01:23:52,223 --> 01:23:54,293
retain the information a lot longer.

1544
01:23:55,043 --> 01:23:57,923
So here's the definition
for the law of attraction.

1545
01:23:58,493 --> 01:23:59,843
Now write this down.

1546
01:24:00,953 --> 01:24:02,393
I attract to my life.

1547
01:24:05,183 --> 01:24:07,853
I attract to my life and business.

1548
01:24:09,863 --> 01:24:15,053
Whatever I give my attention,
energy, and focus to,

1549
01:24:17,093 --> 01:24:24,563
I attract to my life and business,
whatever I give my attention, energy,

1550
01:24:24,593 --> 01:24:28,103
and focus to Now, I love hearing that.

1551
01:24:28,793 --> 01:24:31,523
So you mean whatever I give my
attention, energy, and focus

1552
01:24:31,523 --> 01:24:32,783
to, I can have more of it.

1553
01:24:33,683 --> 01:24:34,973
That's all you need to do.

1554
01:24:35,033 --> 01:24:36,743
Give it attention, energy, and focus.

1555
01:24:38,123 --> 01:24:40,943
Well, if you notice, I'm not quite
finished with that definition, am I?

1556
01:24:42,053 --> 01:24:44,213
And I gotta say, I don't
really like the rest of it.

1557
01:24:44,213 --> 01:24:49,493
So here's the rest of that sentence,
whether wanted or unwanted, or you

1558
01:24:49,493 --> 01:24:50,933
could say positive or negative.

1559
01:24:52,103 --> 01:24:55,463
You may be saying, why would I want to
attract something that I don't want?

1560
01:24:55,913 --> 01:24:58,193
You don't want to attract
something that you don't want.

1561
01:24:58,253 --> 01:24:59,483
I know that you know that.

1562
01:24:59,483 --> 01:25:01,853
I know we're all attracting
things we don't want.

1563
01:25:02,783 --> 01:25:04,403
Maybe it's not large things.

1564
01:25:04,553 --> 01:25:07,373
It could just be little
things, little irritations.

1565
01:25:07,793 --> 01:25:10,373
We're attracting things we
don't want all the time.

1566
01:25:11,303 --> 01:25:16,103
I'd like you to double underline the
word unwanted, I promise here shortly.

1567
01:25:16,103 --> 01:25:19,223
You're gonna understand very clearly
why it is that you're attracting

1568
01:25:19,223 --> 01:25:20,363
things that you don't want.

1569
01:25:20,963 --> 01:25:25,343
So that's the definition, but it really
doesn't tell the whole story because law

1570
01:25:25,343 --> 01:25:28,043
of attraction is really all about vibes.

1571
01:25:29,033 --> 01:25:32,273
Now, that's an interesting, funky
word to use, wouldn't you say?

1572
01:25:32,993 --> 01:25:34,463
It's all about vibes.

1573
01:25:34,643 --> 01:25:36,053
Kind of a hippie word isn't.

1574
01:25:36,803 --> 01:25:39,833
Will say things like, wow,
does she give off a good vibe?

1575
01:25:40,613 --> 01:25:42,323
I like the vibes in this store.

1576
01:25:42,323 --> 01:25:43,343
It's pretty cool.

1577
01:25:43,913 --> 01:25:45,833
You hear that a lot in Apple stores.

1578
01:25:47,003 --> 01:25:49,553
When you meet somebody new, you
might say, wow, I'm getting a

1579
01:25:49,553 --> 01:25:51,173
real negative vibe from him.

1580
01:25:52,463 --> 01:25:54,623
I'm hearing the word
vibe a lot more lately.

1581
01:25:54,683 --> 01:25:58,103
Perhaps it's because I'm just,
uh, you know, more attuned to it.

1582
01:25:58,703 --> 01:26:03,173
But I even heard it on a newscast
recently and I heard someone on TV

1583
01:26:03,173 --> 01:26:07,133
use it just a couple of days ago, and
I just saw it in a novel I'm reading.

1584
01:26:07,733 --> 01:26:10,973
So most of you are using, you
know, you're used to using the

1585
01:26:10,973 --> 01:26:14,543
word vibe to describe those kinds
of moods or feelings that you get.

1586
01:26:15,293 --> 01:26:17,903
Is it true that you can pick
up somebody's negative vibe

1587
01:26:17,933 --> 01:26:19,433
even without talking to them?

1588
01:26:20,573 --> 01:26:22,373
You don't even need to
know their name, do you?

1589
01:26:22,433 --> 01:26:23,243
You think, wow.

1590
01:26:23,243 --> 01:26:25,283
Are they ever giving off a negative vibe?

1591
01:26:26,453 --> 01:26:28,973
In that case, I'd like
you to write this down.

1592
01:26:30,233 --> 01:26:33,353
A vibe equals a mood or a feeling.

1593
01:26:35,513 --> 01:26:37,493
A vibe equals

1594
01:26:40,433 --> 01:26:44,153
a mood or a feeling.

1595
01:26:46,163 --> 01:26:49,643
Every time we talk about vibes,
we're just talking about this

1596
01:26:49,643 --> 01:26:51,143
mood or feeling we're picking up.

1597
01:26:51,353 --> 01:26:53,723
Of course, the word vibe
comes from a longer word.

1598
01:26:53,723 --> 01:26:54,593
What's that word?

1599
01:26:56,158 --> 01:26:57,293
It's vibration.

1600
01:26:58,133 --> 01:27:00,323
So I'd like you to also write this down.

1601
01:27:00,653 --> 01:27:04,133
A vibe equals a vibration.

1602
01:27:06,083 --> 01:27:10,343
The word vibe is really taken
from the word vibration, and

1603
01:27:10,343 --> 01:27:12,023
a vibe is a mood or a feeling.

1604
01:27:12,893 --> 01:27:16,073
If a vibe is a mood or a feeling,
that means every mood or feeling

1605
01:27:16,073 --> 01:27:18,323
that you have has a vibration.

1606
01:27:18,833 --> 01:27:20,693
So when do you have a mood or a feeling?

1607
01:27:21,473 --> 01:27:22,613
All the time, right?

1608
01:27:23,003 --> 01:27:23,843
Even right now.

1609
01:27:23,843 --> 01:27:28,883
Right now, and right now, at every moment,
at every second of every hour, of every

1610
01:27:28,883 --> 01:27:31,673
day, everybody has a mood or a feeling.

1611
01:27:32,903 --> 01:27:33,443
Now we're out.

1612
01:27:33,503 --> 01:27:33,833
Right?

1613
01:27:33,833 --> 01:27:34,433
Now.

1614
01:27:34,643 --> 01:27:39,713
You all have a mood or a feeling that
means that right now you are all sending

1615
01:27:39,713 --> 01:27:44,123
a vibration, you're sending it, you're
putting it out there, you're emitting it.

1616
01:27:45,203 --> 01:27:47,813
You know how if somebody is in
a really cranky mood, you can

1617
01:27:47,813 --> 01:27:49,973
physically feel their negative vibe.

1618
01:27:50,933 --> 01:27:54,233
On the other hand, when someone is
feeling blissful, abundant, and in love,

1619
01:27:54,233 --> 01:27:56,033
you can feel their positive vibe, right?

1620
01:27:56,843 --> 01:27:58,433
So a vibe is a feeling.

1621
01:27:59,393 --> 01:28:01,643
At every moment you have a feeling.

1622
01:28:01,793 --> 01:28:04,223
So at every moment you have a vibration.

1623
01:28:04,583 --> 01:28:07,853
In the vibrational world, how
many kind of vibes are there?

1624
01:28:08,543 --> 01:28:09,653
There are only two.

1625
01:28:09,833 --> 01:28:13,403
And what are they negative or positive?

1626
01:28:14,813 --> 01:28:18,293
Now, I'd like you to draw a line down
the middle of your page about five

1627
01:28:18,293 --> 01:28:21,953
or six lines deep, or go to page two
of your PDF where you're, you'll see

1628
01:28:21,953 --> 01:28:24,173
the, the two scales pictured there.

1629
01:28:25,343 --> 01:28:28,643
If you're not using the PDF on the
top of the left hand column, right?

1630
01:28:28,643 --> 01:28:29,843
Negative vibes.

1631
01:28:31,808 --> 01:28:35,648
And on the top of the right hand
column, write positive vibes.

1632
01:28:37,838 --> 01:28:41,168
What's a mood or a feeling that
when you have it causes you

1633
01:28:41,168 --> 01:28:42,968
to send off a negative vibe?

1634
01:28:43,598 --> 01:28:44,438
How about anger?

1635
01:28:46,238 --> 01:28:48,998
I'm feeling anger when I'm angry.

1636
01:28:48,998 --> 01:28:50,798
Am I sending off a negative vibe?

1637
01:28:51,728 --> 01:28:53,228
Did I do it on purpose?

1638
01:28:53,678 --> 01:28:54,248
No.

1639
01:28:54,308 --> 01:28:57,368
I didn't say to myself, Marty,
you're really ticked off now.

1640
01:28:57,368 --> 01:28:59,678
You need to send a negative
vibration to match that.

1641
01:28:59,708 --> 01:29:00,968
It doesn't happen that way.

1642
01:29:01,688 --> 01:29:03,218
So what, what might be next?

1643
01:29:06,068 --> 01:29:07,298
How about sadness?

1644
01:29:08,498 --> 01:29:09,278
What else?

1645
01:29:11,018 --> 01:29:12,248
Maybe loneliness.

1646
01:29:13,058 --> 01:29:15,248
Let's take a couple of
more disappointment.

1647
01:29:16,433 --> 01:29:20,333
Perhaps you're feeling anger, sadness,
loneliness, disappointment, grief,

1648
01:29:20,573 --> 01:29:25,223
shame, blame, guilt, frustration,
fear, doubt, and resistance.

1649
01:29:25,733 --> 01:29:29,993
I bet you there are a thousand words of
the dictionary used to describe negative

1650
01:29:29,993 --> 01:29:34,133
emotions, and there are different degrees
of negative emotion, aren't there?

1651
01:29:34,853 --> 01:29:38,513
In other words, if I'm irritated with
something, is that a negative emotion?

1652
01:29:39,533 --> 01:29:39,983
Yes.

1653
01:29:39,983 --> 01:29:43,973
If I'm really ticked off or mad or
upset, is that a negative emotion?

1654
01:29:44,783 --> 01:29:45,623
Yes it is.

1655
01:29:45,623 --> 01:29:48,773
Of course, they're both negative,
but you can see how they're on

1656
01:29:48,773 --> 01:29:50,333
different degrees of the scale.

1657
01:29:50,663 --> 01:29:53,378
One of them might be a slight
negative vibe and the other one

1658
01:29:53,378 --> 01:29:55,403
is a really strong negative vibe.

1659
01:29:56,153 --> 01:29:57,713
They're still both on the negative side.

1660
01:29:57,713 --> 01:30:01,343
Right now, let's go to
the positive vibrations.

1661
01:30:01,643 --> 01:30:05,273
When are, what are some moods or
feelings that when you have them

1662
01:30:05,303 --> 01:30:07,433
cause you to offer a positive vibe?

1663
01:30:09,113 --> 01:30:14,063
How about abundance, happiness, joy.

1664
01:30:15,443 --> 01:30:20,723
Bliss, contentment, appreciation,
gratitude, excitement.

1665
01:30:21,773 --> 01:30:26,693
Again, there are hundreds of positive
words, would really be a fun exercise

1666
01:30:26,693 --> 01:30:31,403
if anybody wanted to do it, to go
through the dictionary and highlight

1667
01:30:31,403 --> 01:30:34,868
every feeling word, they would
end up in one of these columns.

1668
01:30:35,478 --> 01:30:39,713
Every feeling word ends up in one of these
columns, either negative or positive.

1669
01:30:40,643 --> 01:30:42,953
Some people say, what about
the feelings in the middle?

1670
01:30:43,103 --> 01:30:44,273
Well, there isn't one.

1671
01:30:44,483 --> 01:30:46,103
If there was, it would have a name.

1672
01:30:46,553 --> 01:30:49,403
If you could get to that feeling,
it wouldn't last very long.

1673
01:30:49,403 --> 01:30:52,973
Anyway, so somebody once said
to me, what about contentment?

1674
01:30:53,663 --> 01:30:55,373
What vibration is contentment?

1675
01:30:56,693 --> 01:30:58,343
It's a positive vibration, right?

1676
01:30:58,913 --> 01:31:02,483
Every mood or feeling falls into
one of these two categories.

1677
01:31:03,113 --> 01:31:04,583
When do you have a mood or a feeling?

1678
01:31:06,173 --> 01:31:11,153
Right now, and right now, and right
now everybody has a mood or a feeling.

1679
01:31:11,693 --> 01:31:15,353
That means that right now and right now,
and right now, everybody is offering a

1680
01:31:15,353 --> 01:31:17,873
vibration either negative or positive.

1681
01:31:18,863 --> 01:31:23,333
Here's the most important thing I
learned in 2005 that changed my life.

1682
01:31:23,333 --> 01:31:26,693
To help me understand all of this,
I'd like you to write this down.

1683
01:31:27,833 --> 01:31:33,173
At every moment I am sending
a vibration, whether negative

1684
01:31:33,173 --> 01:31:36,053
or positive, at every moment

1685
01:31:40,103 --> 01:31:41,873
I am sending a vibration,

1686
01:31:44,513 --> 01:31:46,283
whether negative or positive.

1687
01:31:49,068 --> 01:31:50,813
Does everybody believe that so far?

1688
01:31:53,783 --> 01:31:56,813
So right now, right now, and
right now, we all have a feeling

1689
01:31:57,113 --> 01:31:58,703
we're all sending a vibration.

1690
01:31:59,363 --> 01:32:01,463
So let me finish that sentence, okay.

1691
01:32:01,913 --> 01:32:07,403
At every moment I'm sending a vibration,
whether negative or positive, and.

1692
01:32:08,168 --> 01:32:13,358
At every moment, law of Attraction is
responding to my vibra, my vibration

1693
01:32:13,778 --> 01:32:15,578
by giving me more of the same.

1694
01:32:15,938 --> 01:32:17,348
So let me say that again.

1695
01:32:17,888 --> 01:32:23,348
At every moment I am sending a vibration,
whether negative or positive, and

1696
01:32:23,858 --> 01:32:27,308
at every moment, law of Attraction
is responding to my vibration.

1697
01:32:27,548 --> 01:32:32,018
By giving me more of the same, I'm
going to have somebody read that back.

1698
01:32:32,018 --> 01:32:33,368
Would somebody read that back to me?

1699
01:32:36,188 --> 01:32:42,068
At every moment, I am sending a vibration,
whether negative or positive, and at

1700
01:32:42,068 --> 01:32:45,638
every moment the Law of Attraction
responds with more of the same.

1701
01:32:46,423 --> 01:32:46,773
Great.

1702
01:32:47,678 --> 01:32:52,118
So I was hoping that when you said
it, it would sound better, but um,

1703
01:32:52,148 --> 01:32:55,478
you know, do you mean it could give
me more of a negative vibration?

1704
01:32:56,738 --> 01:33:01,148
So yeah, that, yep, that sentence
was my most profound revelation.

1705
01:33:01,208 --> 01:33:02,438
This was really important too.

1706
01:33:03,593 --> 01:33:05,873
I discovered that the law
of attraction is a science.

1707
01:33:05,873 --> 01:33:10,253
If you think of it in terms of
quantum physics, it's a law and

1708
01:33:10,253 --> 01:33:14,033
it doesn't make decisions or have
a conscience or play favorites.

1709
01:33:14,033 --> 01:33:15,833
It's, it isn't prejudiced.

1710
01:33:15,953 --> 01:33:17,213
It is simply obedient.

1711
01:33:18,263 --> 01:33:21,533
So as I'm offering a negative
vibration, it's checking and

1712
01:33:21,533 --> 01:33:22,763
checking what is it doing?

1713
01:33:22,763 --> 01:33:27,383
After it checks and finds the vibration,
it matches it, and it gives me more

1714
01:33:27,383 --> 01:33:29,333
of the same, a negative outcome.

1715
01:33:29,963 --> 01:33:31,403
It doesn't know the difference.

1716
01:33:31,643 --> 01:33:34,313
It's not a human being
doesn't have feelings.

1717
01:33:34,523 --> 01:33:35,993
It's just obedience.

1718
01:33:36,083 --> 01:33:37,373
That's why it's called a law.

1719
01:33:37,793 --> 01:33:38,843
It's pretty black and white.

1720
01:33:38,903 --> 01:33:39,833
This is the law.

1721
01:33:41,513 --> 01:33:44,423
The law of attraction
has just one job to do.

1722
01:33:45,083 --> 01:33:49,403
And if Law of Attraction had a
voice, it would say, my job is

1723
01:33:49,403 --> 01:33:51,383
to match vibrations perfectly.

1724
01:33:52,613 --> 01:33:56,663
The question is, what is the
vibration that you're sending?

1725
01:33:57,548 --> 01:34:01,238
To, to find out what the vibration is
that you're sending, that you're sending.

1726
01:34:01,238 --> 01:34:04,328
You just need to take a look to
see what, what you're getting.

1727
01:34:04,868 --> 01:34:08,528
It's a perfect match, particularly
around business and clients.

1728
01:34:09,098 --> 01:34:11,348
Now, remember that we said
it's whatever you give your

1729
01:34:11,348 --> 01:34:13,178
attention, energy, and focus to.

1730
01:34:14,348 --> 01:34:18,758
So many times when I'm coaching, I would
have a client who canceled an appointment.

1731
01:34:19,028 --> 01:34:21,398
In that very moment, I was
giving attention, energy,

1732
01:34:21,398 --> 01:34:22,928
and focus to them canceling.

1733
01:34:23,318 --> 01:34:28,418
I was upset about it, and because I was
so upset, I decided to tell two friends.

1734
01:34:28,748 --> 01:34:32,588
I sent a message to my friends,
Nancy and Michael, to my sister.

1735
01:34:32,708 --> 01:34:34,808
I'd talk about it with
whoever would listen.

1736
01:34:35,168 --> 01:34:39,248
I'd write about it, post it, tell
someone else remember it, and

1737
01:34:39,248 --> 01:34:41,228
think about it over and over again.

1738
01:34:41,858 --> 01:34:45,878
So all of this time, was I giving it
more attention, energy, and focus?

1739
01:34:47,378 --> 01:34:48,128
Absolutely.

1740
01:34:48,128 --> 01:34:48,488
Right.

1741
01:34:48,848 --> 01:34:50,408
So what was the law of attraction?

1742
01:34:50,408 --> 01:34:53,588
Picking up when it was checking
my vibration, as I spent

1743
01:34:53,588 --> 01:34:57,188
two hours complaining about
an a, a canceling client,

1744
01:35:01,778 --> 01:35:03,668
it was picking up my negative vibration.

1745
01:35:03,668 --> 01:35:03,968
Right.

1746
01:35:04,748 --> 01:35:07,118
So now it matched that
same negative vibration.

1747
01:35:07,118 --> 01:35:08,018
Then what happened?

1748
01:35:09,128 --> 01:35:10,508
I started a roll, didn't I?

1749
01:35:10,598 --> 01:35:15,878
I got on a roll what was happening then
I called two more friends to complain.

1750
01:35:15,938 --> 01:35:18,038
I gave it a lot of attention and focus.

1751
01:35:18,248 --> 01:35:20,048
Then what do you think started to happen?

1752
01:35:21,548 --> 01:35:23,348
More people started to cancel.

1753
01:35:24,638 --> 01:35:26,858
Have you ever caught yourself
saying, what's up with this?

1754
01:35:26,858 --> 01:35:28,298
All my clients are canceling.

1755
01:35:28,838 --> 01:35:30,998
Now you understand that
you were on a roll.

1756
01:35:31,148 --> 01:35:35,948
Now you understand why the role
was continuing on your observation

1757
01:35:35,948 --> 01:35:39,128
of clients canceling brought
you more client cancellations.

1758
01:35:40,013 --> 01:35:44,843
So just yesterday I was carrying on about
how technology was kicking me in the

1759
01:35:44,843 --> 01:35:49,433
butt, and then a friend of mine told me
that, uh, mercury is in retrograde again.

1760
01:35:50,813 --> 01:35:53,483
So it didn't seem to matter
what I was attempting to do.

1761
01:35:53,483 --> 01:35:55,043
I was running into problems.

1762
01:35:55,313 --> 01:35:58,193
So I was complaining about that
to anyone who would listen.

1763
01:35:58,193 --> 01:36:02,363
So what do you think was happening
with my technology all of that time?

1764
01:36:04,733 --> 01:36:05,993
It was getting worse.

1765
01:36:06,443 --> 01:36:10,403
Everything just got worse and worse
until I had to totally walk away from it.

1766
01:36:10,668 --> 01:36:14,213
It was the only way I could get out of
that negative loop, and I know better.

1767
01:36:14,513 --> 01:36:15,173
Good grief.

1768
01:36:16,523 --> 01:36:19,793
So ideally, we want to learn
how to be more deliberate in

1769
01:36:19,793 --> 01:36:21,053
the vibration we're sending.

1770
01:36:21,113 --> 01:36:22,463
We want to be deliberate.

1771
01:36:22,463 --> 01:36:24,323
Attract deliberate.

1772
01:36:24,323 --> 01:36:26,333
Attraction is what you're
learning how to do.

1773
01:36:26,513 --> 01:36:30,413
You're here to learn how to deliberately
attract more clients and customers.

1774
01:36:31,793 --> 01:36:33,413
So I'd like you to write this down.

1775
01:36:34,343 --> 01:36:37,313
Deliberate attraction equals.

1776
01:36:37,748 --> 01:36:39,488
Deliberate vibrations.

1777
01:36:41,648 --> 01:36:43,388
Deliberate attraction

1778
01:36:46,448 --> 01:36:50,678
equals deliberate vibrations.

1779
01:36:52,868 --> 01:36:56,168
If you want to deliberately attract
something, you need to deliberately

1780
01:36:56,168 --> 01:36:57,848
offer the right vibrations.

1781
01:36:58,688 --> 01:37:01,388
Law of attraction is matching vibrations.

1782
01:37:01,928 --> 01:37:04,268
If you want to attract more
clients, you need to offer the

1783
01:37:04,268 --> 01:37:06,218
vibration of having more clients.

1784
01:37:06,968 --> 01:37:11,138
If you want to attract more pizza, you
need to attract the vibration of pizza.

1785
01:37:11,738 --> 01:37:14,108
If you want a date for Friday
night, you need to offer the

1786
01:37:14,108 --> 01:37:15,578
vibration of having a date.

1787
01:37:16,358 --> 01:37:20,828
In other words, whatever you want more of,
you need to be offering that vibration.

1788
01:37:21,248 --> 01:37:23,528
Most people don't offer that vibration.

1789
01:37:24,428 --> 01:37:28,568
Now, there are three little words that
are the culprits for creating a lot of

1790
01:37:28,568 --> 01:37:33,723
negativity in your life, and those three
little words are, don't not, and no.

1791
01:37:35,243 --> 01:37:40,043
Whenever you say don't not know you
give attention to what you don't want.

1792
01:37:40,853 --> 01:37:43,703
The law of attraction only hears
what comes after the words.

1793
01:37:43,703 --> 01:37:47,063
Don't not, and no, don't think
of the Statue of Liberty.

1794
01:37:48,773 --> 01:37:50,333
Don't think of a red car.

1795
01:37:51,953 --> 01:37:53,453
It works just like Google.

1796
01:37:54,743 --> 01:37:57,233
Go type in the words no
football and what do you get?

1797
01:37:57,923 --> 01:37:58,823
Football, right?

1798
01:37:59,933 --> 01:38:01,613
Google ignores the word no.

1799
01:38:02,123 --> 01:38:03,653
Law of attraction does too.

1800
01:38:04,613 --> 01:38:08,633
So whenever you hear yourself saying
the words, don't not know, there's

1801
01:38:08,633 --> 01:38:10,313
a phrase you should say next.

1802
01:38:11,213 --> 01:38:14,333
And that phrase is, so what do I want?

1803
01:38:15,353 --> 01:38:17,963
I want you to get that
phrase drilled in your head.

1804
01:38:18,443 --> 01:38:22,703
So be sure to write it down whenever you
catch yourself saying what you don't want.

1805
01:38:22,793 --> 01:38:23,753
Say instead.

1806
01:38:24,023 --> 01:38:25,583
So what do I want?

1807
01:38:26,813 --> 01:38:29,363
How many vibrations can
you have at any time?

1808
01:38:29,903 --> 01:38:30,563
Just one.

1809
01:38:31,283 --> 01:38:33,923
There are negative vibrations
and positive vibrations.

1810
01:38:33,968 --> 01:38:37,688
If you have a negative vibration,
you cannot have a positive vibration.

1811
01:38:38,438 --> 01:38:42,188
If you have a positive one, you can't
have a negative one at the same time.

1812
01:38:43,118 --> 01:38:47,378
Now, your homework for the rest of
your life is I want you to catch

1813
01:38:47,378 --> 01:38:49,358
yourself at any time you use the words.

1814
01:38:49,358 --> 01:38:55,958
Don't not know that you hear me in
your head saying, so what do you want?

1815
01:38:56,768 --> 01:38:59,648
Now, of course you're going to
use the words, don't not know.

1816
01:39:00,218 --> 01:39:01,868
They can be very useful words.

1817
01:39:02,288 --> 01:39:05,348
I've used those words probably a
dozen times already, just today.

1818
01:39:06,218 --> 01:39:09,128
But like with everything else, with
the law of attraction, we want to be

1819
01:39:09,128 --> 01:39:13,808
deliberate in the way we use words,
those words, and all other words.

1820
01:39:14,858 --> 01:39:17,528
We'll be talking about more
about words in just a minute.

1821
01:39:19,118 --> 01:39:22,418
If you've hung out with me at all,
you've probably heard me say a dozen

1822
01:39:22,418 --> 01:39:27,938
times how much I dislike the phrase
used so much in business correspondence.

1823
01:39:28,328 --> 01:39:30,008
Don't hesitate to call me.

1824
01:39:30,878 --> 01:39:32,618
What are you calling attention to?

1825
01:39:33,818 --> 01:39:35,078
Hesitation, right?

1826
01:39:35,978 --> 01:39:37,898
They're going to hesitate to call you.

1827
01:39:38,498 --> 01:39:41,138
So why not just say,
please call me instead.

1828
01:39:42,788 --> 01:39:43,238
Okay?

1829
01:39:43,538 --> 01:39:46,388
On another page, I want
you to write this down.

1830
01:39:47,048 --> 01:39:49,898
It's the formula for delivered attraction.

1831
01:39:50,528 --> 01:39:52,088
That's what you all want to have, right?

1832
01:39:52,088 --> 01:39:53,018
As a formula.

1833
01:39:54,218 --> 01:39:57,338
So this is the formula for
deliberate at attack attraction.

1834
01:39:58,208 --> 01:40:01,238
The law of attraction is existing
in your life right now, whether you

1835
01:40:01,238 --> 01:40:06,008
like it or not, understand it or
not, or believe it or not, right now.

1836
01:40:06,008 --> 01:40:09,278
And right now, and right now, all
of you are attracting whatever

1837
01:40:09,278 --> 01:40:10,388
it is that you're getting.

1838
01:40:11,408 --> 01:40:14,438
So I want to repeat that
so you really hear it.

1839
01:40:14,798 --> 01:40:20,048
Whatever you're getting, whether negative
or positive, or whether it's something you

1840
01:40:20,048 --> 01:40:22,748
want or don't want, you're attracting it.

1841
01:40:23,108 --> 01:40:26,258
You're the one attracting whatever it is.

1842
01:40:27,278 --> 01:40:29,558
We want to be more
deliberate in our attracting.

1843
01:40:29,558 --> 01:40:33,188
We want to deliberately attract
something, and we would want

1844
01:40:33,188 --> 01:40:34,388
that to be something good.

1845
01:40:35,048 --> 01:40:37,688
So isn't it nice to know that
there's a formula for that?

1846
01:40:38,618 --> 01:40:40,718
So there are just three
steps to the formula.

1847
01:40:41,198 --> 01:40:42,788
I'm gonna give you all three steps.

1848
01:40:42,788 --> 01:40:44,258
So I want you to write these down.

1849
01:40:45,248 --> 01:40:48,098
Now, even though you can see the words
on the screen, remember what I said

1850
01:40:48,098 --> 01:40:49,658
at the beginning of the class today?

1851
01:40:49,718 --> 01:40:53,768
If you write things down, you'll be more
likely to get it and to remember it.

1852
01:40:54,338 --> 01:40:56,678
So write down these three action steps.

1853
01:40:57,068 --> 01:41:00,818
Remember that action is the word
right inside the word attraction.

1854
01:41:01,688 --> 01:41:04,898
So here's where we are going to
start taking some concrete action.

1855
01:41:05,738 --> 01:41:08,768
Step one is identify my desire.

1856
01:41:10,778 --> 01:41:14,228
Step one is identify my desire.

1857
01:41:16,598 --> 01:41:19,958
Step two, give my desire attention.

1858
01:41:22,148 --> 01:41:23,558
Give my desire.

1859
01:41:23,618 --> 01:41:24,248
Attention.

1860
01:41:26,018 --> 01:41:29,138
In the opening of today's,
today's call, I said, whatever you

1861
01:41:29,138 --> 01:41:33,008
give your energy, attention and
focus to, you'll get more of it.

1862
01:41:33,248 --> 01:41:33,878
Guess what?

1863
01:41:34,298 --> 01:41:37,418
Once you've identified what
you want, you need to give it

1864
01:41:37,418 --> 01:41:39,038
attention, energy, and focus.

1865
01:41:39,638 --> 01:41:42,278
And the last step number
three is allow it.

1866
01:41:43,268 --> 01:41:45,488
So on the rest of today's
call, we're gonna learn more

1867
01:41:45,488 --> 01:41:47,618
about identifying our desire.

1868
01:41:47,648 --> 01:41:50,738
And in future classes, we'll cover
the other steps in more depth.

1869
01:41:52,088 --> 01:41:54,548
So a lot of people think when
they hear that formula, well

1870
01:41:54,548 --> 01:41:56,798
that's easy, but you know what?

1871
01:41:57,248 --> 01:42:02,018
Most people aren't good at identifying
what they do want, but they're really

1872
01:42:02,018 --> 01:42:04,268
good at identifying what they don't want.

1873
01:42:05,198 --> 01:42:08,198
Don't you hear people talk all the
time about what they don't want?

1874
01:42:08,318 --> 01:42:08,978
It's rampant.

1875
01:42:09,038 --> 01:42:09,938
It's everywhere.

1876
01:42:10,478 --> 01:42:12,818
I go on Facebook and there
are people there complaining

1877
01:42:12,818 --> 01:42:14,138
about what they don't want.

1878
01:42:14,783 --> 01:42:17,123
When they talk about what they
don't want, they're giving it

1879
01:42:17,123 --> 01:42:18,833
attention, energy, and focus.

1880
01:42:19,193 --> 01:42:22,613
As they do that, the law of
attraction gives them more.

1881
01:42:22,913 --> 01:42:25,433
They say, this is exactly
what I didn't want.

1882
01:42:27,023 --> 01:42:29,693
If Law of Attraction had a voice,
it would say, that's exactly

1883
01:42:29,693 --> 01:42:32,423
what you've been giving your
attention, energy, and focus to.

1884
01:42:32,633 --> 01:42:34,493
I'm just a matcher of vibrations.

1885
01:42:34,493 --> 01:42:35,963
I did a good job, didn't I?

1886
01:42:37,463 --> 01:42:41,633
So for step one, we need a tool,
and if I just told you to go get

1887
01:42:41,633 --> 01:42:46,673
more clear about your desires, how
would you do that under step one?

1888
01:42:46,733 --> 01:42:50,903
And you can find this also on page four
of your PDF document or on your sheet

1889
01:42:50,903 --> 01:42:54,143
of paper, write, identify My Desire.

1890
01:42:55,163 --> 01:42:59,063
And then where it says Tool,
I'd like you to write Clarity

1891
01:42:59,063 --> 01:43:00,713
through Contrast Worksheet.

1892
01:43:02,273 --> 01:43:08,183
So identify my desire and the tool to
identify what your desire is, is going to

1893
01:43:08,183 --> 01:43:10,433
be the clarity through contrast worksheet.

1894
01:43:10,733 --> 01:43:11,453
That's your tool.

1895
01:43:13,598 --> 01:43:16,268
We want something to do and
someone to tell us how to do it.

1896
01:43:16,478 --> 01:43:17,828
That's what we're about to do.

1897
01:43:18,218 --> 01:43:21,398
So let's go to the third page of
your PDF or take out a new blank

1898
01:43:21,398 --> 01:43:24,308
sheet of paper on the very top.

1899
01:43:24,398 --> 01:43:24,818
Top.

1900
01:43:24,998 --> 01:43:28,898
I want you to write clarity through
contrast worksheet on your PDF.

1901
01:43:28,898 --> 01:43:30,218
Of course, it's already there.

1902
01:43:30,968 --> 01:43:35,078
And at the very bottom of the page
somewhere I want you to write contrast

1903
01:43:35,078 --> 01:43:37,718
equals anything that doesn't feel good.

1904
01:43:38,708 --> 01:43:43,748
Contrast equals anything
that doesn't feel good.

1905
01:43:45,848 --> 01:43:53,468
You got that contrast equals
anything that doesn't feel good.

1906
01:43:56,108 --> 01:43:59,018
So for this example, we're gonna
use clients or customers, we're

1907
01:43:59,018 --> 01:44:00,818
gonna interchange those two words.

1908
01:44:02,378 --> 01:44:05,648
So this is an exercise for
discovering your ideal or

1909
01:44:05,648 --> 01:44:07,478
perfect fit client or customer.

1910
01:44:07,748 --> 01:44:09,878
So write that at the top of the page.

1911
01:44:11,813 --> 01:44:15,173
I might ask, I might ask somebody,
you know, who is your ideal client?

1912
01:44:15,953 --> 01:44:17,153
They say, I don't know.

1913
01:44:18,053 --> 01:44:20,693
I guess my ideal client
is someone who has money.

1914
01:44:22,193 --> 01:44:25,163
Would you want somebody who
has money but is rude, not

1915
01:44:25,163 --> 01:44:27,023
kind, and not very cooperative?

1916
01:44:27,653 --> 01:44:28,793
That's not ideal.

1917
01:44:29,213 --> 01:44:30,203
It's kind of ideal.

1918
01:44:30,863 --> 01:44:34,493
They're partly ideal because they do
have money, but they're not quite ideal.

1919
01:44:35,603 --> 01:44:38,723
If you're writing on a piece of paper on
the top of the left hand column, right?

1920
01:44:38,723 --> 01:44:42,443
Contrast on the top of the
right hand column, right?

1921
01:44:42,563 --> 01:44:43,223
Clarity.

1922
01:44:45,323 --> 01:44:48,443
I'm gonna teach you how observing
what you don't want can bring you

1923
01:44:48,443 --> 01:44:50,483
more clarity about what you do want.

1924
01:44:50,963 --> 01:44:52,043
Now, this is important.

1925
01:44:52,583 --> 01:44:54,923
Knowing what you don't want is important.

1926
01:44:56,573 --> 01:45:00,173
So this might not be really happening to
you personally, but for example, sake.

1927
01:45:00,173 --> 01:45:04,013
Let's say we're interviewing somebody who
has a business with clients and customers.

1928
01:45:04,313 --> 01:45:06,683
We want to find out
what their contrast is.

1929
01:45:07,718 --> 01:45:11,228
What are some, some things they don't
like about their customers or clients?

1930
01:45:11,528 --> 01:45:13,328
What's the first thing
that we could put there?

1931
01:45:16,988 --> 01:45:18,188
Anyone have any ideas?

1932
01:45:21,458 --> 01:45:22,838
Don't return phone calls.

1933
01:45:23,768 --> 01:45:25,418
Yes, they don't return phone calls.

1934
01:45:25,448 --> 01:45:27,848
That's the number one
complaint I hear from coaches.

1935
01:45:28,658 --> 01:45:30,518
I hear it from service providers.

1936
01:45:30,518 --> 01:45:33,578
I hear it from virtually every
business owner I know is that

1937
01:45:33,578 --> 01:45:35,648
clients don't return phone calls.

1938
01:45:35,798 --> 01:45:37,568
That's one form of contrast.

1939
01:45:38,108 --> 01:45:40,628
I'm going to take just a second
here to say something to you.

1940
01:45:40,718 --> 01:45:43,453
A long time ago someone said to me.

1941
01:45:44,273 --> 01:45:48,593
They were talking about how, um, we don't
answer the phone because we don't want

1942
01:45:48,593 --> 01:45:50,663
somebody to be selling something to us.

1943
01:45:51,083 --> 01:45:53,993
But if we want to call somebody
to sell something to them, we're

1944
01:45:53,993 --> 01:45:55,703
wanting them to answer the phone.

1945
01:45:55,853 --> 01:45:59,123
And one of the way to get them
to answer the phone is if you

1946
01:45:59,123 --> 01:46:02,273
answer the phone when other people
call you to sell you something.

1947
01:46:02,603 --> 01:46:05,393
Now, it doesn't mean that you
have to buy what they're selling.

1948
01:46:05,543 --> 01:46:09,413
You can very politely decline what
it is that they're selling, but

1949
01:46:09,563 --> 01:46:13,283
you create that energy around, you
know, I'm gonna help you, or I'm

1950
01:46:13,283 --> 01:46:15,023
at least going to acknowledge you.

1951
01:46:15,383 --> 01:46:19,313
And, um, they will acknowledge
you when the time comes for them

1952
01:46:19,313 --> 01:46:20,993
to, to get in touch with you.

1953
01:46:20,993 --> 01:46:23,963
So that's just a little side
note, a little sidebar for you.

1954
01:46:25,493 --> 01:46:28,193
So another thing I hear is
that they don't pay on time.

1955
01:46:28,283 --> 01:46:29,873
So that's more contrast.

1956
01:46:30,683 --> 01:46:33,323
But we're still interviewing
this person so far.

1957
01:46:33,563 --> 01:46:36,803
They don't return phone calls and
they don't pay their bills on time.

1958
01:46:36,803 --> 01:46:37,493
What else?

1959
01:46:39,713 --> 01:46:41,513
Clients can often be flaky, can't they?

1960
01:46:41,963 --> 01:46:43,373
In other words, they're scattered.

1961
01:46:44,273 --> 01:46:47,273
So let's use both of those
words for number three.

1962
01:46:47,963 --> 01:46:49,433
They're flaky and they're scattered.

1963
01:46:50,243 --> 01:46:50,933
What else?

1964
01:46:53,273 --> 01:46:54,413
They're always late.

1965
01:46:55,223 --> 01:46:58,463
This is the kind of the bane
of, um, people who do coaching

1966
01:46:59,513 --> 01:47:01,913
clients show up late all the time.

1967
01:47:02,993 --> 01:47:05,663
So perhaps I keep attracting
clients that are always late.

1968
01:47:05,663 --> 01:47:06,833
Make that number four.

1969
01:47:08,783 --> 01:47:09,383
What else?

1970
01:47:09,503 --> 01:47:11,723
How about they always cancel appointments?

1971
01:47:12,893 --> 01:47:14,123
Make that number five.

1972
01:47:16,073 --> 01:47:19,193
If you're having a problem, trying to
think about something to put on your list.

1973
01:47:19,673 --> 01:47:23,783
Think back to a client ago, two
clients ago or four clients ago,

1974
01:47:24,353 --> 01:47:26,903
was there anything that happened
there that was a little squidgy

1975
01:47:26,903 --> 01:47:28,133
for you that you didn't like?

1976
01:47:28,763 --> 01:47:30,563
Perhaps they're just negative people.

1977
01:47:30,893 --> 01:47:33,293
Whatever comes out of
them is always negative.

1978
01:47:33,893 --> 01:47:35,273
Make that number six.

1979
01:47:37,373 --> 01:47:39,953
For many coaches, they have
clients who just don't listen.

1980
01:47:41,093 --> 01:47:42,443
That can be number seven.

1981
01:47:43,208 --> 01:47:45,998
I'm just giving you some examples
here so you can get the idea

1982
01:47:45,998 --> 01:47:47,708
of what contrast is all about.

1983
01:47:48,878 --> 01:47:50,888
Maybe your clients don't trust you.

1984
01:47:51,278 --> 01:47:54,098
Let's put that on there as
number eight, A lack of trust.

1985
01:47:55,568 --> 01:47:59,018
Another big one I hear is that I
just don't have enough clients.

1986
01:47:59,948 --> 01:48:00,698
Let's make that one.

1987
01:48:00,698 --> 01:48:01,538
Number nine.

1988
01:48:02,558 --> 01:48:05,138
Does anybody ever say that
clients are hard to find?

1989
01:48:05,978 --> 01:48:07,268
I hear this all the time.

1990
01:48:07,448 --> 01:48:10,208
Make that number 10, that
clients are hard to find.

1991
01:48:11,468 --> 01:48:13,778
Let's pretend that we're talking
to a friend of ours and we've

1992
01:48:14,078 --> 01:48:16,748
taken out a napkin and we've
drawn a line down the middle.

1993
01:48:17,138 --> 01:48:19,148
We're just having a
conversation with them.

1994
01:48:19,538 --> 01:48:24,068
They say business isn't very good based
on what you've learned just so far.

1995
01:48:24,068 --> 01:48:27,548
Just by that person saying, business
is not very good, we're thinking,

1996
01:48:27,758 --> 01:48:30,578
no wonder if you knew what I knew.

1997
01:48:30,578 --> 01:48:32,708
You'd know why you're
getting what you're getting.

1998
01:48:33,098 --> 01:48:35,258
You'd know why business is not very good.

1999
01:48:36,098 --> 01:48:37,928
We say, tell me what's going on.

2000
01:48:38,438 --> 01:48:39,818
Tell me about some of your clients.

2001
01:48:39,818 --> 01:48:40,628
What don't you like?

2002
01:48:41,558 --> 01:48:43,448
They say they're not
returning phone calls.

2003
01:48:43,448 --> 01:48:44,678
That really irritates me.

2004
01:48:44,918 --> 01:48:47,888
They don't pay me on time, so I
have a hard time paying my bills.

2005
01:48:48,158 --> 01:48:49,508
They're flaky and scattered.

2006
01:48:49,508 --> 01:48:50,708
They're all over the board.

2007
01:48:51,308 --> 01:48:53,888
They're always late and some of
them are canceling appointments.

2008
01:48:54,218 --> 01:48:54,968
They're negative.

2009
01:48:54,998 --> 01:48:57,008
They don't listen and they don't trust me.

2010
01:48:57,998 --> 01:49:00,638
I never seem to have enough clients
because they're really hard to

2011
01:49:00,638 --> 01:49:02,318
find in the first, first place.

2012
01:49:03,788 --> 01:49:06,308
We wouldn't be too far off
to say that for this person.

2013
01:49:06,308 --> 01:49:08,078
This is the kind of
clients they're getting.

2014
01:49:08,558 --> 01:49:10,058
And why do you think that is?

2015
01:49:10,658 --> 01:49:12,248
Because this is the vibration.

2016
01:49:12,248 --> 01:49:16,298
They are sending all of us, all
of those things on the list or

2017
01:49:16,298 --> 01:49:20,648
the negative vibrations, they are
sending what we're calling contrast.

2018
01:49:21,458 --> 01:49:24,638
By the way, we've only come up
with 10 items for this list.

2019
01:49:24,698 --> 01:49:25,988
Is it limited to 10?

2020
01:49:26,348 --> 01:49:26,738
No.

2021
01:49:27,518 --> 01:49:31,568
Notice how one negative thought generated
another one and generated another one.

2022
01:49:32,288 --> 01:49:33,248
How long did it take?

2023
01:49:33,368 --> 01:49:35,648
It took us just a few
minutes to do this list.

2024
01:49:36,728 --> 01:49:39,008
If your list is a hundred
long, it's a hundred long.

2025
01:49:39,713 --> 01:49:42,443
If you're stuck and can't think
of anybody, open your client

2026
01:49:42,443 --> 01:49:45,143
file drawer or your CRM system.

2027
01:49:45,473 --> 01:49:48,293
Look in there and you
go, yes, I remember him.

2028
01:49:49,043 --> 01:49:50,633
I haven't worked with him in ages.

2029
01:49:51,713 --> 01:49:53,453
Here's what drove me crazy about him.

2030
01:49:53,513 --> 01:49:55,823
You can take time to build a
list from what you remember

2031
01:49:55,823 --> 01:49:56,853
about that guy and others.

2032
01:49:58,703 --> 01:50:01,913
So a few months back, I had a
client that I did a book design for.

2033
01:50:02,753 --> 01:50:06,203
At first I thought, boy, I'd like
to have 12 clients just like her.

2034
01:50:07,073 --> 01:50:10,103
But then as we worked together,
she started to drive me crazy.

2035
01:50:10,103 --> 01:50:11,063
Oh my God.

2036
01:50:11,213 --> 01:50:13,703
I thought we'd never get that
book to the printing company.

2037
01:50:14,783 --> 01:50:18,083
I was filled with anxiety the
whole time that we worked together.

2038
01:50:18,773 --> 01:50:22,103
Now, do you think I would want
12 or 13 clients like that?

2039
01:50:22,283 --> 01:50:24,623
No, absolutely not.

2040
01:50:25,223 --> 01:50:26,003
So guess what?

2041
01:50:26,003 --> 01:50:31,283
I had more to add to my don't want
list, so then I can be alert in

2042
01:50:31,283 --> 01:50:34,883
the future and try to set better
boundaries with future clients.

2043
01:50:36,158 --> 01:50:38,828
This list articulates the vibration.

2044
01:50:38,828 --> 01:50:42,098
That person I mentioned a
minute ago is sending, if that's

2045
01:50:42,098 --> 01:50:43,448
what that person is sending.

2046
01:50:43,448 --> 01:50:45,968
Can law of attraction not not match it?

2047
01:50:46,748 --> 01:50:48,458
It has to match that vibration.

2048
01:50:48,698 --> 01:50:50,138
It doesn't know the difference.

2049
01:50:50,678 --> 01:50:53,228
Law of Attraction isn't saying
that's what she doesn't want.

2050
01:50:53,228 --> 01:50:56,678
Law of Attraction is saying,
Hey, I match vibrations.

2051
01:50:57,998 --> 01:51:00,848
We wouldn't be the least bit
surprised that all of this person's

2052
01:51:00,848 --> 01:51:04,208
clients are like that, or at least
parts of each of those things.

2053
01:51:04,808 --> 01:51:07,778
So what if you're curious and you
want to know what the vibes are you're

2054
01:51:07,778 --> 01:51:09,728
sending in any area of your life.

2055
01:51:10,508 --> 01:51:13,448
If you wanna know what the vibes
you're sending off about your business,

2056
01:51:13,448 --> 01:51:17,468
about sales, about attracting new
customers, clients, and business

2057
01:51:17,468 --> 01:51:21,968
partners, or any of those areas, take
a look to see what you're getting.

2058
01:51:21,968 --> 01:51:23,288
It's a perfect match.

2059
01:51:24,008 --> 01:51:26,858
Whatever you're getting in
signups, referrals and sales

2060
01:51:27,278 --> 01:51:29,138
is matching your vibration.

2061
01:51:29,708 --> 01:51:33,788
So I always say, if you're having money
troubles, just look in your wallet.

2062
01:51:34,478 --> 01:51:37,778
What's in there is a perfect match
to your vibrations about money.

2063
01:51:39,128 --> 01:51:42,218
So for your homework, I want
you to create your own clarity

2064
01:51:42,218 --> 01:51:46,058
through contrast worksheet for
you and your business on the left.

2065
01:51:46,508 --> 01:51:50,678
Write down every characteristic you can
think of that you don't want in a client.

2066
01:51:51,398 --> 01:51:52,988
Let me tell you another little story.

2067
01:51:54,068 --> 01:51:58,688
Years ago when I first went out on my
own, I thought that work was work and

2068
01:51:58,688 --> 01:52:02,918
you took the work, you took the good
work with the bad, and if a client was

2069
01:52:02,918 --> 01:52:04,808
difficult, that's just the way it was.

2070
01:52:05,438 --> 01:52:06,248
Work was work.

2071
01:52:06,248 --> 01:52:08,978
And if you were getting paid,
then it had to be good work.

2072
01:52:10,088 --> 01:52:14,858
So I had gotten a new faster computer,
and so that opened up some space in

2073
01:52:14,858 --> 01:52:17,108
my schedule to take on one new client.

2074
01:52:18,413 --> 01:52:22,133
Now, up to that point, my clients
had just come to me by word of mouth

2075
01:52:22,223 --> 01:52:23,933
referrals from existing clients.

2076
01:52:24,203 --> 01:52:27,653
So I asked around if anyone knew
of someone who needed help with

2077
01:52:27,653 --> 01:52:31,433
the layout and production of a
magazine or a newspaper, because

2078
01:52:31,433 --> 01:52:33,083
that's what I did at the time.

2079
01:52:33,473 --> 01:52:37,733
And lo and behold, I landed what
appeared to be the perfect client.

2080
01:52:38,513 --> 01:52:43,613
Well, as it turned out, his project was
a perfect fit for me, but he was not.

2081
01:52:43,793 --> 01:52:47,483
He also made me crazy as a designer.

2082
01:52:47,993 --> 01:52:50,963
I liked having creative freedom
for the project I worked on.

2083
01:52:51,473 --> 01:52:55,193
This guy wanted to sit next to me and
direct everything I was doing, and I let

2084
01:52:55,193 --> 01:52:58,043
him, you know, he'd say, change this font.

2085
01:52:58,163 --> 01:52:59,813
Let's see how this photo would look.

2086
01:52:59,813 --> 01:53:01,103
Let's change the size of it.

2087
01:53:01,343 --> 01:53:02,693
Let's try these colors.

2088
01:53:02,873 --> 01:53:06,563
It was maddening for me as
it would be for any designer.

2089
01:53:07,133 --> 01:53:11,423
It took me a while to get rid of him, and
he never could seem to understand why.

2090
01:53:11,783 --> 01:53:14,303
But the valuable lesson I learned.

2091
01:53:14,918 --> 01:53:19,538
You have to remember, I knew nothing
about law of Attraction back then,

2092
01:53:21,548 --> 01:53:26,888
but the valuable lesson I learned was
that I had to be very specific about the

2093
01:53:26,888 --> 01:53:28,748
kind of client I wanted to work with.

2094
01:53:29,228 --> 01:53:32,078
Otherwise I'd still have to
take on just whoever showed up.

2095
01:53:32,438 --> 01:53:33,398
So this is important.

2096
01:53:33,848 --> 01:53:37,778
Most business people I know never take
the time to do this kind of an exercise.

2097
01:53:37,988 --> 01:53:42,188
If they do it at all, they just jump
right in to trying to figure out who their

2098
01:53:42,188 --> 01:53:48,068
ideal client is without ever once looking
at what they might not like in a client.

2099
01:53:48,998 --> 01:53:53,438
So the contrast part is pretty
important, and we're only looking at

2100
01:53:53,438 --> 01:53:55,298
this negative quality list briefly.

2101
01:53:55,658 --> 01:54:00,788
Once it's served its purpose, we toss
out that part and we keep the good part.

2102
01:54:01,658 --> 01:54:03,578
The good part's gonna be
on the right hand side.

2103
01:54:04,268 --> 01:54:07,208
Here's the good news, we
can change our vibrations.

2104
01:54:08,213 --> 01:54:11,093
So underneath this worksheet,
near the very bottom, or even on a

2105
01:54:11,093 --> 01:54:15,113
new sheet of paper, or go to page
five in your PEDF, I want you to

2106
01:54:15,113 --> 01:54:17,453
draw four boxes beside each other.

2107
01:54:18,323 --> 01:54:22,163
Make them about the size of a matchbox,
if you remember what those are.

2108
01:54:22,703 --> 01:54:24,833
Or maybe the size of half a credit card.

2109
01:54:26,543 --> 01:54:30,023
And in the first box, I want
you to write the word words.

2110
01:54:31,643 --> 01:54:36,473
In the second box, write the
word thoughts and underneath

2111
01:54:36,473 --> 01:54:40,073
it in write made up of words.

2112
01:54:41,633 --> 01:54:44,663
A thought is just a string of
words that forms a sentence, right?

2113
01:54:44,663 --> 01:54:47,033
And then after you have a
thought, what do you get?

2114
01:54:48,713 --> 01:54:49,403
Feelings.

2115
01:54:49,913 --> 01:54:50,633
Put feelings.

2116
01:54:50,633 --> 01:54:55,013
In the third box you can write
feelings slash vibrations.

2117
01:54:55,193 --> 01:54:56,333
Are they the same thing?

2118
01:54:57,263 --> 01:54:58,043
Yes, they are.

2119
01:54:58,433 --> 01:55:03,443
So underneath that, in bracket, in bracket
or parentheses, write the negative symbol.

2120
01:55:04,793 --> 01:55:09,563
The positive sign or write out
the words negative and positive,

2121
01:55:11,603 --> 01:55:13,673
and then write results in last box.

2122
01:55:14,573 --> 01:55:17,573
I know this is going to sound really
simple and it might challenge your current

2123
01:55:17,573 --> 01:55:19,853
beliefs on things, but let's look at

2124
01:55:22,853 --> 01:55:25,103
each other with the third box.

2125
01:55:25,103 --> 01:55:28,403
If I'm having a negative emotion about
something, where did it come from?

2126
01:55:30,773 --> 01:55:34,313
It was the thought, wasn't
it that that preceded it.

2127
01:55:34,523 --> 01:55:37,583
What was in the thought that generated
the negative thought that generated

2128
01:55:37,583 --> 01:55:40,913
the negative vibration was words.

2129
01:55:41,993 --> 01:55:44,933
Are there words that cause us
to offer a negative vibration?

2130
01:55:45,623 --> 01:55:48,293
You just have to look at that
list we built a few minutes ago.

2131
01:55:49,373 --> 01:55:51,803
Remember, there are three
really common words that we use

2132
01:55:51,803 --> 01:55:53,333
a lot underneath your boxes.

2133
01:55:53,333 --> 01:55:55,283
Write the words, don't not, and no.

2134
01:55:57,503 --> 01:56:00,353
Now, when you include those words
in your thoughts, you now give

2135
01:56:00,353 --> 01:56:02,963
attention to what you didn't want,
which is a negative vibration.

2136
01:56:03,788 --> 01:56:05,918
What is the best way to change vibrations?

2137
01:56:06,698 --> 01:56:12,278
You change your words, which inevitably
changes your thoughts, which invariably

2138
01:56:12,278 --> 01:56:14,078
changes your feelings or your vibes.

2139
01:56:15,638 --> 01:56:19,118
So if you're having a really
positive vibration, can you change

2140
01:56:19,118 --> 01:56:20,798
them to negative vibrations?

2141
01:56:21,368 --> 01:56:21,878
Sure.

2142
01:56:22,238 --> 01:56:22,958
Instantly.

2143
01:56:23,318 --> 01:56:24,218
By changing what?

2144
01:56:25,448 --> 01:56:26,768
By changing your words.

2145
01:56:27,968 --> 01:56:30,458
I want you to put a circle
by the words, don't not know.

2146
01:56:30,458 --> 01:56:31,538
And draw a line through it.

2147
01:56:31,568 --> 01:56:33,188
As in do not use.

2148
01:56:34,388 --> 01:56:35,888
Now I know that you know that.

2149
01:56:35,888 --> 01:56:38,438
I know that you know that we're
going to be using, don't not

2150
01:56:38,438 --> 01:56:40,118
know because that's what we do.

2151
01:56:40,718 --> 01:56:42,308
But I gave you a correction earlier.

2152
01:56:42,308 --> 01:56:44,198
Does anyone remember what that was?

2153
01:56:48,998 --> 01:56:51,098
So what do I want?

2154
01:56:52,448 --> 01:56:56,138
So besides the words, don't not know,
I want you to write this sentence.

2155
01:56:56,558 --> 01:56:58,388
So what do I want?

2156
01:56:59,798 --> 01:57:01,028
We're recapping this again.

2157
01:57:01,028 --> 01:57:02,318
Let's move back up to our list.

2158
01:57:03,338 --> 01:57:05,678
Do you see how we built the
list of what we don't want?

2159
01:57:06,008 --> 01:57:07,328
What vibration was that?

2160
01:57:10,688 --> 01:57:11,978
All negative stuff, right?

2161
01:57:12,998 --> 01:57:17,438
So beside the word contrast, write
negative or just draw a negative symbol.

2162
01:57:18,968 --> 01:57:22,508
If I want to get to the other
side, the clarity side, what

2163
01:57:22,508 --> 01:57:24,038
question do I need to ask?

2164
01:57:26,888 --> 01:57:31,628
So what do I want in between
the words contrast and clarity?

2165
01:57:31,628 --> 01:57:32,828
Write the sentence again.

2166
01:57:33,578 --> 01:57:35,168
So what do I want?

2167
01:57:36,458 --> 01:57:39,578
Are you getting the idea that I want
you to remember to use that phrase

2168
01:57:39,608 --> 01:57:43,958
whenever you're encountering something
negative that is happening Now, we're

2169
01:57:43,958 --> 01:57:45,428
not finished with this list yet.

2170
01:57:46,058 --> 01:57:49,118
The purpose of this exercise
is to identify desire.

2171
01:57:49,718 --> 01:57:52,298
This worksheet doesn't say
anything about desire in it.

2172
01:57:52,298 --> 01:57:57,638
Does it as the words contrast and
clarity in bracket, besides the word

2173
01:57:57,638 --> 01:58:00,308
clarity, write, clarity, birth's, desire.

2174
01:58:02,183 --> 01:58:04,253
Clarity, birth's desire.

2175
01:58:06,413 --> 01:58:09,653
The whole purpose of this worksheet
is to get you to your desire.

2176
01:58:09,743 --> 01:58:10,673
So how do you get it?

2177
01:58:11,213 --> 01:58:12,413
You get clarity.

2178
01:58:13,043 --> 01:58:16,583
Clarity about what you want,
and clarity comes from contrast.

2179
01:58:17,243 --> 01:58:20,153
You ever notice when you get clear
about something, how it feels?

2180
01:58:21,233 --> 01:58:24,863
Maybe you're shopping for some
clothes, a tv, a sofa or something.

2181
01:58:25,523 --> 01:58:27,473
You say, man, that's exactly what I want.

2182
01:58:27,473 --> 01:58:28,463
I love that.

2183
01:58:28,943 --> 01:58:30,233
I like it in this color.

2184
01:58:30,233 --> 01:58:31,913
I like this, and I like that.

2185
01:58:32,663 --> 01:58:34,193
How did that clarity feel?

2186
01:58:35,723 --> 01:58:36,863
It feels good.

2187
01:58:37,853 --> 01:58:39,113
That was your desire.

2188
01:58:39,173 --> 01:58:41,873
That was the birthing of
the positive vibration.

2189
01:58:42,593 --> 01:58:46,883
So in order to get to
desire, I need to get clear.

2190
01:58:46,973 --> 01:58:51,053
In order to get clear, I need
to know what I don't want.

2191
01:58:52,943 --> 01:58:56,003
Somebody might say, you're teaching
us to be more positive, but we just

2192
01:58:56,003 --> 01:58:57,773
built a list of 10 negative things.

2193
01:58:58,163 --> 01:59:01,433
Why was it okay to build a
list of 10 negative things?

2194
01:59:02,693 --> 01:59:05,933
And it's because it helps you to
get clarity and what's the key to

2195
01:59:05,933 --> 01:59:08,183
how long we observe that contrast?

2196
01:59:09,263 --> 01:59:10,703
We observe it briefly.

2197
01:59:12,053 --> 01:59:13,763
I want you to write in
the margin somewhere.

2198
01:59:13,763 --> 01:59:16,013
Observe contrast, briefly.

2199
01:59:18,743 --> 01:59:20,873
Observe Contrast briefly

2200
01:59:23,453 --> 01:59:26,093
when it comes to a really bad
smell, how long is briefly,

2201
01:59:28,283 --> 01:59:32,903
might be as long as you can stand it,
but how long someone smells something

2202
01:59:32,903 --> 01:59:35,003
bad is up to the individual person.

2203
01:59:36,053 --> 01:59:39,083
What's briefly for most people
may not be briefly for you.

2204
01:59:40,463 --> 01:59:43,403
When it comes to something that
smells really ra bad, briefly is

2205
01:59:43,403 --> 01:59:45,293
usually about a nanosecond, isn't it?

2206
01:59:45,983 --> 01:59:46,958
Oh my, I don't like that.

2207
01:59:49,163 --> 01:59:51,893
When it comes to relationships,
how long is briefly?

2208
01:59:53,183 --> 01:59:58,913
Maybe 40 years for some folks When it
comes to your job, how long is briefly

2209
02:00:00,653 --> 02:00:03,113
in the only corporate job I ever had?

2210
02:00:03,563 --> 02:00:08,003
I grew, I grew to dislike it for a
number of years before I finally left it.

2211
02:00:08,903 --> 02:00:12,623
I observed my unhappiness in
that job way longer than briefly.

2212
02:00:14,033 --> 02:00:16,913
So what happens when you
observe contrast longer.

2213
02:00:19,043 --> 02:00:20,363
It lasts longer, doesn't it?

2214
02:00:20,633 --> 02:00:21,683
And you get more of it.

2215
02:00:22,493 --> 02:00:24,893
So observe, contrast briefly.

2216
02:00:25,793 --> 02:00:27,743
We spent what, four minutes on it.

2217
02:00:28,013 --> 02:00:30,653
That wasn't enough time to
even set the energy in motion.

2218
02:00:31,673 --> 02:00:32,813
We want to get to clarity.

2219
02:00:32,813 --> 02:00:35,243
So let's go through our
list again, one at a time.

2220
02:00:36,683 --> 02:00:38,693
Number one is don't return phone calls.

2221
02:00:39,203 --> 02:00:41,273
A little voice in my head
says, ding, ding, ding.

2222
02:00:41,273 --> 02:00:42,773
You just said what you didn't want.

2223
02:00:43,463 --> 02:00:45,803
The question is then, so what do I want?

2224
02:00:46,478 --> 02:00:49,928
The very first one is that people
don't return phone calls or I,

2225
02:00:50,048 --> 02:00:52,298
who would say, so what do I want?

2226
02:00:52,298 --> 02:00:53,558
Or what do you want?

2227
02:00:55,598 --> 02:00:58,478
So all my clients return
my calls promptly.

2228
02:00:58,808 --> 02:01:02,828
Yes, all of my clients
return my calls promptly.

2229
02:01:03,398 --> 02:01:05,978
Now we've converted that
contrast to clarity.

2230
02:01:07,028 --> 02:01:10,478
Now, what do we do with number
one on the contrast side where

2231
02:01:10,478 --> 02:01:11,978
they don't return phone calls?

2232
02:01:13,118 --> 02:01:14,168
We're done looking at it.

2233
02:01:14,378 --> 02:01:15,428
So just cross it off.

2234
02:01:17,348 --> 02:01:19,268
The next one is that
they don't pay on time.

2235
02:01:19,268 --> 02:01:20,678
So what do you want instead?

2236
02:01:22,868 --> 02:01:24,308
I want them to pay on time.

2237
02:01:25,148 --> 02:01:25,928
So cross off.

2238
02:01:25,958 --> 02:01:27,848
Cross off that they don't pay on time.

2239
02:01:27,938 --> 02:01:29,168
It's pretty simple, really.

2240
02:01:29,288 --> 02:01:30,668
You already see what I'm doing.

2241
02:01:31,598 --> 02:01:32,798
Your clients are flaky.

2242
02:01:32,798 --> 02:01:35,168
I keep attracting flaky
and scattered clients.

2243
02:01:35,378 --> 02:01:37,148
So what do you want?

2244
02:01:38,678 --> 02:01:41,138
I want intelligent and focused clients.

2245
02:01:42,278 --> 02:01:43,928
What other words can you use?

2246
02:01:45,218 --> 02:01:47,558
One thought generates
another one and another one.

2247
02:01:47,738 --> 02:01:49,658
So maybe they're also organized.

2248
02:01:49,658 --> 02:01:50,558
They're accountable.

2249
02:01:51,158 --> 02:01:52,148
They're secure.

2250
02:01:53,228 --> 02:01:55,628
Do you see how we just keep
birthing more and more?

2251
02:01:56,618 --> 02:01:58,748
So let's cross off flaky and scattered.

2252
02:01:59,678 --> 02:02:03,398
Next one is they're always
late, so what do you want?

2253
02:02:04,718 --> 02:02:06,068
They're always on time.

2254
02:02:06,218 --> 02:02:07,718
We want them to be on time.

2255
02:02:07,718 --> 02:02:08,528
They're prompt.

2256
02:02:09,428 --> 02:02:11,888
So on the left hand side,
cross off always late.

2257
02:02:13,748 --> 02:02:15,278
They always cancel appointments.

2258
02:02:15,398 --> 02:02:16,118
What do you want?

2259
02:02:16,868 --> 02:02:18,278
We want 'em to be reliable.

2260
02:02:18,278 --> 02:02:19,658
We want 'em to be committed.

2261
02:02:21,428 --> 02:02:22,688
Do they keep their appointments?

2262
02:02:22,688 --> 02:02:24,398
Yes, they keep their appointments.

2263
02:02:24,428 --> 02:02:25,328
They're reliable.

2264
02:02:25,328 --> 02:02:25,718
Good.

2265
02:02:26,558 --> 02:02:27,218
This is good.

2266
02:02:28,178 --> 02:02:29,828
Some of them are a little bit negative.

2267
02:02:30,488 --> 02:02:31,208
What do you want?

2268
02:02:32,498 --> 02:02:34,148
You want it to be more positive, right?

2269
02:02:34,838 --> 02:02:35,858
Maybe upbeat.

2270
02:02:36,728 --> 02:02:38,438
They're upbeat and uplifting.

2271
02:02:39,008 --> 02:02:40,448
They're just positive.

2272
02:02:41,498 --> 02:02:42,338
They could be fun.

2273
02:02:44,528 --> 02:02:45,998
They're not very good listeners.

2274
02:02:46,268 --> 02:02:47,498
They don't listen very well.

2275
02:02:48,308 --> 02:02:49,388
That's what you don't want.

2276
02:02:49,388 --> 02:02:50,228
What do you want?

2277
02:02:52,088 --> 02:02:53,918
Well, we want people
that are approachable.

2278
02:02:54,488 --> 02:02:57,908
We want good listeners or
great listeners even, you know,

2279
02:02:57,908 --> 02:02:59,738
they're good communicators.

2280
02:03:01,208 --> 02:03:03,128
They don't trust.

2281
02:03:03,128 --> 02:03:03,848
What do you want?

2282
02:03:04,898 --> 02:03:05,738
They trust me.

2283
02:03:05,738 --> 02:03:11,078
They like my advice, and maybe more
important, we'll talk about this

2284
02:03:11,078 --> 02:03:15,788
again in a minute, but maybe even
more important is I trust them.

2285
02:03:18,158 --> 02:03:19,298
I don't have enough clients.

2286
02:03:19,298 --> 02:03:19,958
What do you want?

2287
02:03:21,278 --> 02:03:22,838
I have an abundance of clients.

2288
02:03:24,338 --> 02:03:27,728
To have an abundance of clients
instead of putting a number.

2289
02:03:28,898 --> 02:03:31,778
I like the idea of an abundance
of clients because an abundance

2290
02:03:31,778 --> 02:03:35,648
of clients to me might be five,
and for Lucy it might be 25.

2291
02:03:37,178 --> 02:03:39,038
I don't want to tell you
a number to put there.

2292
02:03:39,548 --> 02:03:41,918
Abundance will feel
different for each of you.

2293
02:03:42,488 --> 02:03:44,228
It might be higher or lower.

2294
02:03:44,258 --> 02:03:49,298
We don't wanna say it can only be five
or 25, or to limit ourselves in some way.

2295
02:03:49,598 --> 02:03:51,518
You know what abundance means to you?

2296
02:03:51,578 --> 02:03:53,198
You don't even have to put a number to it.

2297
02:03:53,648 --> 02:03:57,818
The very last one is that
clients are hard to find.

2298
02:03:58,658 --> 02:04:00,908
So what do you want?

2299
02:04:02,498 --> 02:04:08,048
They find me if they're hard
to find, what do we want?

2300
02:04:08,378 --> 02:04:10,238
You know, it's like putting
a lighthouse out there.

2301
02:04:11,318 --> 02:04:15,248
Lighthouse is is always to
bring ships in safely, right?

2302
02:04:16,058 --> 02:04:18,098
We're doing the same
thing with our clients.

2303
02:04:18,878 --> 02:04:19,658
So what do we want?

2304
02:04:20,498 --> 02:04:22,538
Well, the clients are everywhere.

2305
02:04:24,368 --> 02:04:25,688
They're easy to attract.

2306
02:04:26,918 --> 02:04:28,298
Let's see if we proved our point.

2307
02:04:29,048 --> 02:04:30,908
Gonna read our list of our perfect fit.

2308
02:04:30,938 --> 02:04:31,838
Ideal client.

2309
02:04:32,018 --> 02:04:35,708
Remember, this exercise is
to help us arrive at desire.

2310
02:04:36,488 --> 02:04:38,318
So would this be an ideal client?

2311
02:04:38,738 --> 02:04:42,698
Let's go up to the top and double
underline ideal or perfect fit.

2312
02:04:42,968 --> 02:04:43,748
My perfect fit.

2313
02:04:43,748 --> 02:04:45,188
Client returns calls.

2314
02:04:45,548 --> 02:04:46,628
They pay on time.

2315
02:04:47,108 --> 02:04:49,748
They're intelligent, focused,
organized and accountable.

2316
02:04:49,748 --> 02:04:50,678
They're on time.

2317
02:04:50,828 --> 02:04:52,148
They keep their appointments.

2318
02:04:52,688 --> 02:04:55,658
They're positive, upbeat,
uplifting and approachable.

2319
02:04:55,988 --> 02:04:58,148
They're great listeners
and good communicators.

2320
02:04:58,418 --> 02:05:01,538
They trust me and like
me, they like my advice.

2321
02:05:01,928 --> 02:05:03,398
I have an abundance of them.

2322
02:05:03,638 --> 02:05:05,048
They find me.

2323
02:05:05,768 --> 02:05:07,178
Clients are everywhere.

2324
02:05:07,508 --> 02:05:09,458
Do you think that makes
for an ideal client?

2325
02:05:10,958 --> 02:05:14,018
So you may be asking yourself,
is this really possible to have

2326
02:05:14,018 --> 02:05:15,728
this kind of a perfect fit client?

2327
02:05:16,688 --> 02:05:20,228
Well, do you suppose anybody else on
the planet has that kind of client?

2328
02:05:20,948 --> 02:05:22,568
Yes, I do myself.

2329
02:05:22,598 --> 02:05:25,808
All my clients tend to be
like this because that's what

2330
02:05:25,808 --> 02:05:27,248
I've offered vibrationally.

2331
02:05:28,118 --> 02:05:31,508
But a few years ago I
learned another hard lesson.

2332
02:05:31,943 --> 02:05:34,763
You know how we marketers always
talk about how you have to do the

2333
02:05:34,763 --> 02:05:38,753
marketing work that lets a prospective
client get to know you, then to like

2334
02:05:38,753 --> 02:05:42,983
you, and then they'll trust you, the
know, like, and trust factor, right?

2335
02:05:43,793 --> 02:05:45,593
You're likely familiar with that idea.

2336
02:05:46,883 --> 02:05:50,393
The only time I ever really got burned
with someone not paying all of the

2337
02:05:50,393 --> 02:05:54,713
payments on a payment plan they agreed
to was someone that I didn't know at all.

2338
02:05:54,923 --> 02:05:56,873
They kind of came to me out of the blue.

2339
02:05:57,293 --> 02:05:59,393
I had no prior relationship with them.

2340
02:06:00,863 --> 02:06:03,053
They opted for a payment
plan for a course.

2341
02:06:03,413 --> 02:06:08,063
They completed the entire program and then
boom, after the first payment, no more.

2342
02:06:08,633 --> 02:06:12,323
So the lesson I learned is
that this goes in reverse too.

2343
02:06:12,923 --> 02:06:18,023
This know, like, and trust, and I
added this to my ideal client profile.

2344
02:06:18,923 --> 02:06:23,603
I want clients that I know,
like, and trust because I've

2345
02:06:23,603 --> 02:06:25,223
built a relationship with them.

2346
02:06:26,693 --> 02:06:27,218
Read that again.

2347
02:06:27,533 --> 02:06:31,403
I want clients that I
know, like, and trust.

2348
02:06:31,973 --> 02:06:34,283
Because I've built a
relationship with them.

2349
02:06:36,203 --> 02:06:41,183
So the cool thing is when I make that
effort, even if it's just connecting on

2350
02:06:41,183 --> 02:06:45,563
a free webinar, then I tend to attract
my ideal client or class participant.

2351
02:06:46,163 --> 02:06:48,983
Keep that in mind for your
own contrast to clarity.

2352
02:06:48,983 --> 02:06:53,513
When you're thinking about
ideal clients or customers, do

2353
02:06:53,513 --> 02:06:55,373
you know, like, and trust them.

2354
02:06:56,753 --> 02:06:58,853
Now let's go back to review
what we talked about.

2355
02:06:59,693 --> 02:07:02,873
When you talk about what you don't
want, you offer a negative vibration.

2356
02:07:03,533 --> 02:07:07,043
When you go from what you don't want
to, what you do want, the words change.

2357
02:07:07,253 --> 02:07:09,173
When the words change,
the vibration changes.

2358
02:07:09,413 --> 02:07:13,103
How many vibrations can you
hold at one time as you're

2359
02:07:13,103 --> 02:07:14,483
holding the new you just won?

2360
02:07:15,743 --> 02:07:18,923
And as you're holding the new vibration,
when is law of attraction checking

2361
02:07:20,033 --> 02:07:24,893
right now and right now, and right now,
every second of every hour of every day?

2362
02:07:26,093 --> 02:07:28,823
Does it know what you offered
vibrationally yesterday

2363
02:07:29,663 --> 02:07:31,253
or even minutes ago?

2364
02:07:32,078 --> 02:07:32,738
It doesn't.

2365
02:07:33,398 --> 02:07:37,988
It's only obedient to what is happening
right now, and this is really good news.

2366
02:07:38,618 --> 02:07:41,798
So somewhere on your paper, draw
a circle and inside big black

2367
02:07:41,798 --> 02:07:44,048
letters, write the word reset button.

2368
02:07:45,218 --> 02:07:46,838
You all have a reset button.

2369
02:07:48,998 --> 02:07:52,628
Who can tell me where we use the
restart or reset button These days?

2370
02:07:57,548 --> 02:07:58,958
It's on your computer or your phone.

2371
02:07:58,958 --> 02:07:59,288
Right?

2372
02:08:00,278 --> 02:08:02,588
When your computer or your
phone goes wonky, you press

2373
02:08:02,588 --> 02:08:04,358
the reset, button it, fix it.

2374
02:08:05,258 --> 02:08:10,418
Almost always, if there's an area in
your business like today we did the

2375
02:08:10,418 --> 02:08:13,868
ideal client, or you don't like the
clients you're getting, you can tell by

2376
02:08:13,868 --> 02:08:16,448
how you feel that they're not a match.

2377
02:08:16,448 --> 02:08:20,048
You can just tell these clients
aren't really a match for me.

2378
02:08:20,048 --> 02:08:21,458
I'd like to reset these.

2379
02:08:21,488 --> 02:08:23,888
Wouldn't it be nice to be
able to reset your clients?

2380
02:08:24,848 --> 02:08:27,463
Go back to that box where we put
words, thoughts, and feelings.

2381
02:08:28,598 --> 02:08:33,128
If you wanna re reset the experience
you're getting in the end, you'd

2382
02:08:33,128 --> 02:08:35,348
simply need to reset your vibration.

2383
02:08:36,578 --> 02:08:39,488
This exercise we just did
is like your reset button.

2384
02:08:39,788 --> 02:08:41,678
You are resetting your vibration.

2385
02:08:42,098 --> 02:08:42,818
I promise you.

2386
02:08:42,818 --> 02:08:46,328
When you change your vibration, you'll
change the results you're getting.

2387
02:08:47,228 --> 02:08:48,638
I'd like you to write that down.

2388
02:08:48,698 --> 02:08:52,538
When I change my vibration, I
change the results I'm getting.

2389
02:08:54,458 --> 02:08:56,348
When I change my vibration,

2390
02:08:58,598 --> 02:09:01,028
I change the results I'm getting.

2391
02:09:05,288 --> 02:09:07,268
The next sentence you'll hear is,

2392
02:09:10,088 --> 02:09:14,678
I can reset what I'm getting
by changing my vi vibration,

2393
02:09:17,768 --> 02:09:22,988
I can reset what I'm getting
by changing my vibration.

2394
02:09:24,398 --> 02:09:25,748
Here's what happens to some people.

2395
02:09:27,023 --> 02:09:29,963
When they're first doing this work,
maybe they have three clients who are all

2396
02:09:29,963 --> 02:09:31,703
like this person we've been describing.

2397
02:09:32,003 --> 02:09:33,923
They're a combination of all these things.

2398
02:09:34,163 --> 02:09:35,243
Less than ideal.

2399
02:09:36,143 --> 02:09:39,623
If you have reset your vibration,
now you're holding this pure positive

2400
02:09:39,623 --> 02:09:41,093
vibration and you can take a look.

2401
02:09:41,753 --> 02:09:44,543
Are your current clients
matching your new vibration?

2402
02:09:45,473 --> 02:09:46,133
Maybe not.

2403
02:09:47,453 --> 02:09:51,533
So what might happen to you energetically
between you and your current clients?

2404
02:09:51,833 --> 02:09:53,543
Are they going to be a match anymore?

2405
02:09:54,743 --> 02:09:55,763
Probably not.

2406
02:09:56,483 --> 02:09:57,743
So how will that feel?

2407
02:09:58,253 --> 02:10:00,623
Will you experience some
resistance with them?

2408
02:10:01,553 --> 02:10:03,953
You might say, I still have this customer.

2409
02:10:04,403 --> 02:10:05,903
I really don't like this customer.

2410
02:10:06,503 --> 02:10:07,133
They're rude.

2411
02:10:07,133 --> 02:10:10,223
They don't pay on time, and are always
trying to beat me down on price.

2412
02:10:10,433 --> 02:10:12,113
I don't like doing that anymore.

2413
02:10:12,833 --> 02:10:18,713
Now you go back to that old track, you
say, my ideal client pays on time, has a

2414
02:10:18,713 --> 02:10:20,843
lot of money, and is kind and generous.

2415
02:10:21,503 --> 02:10:25,553
The distance between the client you
want and the client you have equals

2416
02:10:25,553 --> 02:10:27,413
the amount of resistance you feel.

2417
02:10:28,343 --> 02:10:29,783
I would like you to write that down.

2418
02:10:31,103 --> 02:10:33,653
The distance between my ideal client,

2419
02:10:36,953 --> 02:10:39,683
the distance between my ideal client

2420
02:10:46,043 --> 02:10:47,603
and my existing client

2421
02:10:54,053 --> 02:10:57,353
is equal to the resistance.

2422
02:10:57,353 --> 02:10:58,163
I feel.

2423
02:11:00,113 --> 02:11:04,283
The distance between my ideal
client and my existing client is

2424
02:11:04,283 --> 02:11:07,223
equal to the resistance I feel.

2425
02:11:08,693 --> 02:11:11,513
If I were to go through my own
client list and pull out my very

2426
02:11:11,513 --> 02:11:13,223
first client, her name is Sandy.

2427
02:11:13,943 --> 02:11:15,323
She is all of these things.

2428
02:11:15,383 --> 02:11:17,423
She's kind and she pays on time.

2429
02:11:17,963 --> 02:11:20,123
Do she and I have
resistance with each other.

2430
02:11:20,948 --> 02:11:23,168
Not at all because she's so close.

2431
02:11:23,168 --> 02:11:23,978
We're a match.

2432
02:11:24,998 --> 02:11:27,908
When we talk about being a match,
I'm talking about being a vibrational

2433
02:11:27,908 --> 02:11:31,628
match, so somewhere in the margins
or on a new piece of paper.

2434
02:11:31,628 --> 02:11:31,958
Right?

2435
02:11:32,018 --> 02:11:33,698
I'm matching vibrationally.

2436
02:11:35,798 --> 02:11:38,493
I'm matching vibrationally.

2437
02:11:41,048 --> 02:11:42,008
That's what we want.

2438
02:11:43,238 --> 02:11:44,828
We want to match vibrationally.

2439
02:11:45,548 --> 02:11:49,028
Maybe I'll have some clients that are
really far away from my ideal client.

2440
02:11:49,238 --> 02:11:51,128
That means there's a lot of resistance.

2441
02:11:51,818 --> 02:11:54,548
So then some of them might
just fall off of your radar.

2442
02:11:55,598 --> 02:11:58,568
Did you ever have a friend like that in
your life who wasn't really a match and

2443
02:11:58,568 --> 02:12:00,368
just kind of dissipated from your life?

2444
02:12:01,028 --> 02:12:04,268
You never got into a fight with
them or had any ill feelings.

2445
02:12:04,268 --> 02:12:04,808
You'd think?

2446
02:12:05,138 --> 02:12:06,098
I wonder where they went.

2447
02:12:06,098 --> 02:12:07,538
I haven't seen them for years.

2448
02:12:08,498 --> 02:12:11,018
It's because you weren't in
vibrational harmony with them.

2449
02:12:12,008 --> 02:12:14,198
When you hold your vibration
at a certain point.

2450
02:12:14,633 --> 02:12:17,963
In this case, we're gonna hold our
vibration for a really great client.

2451
02:12:18,353 --> 02:12:20,333
That's what we're going to match more of.

2452
02:12:20,603 --> 02:12:24,023
So let me ask you something else,
and you don't have to answer this

2453
02:12:24,023 --> 02:12:28,463
out loud, but how many of you are
either giving away your work or not

2454
02:12:28,463 --> 02:12:32,063
charging enough because you somehow
think you either can't get that much

2455
02:12:32,453 --> 02:12:34,283
or that you don't deserve that much?

2456
02:12:34,973 --> 02:12:37,463
What kind of a vibration do you
think you're putting out there when

2457
02:12:37,463 --> 02:12:38,933
you think that way about yourself?

2458
02:12:39,833 --> 02:12:41,813
So ask yourself, what do I want?

2459
02:12:42,473 --> 02:12:45,053
I want clients that are happy
to pay me what I'm worth.

2460
02:12:45,773 --> 02:12:50,723
I want clients that pay me what I charge
when I ask for without negotiating.

2461
02:12:52,793 --> 02:12:54,293
Now, I know this isn't easy.

2462
02:12:54,683 --> 02:12:58,103
When we start this new way of thinking,
it's often the case that things can

2463
02:12:58,103 --> 02:12:59,723
get worse before they get better.

2464
02:13:00,773 --> 02:13:04,013
So in the third class, we're gonna be
learning all about doubt and how doubt

2465
02:13:04,013 --> 02:13:07,823
gets in the way of us getting the things
we want, like being paid what we want.

2466
02:13:08,873 --> 02:13:12,713
If you state your price and then you hear
that voice that says, that's too much.

2467
02:13:13,133 --> 02:13:14,093
They'll never pay that.

2468
02:13:14,093 --> 02:13:14,723
Guess what?

2469
02:13:15,443 --> 02:13:16,373
That's what you'll get.

2470
02:13:16,973 --> 02:13:18,413
And that is a voice of doubt.

2471
02:13:18,893 --> 02:13:20,783
We'll learn how to control that voice.

2472
02:13:21,923 --> 02:13:25,493
So next week we're gonna move on to
step two, which says that you need to

2473
02:13:25,493 --> 02:13:28,943
give your attention, energy, and focus
to whatever it is that you desire.

2474
02:13:29,423 --> 02:13:32,543
And the best way to harness that
power so that you can indeed give

2475
02:13:32,543 --> 02:13:36,653
it attention, energy, and focus
is to write a desire statement.

2476
02:13:37,343 --> 02:13:38,783
That's what we're gonna do next time.

2477
02:13:39,473 --> 02:13:42,953
So if I build this list of my
ideal client, which we did on this

2478
02:13:42,953 --> 02:13:46,373
call today, and then I put it in
a desk drawer and never look at

2479
02:13:46,373 --> 02:13:47,843
it again, is that gonna help me?

2480
02:13:49,313 --> 02:13:49,913
No.

2481
02:13:50,063 --> 02:13:53,513
What do I need to be doing
to this new desire I have?

2482
02:13:54,653 --> 02:13:56,843
Give it attention,
energy, and focus, right?

2483
02:13:57,893 --> 02:14:01,283
So keep in mind that the law of
attraction is pretty obedient.

2484
02:14:01,703 --> 02:14:04,793
It's whatever you give your
attention, energy, and focus to.

2485
02:14:05,273 --> 02:14:06,413
You want more clients.

2486
02:14:06,443 --> 02:14:08,603
What do you need to be offering
vibrationally more clients, right?

2487
02:14:10,703 --> 02:14:13,313
If you want more filet mignon,
what do you need to be offering

2488
02:14:13,343 --> 02:14:16,133
vibrationally more filet mignon.

2489
02:14:16,793 --> 02:14:19,643
If you want more abundance,
what do you need to be offering?

2490
02:14:20,663 --> 02:14:22,223
The vibration of abundance.

2491
02:14:23,033 --> 02:14:26,783
This new vibration you have isn't
necessarily one that exists for you yet,

2492
02:14:27,083 --> 02:14:29,033
so we need to deliberately offer it.

2493
02:14:29,333 --> 02:14:31,373
That's why we're called
deliberate attractors.

2494
02:14:32,093 --> 02:14:34,553
We need to deliberately
offer that vibration.

2495
02:14:34,673 --> 02:14:36,383
You're gonna learn more
about that next week.

2496
02:14:37,583 --> 02:14:41,663
For now, we worked on discovering
our ideal customer and client.

2497
02:14:42,263 --> 02:14:44,513
What are some other areas
of business you could do?

2498
02:14:45,653 --> 02:14:47,333
You know, we could build
another list together.

2499
02:14:47,333 --> 02:14:50,633
Let's give it the title of Law of
Attraction to attract my ideal,

2500
02:14:50,933 --> 02:14:52,253
and then you'd fill in the blank.

2501
02:14:53,153 --> 02:14:55,403
So let's put down what
we've learned so far.

2502
02:14:56,243 --> 02:15:01,793
We already have identified our i
I our ideal or perfect fit client.

2503
02:15:02,513 --> 02:15:05,333
What are some things, some other
things in business that you would

2504
02:15:05,333 --> 02:15:07,673
want to make sure are ideal for you?

2505
02:15:09,278 --> 02:15:13,478
Do you think you could find any contrast
in past business partners that you had?

2506
02:15:14,588 --> 02:15:18,158
What feels like now, a hundred
years ago, I took on a business

2507
02:15:18,158 --> 02:15:21,698
partner, partner only to discover
we weren't a good match at all.

2508
02:15:22,538 --> 02:15:24,968
So getting untangled from that was a mess.

2509
02:15:25,358 --> 02:15:28,118
But really, it's not
necessarily a bad thing.

2510
02:15:28,118 --> 02:15:29,138
It just happens.

2511
02:15:29,768 --> 02:15:30,698
So what else?

2512
02:15:32,198 --> 02:15:35,888
We could talk about a financial
situation, perhaps a project that

2513
02:15:35,888 --> 02:15:37,538
we want to get more clarity about.

2514
02:15:37,718 --> 02:15:38,768
Wouldn't we love that?

2515
02:15:39,518 --> 02:15:41,468
I wanna work on my ideal project.

2516
02:15:42,398 --> 02:15:45,518
I know some of you are in a business
where referrals are really important.

2517
02:15:45,998 --> 02:15:48,818
Does anybody have any contrast
around the referrals they get?

2518
02:15:49,268 --> 02:15:50,108
You bet they do.

2519
02:15:50,648 --> 02:15:52,508
You think, well, that was a waste of time.

2520
02:15:52,508 --> 02:15:54,098
That wasn't a referral at all.

2521
02:15:54,968 --> 02:15:59,438
Do you suppose you'd want to identify
who your ideal referral partner is?

2522
02:16:00,128 --> 02:16:01,028
Put that down.

2523
02:16:01,763 --> 02:16:05,513
Who is my ideal referrer or
what is my ideal referer?

2524
02:16:07,073 --> 02:16:07,793
It's a tough word.

2525
02:16:08,513 --> 02:16:10,073
Here's a little business tip for you.

2526
02:16:11,063 --> 02:16:13,613
If you ask for referrals, tell the person.

2527
02:16:13,613 --> 02:16:17,183
You ask to refer you about the
ideal client that you want.

2528
02:16:17,633 --> 02:16:20,033
You may think they know,
but likely they don't.

2529
02:16:20,753 --> 02:16:23,993
But armed with information that you
give them, they can probably think of

2530
02:16:23,993 --> 02:16:25,883
several people who they can refer to you.

2531
02:16:27,503 --> 02:16:31,283
So how about ideal employees
or contractors or vendors

2532
02:16:31,283 --> 02:16:32,993
like a, a virtual assistant?

2533
02:16:33,923 --> 02:16:36,713
If you like what you're getting,
keep offering that vibration.

2534
02:16:36,713 --> 02:16:40,403
You don't need to change it, but
if not, then let's change it.

2535
02:16:40,403 --> 02:16:41,303
Let's reset it.

2536
02:16:41,963 --> 02:16:44,303
You can see that we're talking
about attracting more business,

2537
02:16:44,303 --> 02:16:47,843
which is really about getting more
customers and clients, or making

2538
02:16:47,843 --> 02:16:49,853
additional sales to existing clients.

2539
02:16:50,303 --> 02:16:55,163
Perhaps you're looking for your ideal
marketing avenue or strategy or tactic.

2540
02:16:55,883 --> 02:16:58,823
Have any of you ever done marketing
that bombed and it didn't work for you?

2541
02:17:00,293 --> 02:17:04,193
Probably most likely or any
of these things here, you can

2542
02:17:04,193 --> 02:17:05,663
build a list of contrasts.

2543
02:17:06,263 --> 02:17:08,903
So what do you not like
about email marketing?

2544
02:17:10,163 --> 02:17:12,323
What do you not like about networking?

2545
02:17:13,463 --> 02:17:15,323
What do you not like about blogging?

2546
02:17:16,523 --> 02:17:19,703
What do you not like about
social media as a marketing tool?

2547
02:17:20,603 --> 02:17:24,953
Now, I can make a list a mile long for
that one because up to this point, I've

2548
02:17:24,953 --> 02:17:28,433
not learned how to use social media as
a marketing tool for my own business.

2549
02:17:29,153 --> 02:17:30,263
So here's the question.

2550
02:17:30,293 --> 02:17:31,613
I want you to write this down.

2551
02:17:32,933 --> 02:17:35,183
What am I telling myself about this?

2552
02:17:38,063 --> 02:17:40,313
What am I telling myself about this?

2553
02:17:42,473 --> 02:17:45,983
It could be about clients, customers,
business partners, projects,

2554
02:17:45,983 --> 02:17:51,623
referrals, income employees, or web
designers or virtual assistants.

2555
02:17:51,683 --> 02:17:53,003
What am I telling myself?

2556
02:17:54,533 --> 02:17:58,433
Clarity through contrast exercise will
articulate what you're telling yourself.

2557
02:17:58,943 --> 02:18:01,913
In addition to creating a clarity
through contrast for your own

2558
02:18:01,913 --> 02:18:05,993
business on whatever topic you like,
just keep in mind that you can make

2559
02:18:05,993 --> 02:18:08,813
worksheets for any variety of things.

2560
02:18:09,803 --> 02:18:13,043
So the last time I taught this
class, I had a woman send me her

2561
02:18:13,373 --> 02:18:17,543
clarity through contrast worksheets
for stuff going on in her business.

2562
02:18:17,543 --> 02:18:20,663
But um, but also stuff going
on in her personal life.

2563
02:18:21,893 --> 02:18:25,613
If you can come up with at least
10 to 20 items of contrast for your

2564
02:18:25,613 --> 02:18:29,453
personal life too, you may want
to keep this list out in the open.

2565
02:18:30,083 --> 02:18:35,753
Add to it over a few days as you think of
things, if you're having problems figuring

2566
02:18:35,753 --> 02:18:37,463
out the contrast, what can you do?

2567
02:18:38,303 --> 02:18:40,433
Remember, you're building
a list of contrast.

2568
02:18:40,583 --> 02:18:41,843
And what is contrast?

2569
02:18:42,263 --> 02:18:44,033
It's anything that doesn't feel good.

2570
02:18:44,873 --> 02:18:48,683
You may get an anxious feeling, get
rid of whatever is making you feel bad.

2571
02:18:48,773 --> 02:18:52,793
It doesn't feel good, get rid of it, or
at least put it where you can't see it.

2572
02:18:53,843 --> 02:18:57,773
If you're looking at anything in your
business and it makes you feel a little

2573
02:18:57,773 --> 02:19:03,053
squidgy, then get rid of it or change
your thinking about it and ask yourself,

2574
02:19:03,053 --> 02:19:05,513
so what do I want to feel instead?

2575
02:19:07,823 --> 02:19:11,453
Okay, I'm gonna recap what we
learned today before I let you go.

2576
02:19:12,413 --> 02:19:15,083
So remember I said I was
going to repeat things.

2577
02:19:16,283 --> 02:19:19,313
We learn that whatever you're
getting is whatever you're vibrating.

2578
02:19:19,823 --> 02:19:21,203
Now, is that for short and simple?

2579
02:19:21,863 --> 02:19:25,703
If you want to know the vibrations you're
sending off about any area that we just

2580
02:19:25,703 --> 02:19:31,163
discussed, referrals, projects, sales
customers, clients, marketing, and so on,

2581
02:19:31,493 --> 02:19:33,593
take a look to see what you're getting.

2582
02:19:34,043 --> 02:19:34,973
It's bang on.

2583
02:19:35,213 --> 02:19:36,263
It's a perfect match.

2584
02:19:36,923 --> 02:19:38,933
You've learned that you can
reset what you're getting

2585
02:19:38,933 --> 02:19:40,403
by resetting your vibration.

2586
02:19:41,093 --> 02:19:46,793
You learn that you reset the vibration
simply by resetting the words you learn

2587
02:19:46,793 --> 02:19:50,813
that the words don't not know usually
are often the culprit or reason why

2588
02:19:50,813 --> 02:19:52,193
you're getting what you don't want.

2589
02:19:53,018 --> 02:19:54,668
Please don't hesitate to call me.

2590
02:19:54,938 --> 02:19:58,898
How many times do you see that or that
you've said or written that yourself?

2591
02:19:59,738 --> 02:20:01,358
How about, please call me instead.

2592
02:20:01,688 --> 02:20:03,728
Please call me if you have any questions.

2593
02:20:04,688 --> 02:20:07,388
You'd never say, don't visit
my sale website, would you?

2594
02:20:07,448 --> 02:20:08,258
No, of course not.

2595
02:20:08,258 --> 02:20:10,658
You always say, please visit my website.

2596
02:20:11,528 --> 02:20:13,598
We want to become more
deliberate attractor.

2597
02:20:13,598 --> 02:20:17,678
So we're using the formula for
deliberate attraction to become a more

2598
02:20:17,678 --> 02:20:21,038
deliberate attractor, we need to be
more deliberate in our vibrations.

2599
02:20:21,398 --> 02:20:23,738
And remember, there's
a three step formula.

2600
02:20:24,218 --> 02:20:27,338
The first step is asking
yourself, what do you want?

2601
02:20:28,088 --> 02:20:31,748
And we aren't that good at answering
that question, but boy are we ever good

2602
02:20:31,988 --> 02:20:33,638
at talking about what we don't want.

2603
02:20:34,268 --> 02:20:37,688
The name of the exercise is to
identify your ideal something.

2604
02:20:38,738 --> 02:20:42,728
Did the clarity through Contrast worksheet
help with identifying ideal clients?

2605
02:20:43,298 --> 02:20:44,048
You bet it did.

2606
02:20:44,798 --> 02:20:46,028
Now, that's the exercise.

2607
02:20:46,058 --> 02:20:48,188
Find out what you don't want first.

2608
02:20:48,458 --> 02:20:52,058
You can only birth clarity when you
find out what you don't want first.

2609
02:20:53,018 --> 02:20:55,718
Let's take going to a
restaurant as, as an example.

2610
02:20:55,748 --> 02:20:58,658
Have you ever gone to a restaurant
and not not known what you wanted?

2611
02:20:59,438 --> 02:21:00,368
You know, sure you have.

2612
02:21:00,398 --> 02:21:03,098
You go down the menu and
say, well, that's too greasy.

2613
02:21:03,668 --> 02:21:04,448
That's too filling.

2614
02:21:04,448 --> 02:21:07,628
That's too like, that's too
spicy, that's too expensive.

2615
02:21:08,198 --> 02:21:11,408
In other words, you go through the whole
list to find the things you don't like.

2616
02:21:12,128 --> 02:21:16,118
I love to eat out, but I also like
to eat low carb, so I go through a

2617
02:21:16,118 --> 02:21:18,218
menu looking for low carb options.

2618
02:21:18,578 --> 02:21:20,918
There are rarely very many, so
I have to go through the menu

2619
02:21:20,918 --> 02:21:22,178
saying, I don't want that.

2620
02:21:22,178 --> 02:21:23,138
I don't want that.

2621
02:21:23,498 --> 02:21:27,308
I don't want that until I finally
find something that I do want.

2622
02:21:28,778 --> 02:21:32,348
When I see the one that I like,
it's because I birth the clarity.

2623
02:21:33,458 --> 02:21:36,668
I had to know what I didn't want
to find the thing that I did.

2624
02:21:36,938 --> 02:21:38,228
Does this make sense to you?

2625
02:21:39,638 --> 02:21:42,698
You're making your decisions when you
get something to eat at a restaurant

2626
02:21:42,698 --> 02:21:44,378
based on what you don't like.

2627
02:21:45,008 --> 02:21:47,048
It's the same when you go
through your music collection.

2628
02:21:47,108 --> 02:21:48,188
I don't like that singer.

2629
02:21:48,188 --> 02:21:49,898
I don't want to listen to that song.

2630
02:21:50,408 --> 02:21:52,658
I don't feel like hearing that there.

2631
02:21:52,688 --> 02:21:53,588
That's what I want.

2632
02:21:54,398 --> 02:21:56,528
For me, that's usually
Adele, just so you know.

2633
02:21:58,058 --> 02:22:00,758
Now, how do you know when you
found the ideal thing for you?

2634
02:22:01,718 --> 02:22:03,428
It's because it makes you feel good.

2635
02:22:04,118 --> 02:22:04,898
There you go.

2636
02:22:04,958 --> 02:22:06,878
You can tell by how you feel.

2637
02:22:08,738 --> 02:22:12,308
Your homework is to build more of
your contrast list, birth, more

2638
02:22:12,308 --> 02:22:16,418
colla, clarity, cross off the
contrast, and then build a new list.

2639
02:22:17,048 --> 02:22:20,288
I promise you, just by building
the new list, you'll have set

2640
02:22:20,288 --> 02:22:23,228
the energy in motion when?

2641
02:22:23,228 --> 02:22:24,428
When does the motion start?

2642
02:22:25,958 --> 02:22:29,978
The motion starts whenever you give
it attention, energy, and focus.

2643
02:22:30,398 --> 02:22:32,528
And that's what we're gonna
concentrate on next week.

2644
02:22:33,728 --> 02:22:35,678
So this concludes today's class.

2645
02:22:36,488 --> 02:22:38,378
Please do the homework I gave you today.

2646
02:22:38,408 --> 02:22:42,368
I'm gonna ask that while you're in this
program, that you don't shortchange

2647
02:22:42,368 --> 02:22:44,828
yourself, participate fully, do the work.

2648
02:22:45,473 --> 02:22:48,923
It's the only way you're going to see
change in progress and above all, I

2649
02:22:48,923 --> 02:22:50,603
want you to have fun with all of this.

2650
02:22:50,603 --> 02:22:53,483
And if you want to share your
worksheets with me, you are

2651
02:22:53,483 --> 02:22:55,013
welcome to email them to me.

2652
02:22:56,213 --> 02:22:59,048
So we'll meet again in a week
next Wednesday on December

2653
02:22:59,048 --> 02:23:00,473
20th at the same time.

2654
02:23:01,043 --> 02:23:03,983
In the meantime, I'm available
to answer any questions you

2655
02:23:03,983 --> 02:23:05,483
have or to help you along.

2656
02:23:06,053 --> 02:23:08,603
So just send me an email
or call me on the phone.

2657
02:23:09,263 --> 02:23:13,103
Um, I've set up a private email for
you to use, um, that I check on a

2658
02:23:13,103 --> 02:23:15,203
regular basis, so be sure to use it.

2659
02:23:15,443 --> 02:23:19,253
It's Marty can help@gmail.com.

2660
02:23:21,443 --> 02:23:25,253
Marty can help@gmail.com.

2661
02:23:25,943 --> 02:23:33,743
It's your private access to me during
this course, or my phone is (206)

2662
02:23:33,743 --> 02:23:38,033
290-7901 if you get my machine.

2663
02:23:38,033 --> 02:23:40,253
Please leave a message and a
good time to call you back.

2664
02:23:40,823 --> 02:23:43,013
Be sure to schedule a
time to meet with me.

2665
02:23:43,073 --> 02:23:45,653
Um, you got a link for that in
one of the emails that went out,

2666
02:23:45,653 --> 02:23:49,103
I think, and I'll make sure that
you get, um, a link to that.

2667
02:23:49,103 --> 02:23:53,423
And in the, um, where we post
the recordings, you'll find other

2668
02:23:53,423 --> 02:23:56,933
valuable information there, including
some of the links you need and

2669
02:23:56,933 --> 02:23:58,703
some of the contact info you need.

2670
02:23:59,183 --> 02:24:03,953
So I see Suzanne is asking for
contact info for, so Suzanne,

2671
02:24:04,043 --> 02:24:05,543
um, if you want to email me,

2672
02:24:07,673 --> 02:24:12,953
it's Marty can help@gmail.com.

2673
02:24:13,463 --> 02:24:13,913
Oh, okay.

2674
02:24:16,193 --> 02:24:17,003
Somebody answered it.

2675
02:24:17,123 --> 02:24:17,783
Alright, great.

2676
02:24:18,628 --> 02:24:19,008
So you

2677
02:24:24,413 --> 02:24:26,483
can listen to recording
of this call again.

2678
02:24:26,543 --> 02:24:29,303
Um, we'll post it in a special
place for you and you'll get

2679
02:24:29,303 --> 02:24:31,013
an email notification about it.

2680
02:24:31,643 --> 02:24:33,083
So let's just do a little wrap up.

2681
02:24:33,443 --> 02:24:36,383
I'd like to hear something from
each of you that you got today

2682
02:24:36,713 --> 02:24:40,523
that you put a little star behind
or maybe made an asterisk next to.

2683
02:24:40,913 --> 02:24:43,013
Was there something that
made you think, aha.

2684
02:24:43,403 --> 02:24:46,793
Was there something you heard or
saw or felt that made sense to

2685
02:24:46,793 --> 02:24:48,923
you or that resonated with you?

2686
02:24:49,613 --> 02:24:51,713
So, um, who'd like to go first?

2687
02:24:52,643 --> 02:24:56,093
So was there something you heard or
you saw or you felt that made sense

2688
02:24:56,093 --> 02:24:57,653
to you or that resonated with you?

2689
02:25:01,163 --> 02:25:08,483
I can answer for me, um, the,
the three step formula and

2690
02:25:08,483 --> 02:25:11,993
I can do steps one and two.

2691
02:25:12,413 --> 02:25:14,453
Number three is the hard one for me.

2692
02:25:14,783 --> 02:25:16,943
Yes, it is for all of us.

2693
02:25:16,943 --> 02:25:17,333
Lucy.

2694
02:25:18,683 --> 02:25:19,193
Absolutely.

2695
02:25:20,513 --> 02:25:20,843
Cool.

2696
02:25:21,923 --> 02:25:22,403
Thank you.

2697
02:25:22,493 --> 02:25:23,183
Anything else?

2698
02:25:24,473 --> 02:25:25,733
I like the reset button too.

2699
02:25:26,873 --> 02:25:27,338
Oh, you like that?

2700
02:25:27,338 --> 02:25:27,858
Oh good.

2701
02:25:27,968 --> 02:25:30,083
Yeah, I need that one.

2702
02:25:30,833 --> 02:25:31,283
Yes.

2703
02:25:33,188 --> 02:25:36,218
So I see Suzanne is saying, for
me, it's the message to be more

2704
02:25:36,218 --> 02:25:40,538
intentional with vibes and greater
awareness through use of the worksheet.

2705
02:25:40,538 --> 02:25:41,258
Absolutely.

2706
02:25:41,258 --> 02:25:42,218
Suzanne, thank you.

2707
02:25:43,478 --> 02:25:43,868
Okay.

2708
02:25:43,988 --> 02:25:44,768
I enjoyed that.

2709
02:25:44,768 --> 02:25:47,228
It was fun, fun for me.

2710
02:25:47,258 --> 02:25:48,548
Anyway, I hope it was for you.

2711
02:25:48,548 --> 02:25:49,478
So bye for now.

2712
02:25:50,168 --> 02:25:52,808
And I will talk to you for
sure next week, if not before.

2713
02:25:52,808 --> 02:25:56,138
And if, like I said, if you need
me, I'm here and I'm available.

2714
02:25:56,138 --> 02:26:00,608
That's one of the, um, that's one of
the, the fun things about teaching a

2715
02:26:00,608 --> 02:26:04,298
class live is we get to actually spend
some time with together as we need it.

2716
02:26:04,298 --> 02:26:04,628
Okay?

2717
02:26:05,888 --> 02:26:06,218
All right.

2718
02:26:06,218 --> 02:26:07,298
So everybody take care.

2719
02:26:07,873 --> 02:26:08,223
Aloha.

2720
02:26:08,768 --> 02:26:09,038
Aloha.

2721
02:26:09,043 --> 02:26:09,698
Thank you.

2722
02:26:09,698 --> 02:26:10,118
You'll see.

2723
02:26:10,118 --> 02:26:11,288
And we'll see you next week.